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Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive.
Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost.

Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs

Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv)

What Are the Types and Level of Experts on Be Efficient Tv?

• The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants.
• Billionaires and millionaires.
• Founders and CEOs for different companies and startups.
• Authors/book editors/agents / publishers.
• Investors, angel investors, VCs, and private equity experts.
• Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts.
• Efficiency and productivity experts.
• Successful entrepreneurs, so we can learn from their success stories and failures.
• High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments.
• Top athletes, Olympians, and Paralympians.
• Health and fitness experts.
• Mindset and wellbeing experts.

For Whom Is Be Efficient Tv?

Entrepreneurs and Wantrepreneurs

• People who want to improve their life and business and make them more efficient through learning.
• Entrepreneurs who want to be more efficient and excel in their journey.
• People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world.
• Entrepreneurs who want to automate their business.
• People who want to use innovative hacks to automate their life and business and make them more efficient.
• Different types of businesses and startups.
• Employees who want to transition from the employment life to the entrepreneurial life.
• Employees who want to be entrepreneurs without creating a job with a larger time commitment.
• Employees who want to have a more efficient career path.
• People who want to add value to the world and leave this world with a great legacy.

Bio

So what do I do?

Well I’m a Entrepreneur, Marketer, Youtuber, Consultant, Podcaster, Reseller, website creator of sorts! Hmmm well when you say it that way……Maybe that’s why when people ask what I do my stock answer is, umm I’m a consultant. Uhh what kind? Business development! Oh ok…….Hey its true, I am a consultant and I do work with business and other entrepreneurs. Gone are the days where you define yourself by what you do! Well at-least for me they are.

How did I get started?

Well I’m from the pacific northwest, I grew up loving the outdoors and working with my hands so construction seemed like a good option. I got started in construction working part time and summers at 14, by the age of 17 I was working as a carpenter and building cabinets. By 21 I started my first “REAL” business as a contractor. The business quickly took off and with in a year I had over a dozen employees, my first company and my first big success. As much as I love working with my hands I knew I did not want to be a contractor my whole life but construction was all I knew. I decided to make a shift and get in to Marketing and consulting after the meltdown in 08, as I did not want to spend $1 to make $.25 cents and struggle to keep the lights on like many other contractors I knew. I ended up working for two different company’s over the next two years in a marketing firm and doing some consulting and advertising. I also started two businesses, Both businesses failed and both positions where not for me so I moved on. Going from success at a young age to back to back failure is never easy but I knew I had to find my niche. Having one kid and another on the way I decided to take a job as a consultant with a national consulting firm, unfortunately with the economy still in the gutter this position was shaky at best and performance based. With my office about to get shut down the company ended up firing everyone after my first year, however I stayed on to rebuild the office by myself. A HUGE challenge but I knew I could do it and was worth the reward if I succeeded.

It was this time in Late 2009 early 2010 I got interested in web design and auctions, both storage and auction houses. What started as a hobby grew in to a passion. I love finding cool, unique, rare items. While I sell both on Ebay and Amazon FBA, I also dabble on Bonanza and other small platforms as well. I decided I didn’t want to be a web designer for a business overall, I love building websites and building personal projects on the side but it was not my career of choice so I worked as the General Manager at this consulting firm while going to auctions on the side, weekends, nights, when ever I could. I ended up re building my office to a multi million dollar operation, the highest numbers that this specific location has ever done and building an amazing team along the way, however I was building someone else’s dream not my own.

For me I have built a six figure company, I have had six figure jobs and built a multi Million dollar office but the thing that matters more then anything is TIME!

To me the most important thing is spending time with my wife and two daughters who all also enjoy working with me and having fun doing what we do.

So what do I do now?

WE HAVE FUN DOING WHAT WE LOVE!

I am building my little Media/Marketing company with Video based Info products and Internet marketing

I run a few Niche websites

I also enjoy pod-casting on my podcast at freelancewrangler.com and making my YouTube videos

I sell on Amazon FBA

– See more at: http://www.freelancewrangler.com/about/#sthash.vFApFOLX.dpuf

Website & Social Media

http://www.freelancewrangler.com
https://twitter.com/codyhhawk
https://www.facebook.com/codyhhawk
http://www.youtube.com/user/freedomdzine
http://mobileclickcode.com
http://kindlebusinessacademy.com
http://projectreseller.com
https://plus.google.com/+freedomdzine/posts

Interview Questions

From construction to Internet Marketing, Why and How?
Active income Vs. Passive Income Vs. Semi Passive Income?
Step by step how to build a niche site? And share with us some examples please?
Amazon Vs. Ebay and which one you prefer to sell or buy and why?
What’s Amazon FBA? Vs. what’s is Amazon Associates?
What’s amazon seller account vs. pro seller account vs. merchant fulfilled?
How to create an amazon FBA account and how much it cost?
Which tools or things we should buy to start selling professionally on Amazon FBA?
How do you create and sell Physical Products on Amazon?
Is reselling works for the people who lives in another countries to sell outside their countries weather they have or not amazon in their country?
Best types of products to sell and scale on amazon and why?
What’s Retail Arbitrage and why you buy products at night?
What’s your advice for Sourcing products For Amazon FBA and Ebay?
How much dead inventory of products you have now? And if you don’t how do you deal with dead inventory?
Why, what and how Kindle Publishing works?
Do you publish ebooks to amazon directly or you recommend using ACX or other distribution platforms?
How to become a reseller online?
What’s project reseller?
How do you monetize your podcast?
What’s the mobile click code Course?
How do you launch and promote your products efficiently? Step by step what you do?
Don’t you think that the endless process of creating and selling new products over and over again is kind of ruining the automation concept itself and the passive income concept in terms of efficiency?
What’s your views on off page and on page SEO, which tools do you use and recommend?
How much money you made in 2012, 2013 and 2014 from your online business and how it’s distributed?
How do you manage your time and stay focused, productive and motivated?
What do you outsource in your business and the things that we spoke about?
Best amazon plugins for wordpress?
Best plugins to sell products from audible on wordpress?
Tell us more about your other projects that you are currently working on or planning for the future?
How much do you charge per hour?
Share with us some of the tools or software that make you more efficient?
What’s your daily life and work routine looks like?
Which company, product or service made you most of your money?
What are your other hobbies?
Who are your top 3 mentors?
If you are just starting today in your field, from where you will start and what are you going to focus on to be more successful?
The most important factors for success in 3 words?
What’s the biggest failure moment in your life and what did you learn from it?
What are the Top 3 apps that you use on your smart phone?
What do you do to change your mood when you are depressed?
What’s the best advice that you ever received?
What’s your favorite quote?
If you have the chance, what would you say to advice your younger self?
What are your top 3 favorite books?
What are the top 3 people that you are inspired by?
Do you listen to any music when you work?
What makes you really happy?
How people can contact you?

Direct download: Cody_Hawk_Audio_Only.mp3
Category:Technology -- posted at: 1:31pm +04

Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive.
Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost.

Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs

Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv)

What Are the Types and Level of Experts on Be Efficient Tv?

• The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants.
• Billionaires and millionaires.
• Founders and CEOs for different companies and startups.
• Authors/book editors/agents / publishers.
• Investors, angel investors, VCs, and private equity experts.
• Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts.
• Efficiency and productivity experts.
• Successful entrepreneurs, so we can learn from their success stories and failures.
• High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments.
• Top athletes, Olympians, and Paralympians.
• Health and fitness experts.
• Mindset and wellbeing experts.

For Whom Is Be Efficient Tv?

Entrepreneurs and Wantrepreneurs

• People who want to improve their life and business and make them more efficient through learning.
• Entrepreneurs who want to be more efficient and excel in their journey.
• People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world.
• Entrepreneurs who want to automate their business.
• People who want to use innovative hacks to automate their life and business and make them more efficient.
• Different types of businesses and startups.
• Employees who want to transition from the employment life to the entrepreneurial life.
• Employees who want to be entrepreneurs without creating a job with a larger time commitment.
• Employees who want to have a more efficient career path.
• People who want to add value to the world and leave this world with a great legacy.

Bio

Todd R. Tresidder’s financial writing has been featured in the Wall Street Journal, Smart Money Magazine, Investor’s Business Daily, Yahoo Finance, Bankrate.com, and more. He is a former hedge fund manager who “retired” at age 35 to become a financial consumer advocate and money coach. In his spare time he’s an outdoor recreational enthusiast with varied interests from backpacking and adventure travel to endurance running and cycling. He writes 9 months out of the year from his home in Reno, Nevada while his kids are in school and plays the rest of the year.

Former investment hedge fund manager turned writer and financial educator who offers coaching, a blog, and ebooks on how to build wealth and invest smarter.

Goal is to help millions of people lead happier, more productive lives by freeing themselves from the financial tyranny caused by poor decisions and planning.

Specialties: Money coach, investment strategy, internet marketing, writing, financial coaching, wealth building strategy.

A. in Economics from University of California at Davis
Member of Economics Honors Society and Deans List
A serial entrepreneur since childhood building many businesses and retiring at age 35 from his position as a Hedge Fund Investment Manager responsible for a 20+ million dollar portfolio.
Todd’s portfolio management for the Hedge Fund produced 100% winning years except one which was less than a 5% loss.
Raised net worth from less than zero at age 23 to self-made millionaire 12 years later by “walking the talk” using the same personal finance and investment strategies taught on this web site.
An early pioneer and expert in statistical and mathematical risk management systems for investing.
Financially independent from age 35 through investing – not marketing – unlike many other financial gurus who made their money through marketing courses and books.
Still an active investor who earns consistent investment returns in both up and down markets.
The point of these factoids is to demonstrate that I teach personal finance and investing based on real experience. I walk the talk and have the results to prove it. I do not teach ivory tower theories or inaccurate conventional wisdom: instead, I show you what works, what doesn’t, and why – all based on actual, provable, experience.

With that said, there is a serious limitation to the financial and professional data cited above. It tells you about my financial and investment expertise, but it doesn’t tell you anything about me as a person. In other words, there are many self-proclaimed financial experts with impressive resumes so what is different about Todd?

The most obvious difference is I made my money investing in publicly traded markets just like you can do; whereas, many financial experts made their money through becoming best-selling authors and marketing financial advice to you. Unless you plan on writing a best-selling book and building a marketing empire you may find difficulty duplicating their success.

Another key difference is the focus of my message. My focus is on personal development and how the pursuit of financial freedom provides a transformational path to personal fulfillment. This stands in stark contrast to other money experts who use lavish lifestyles and fancy vacations to sell their message. My focus is on the experience of life, not the toys and goodies.

Many investment gurus drive flashy cars, wear expensive clothes, and live in mansions. I don’t. I dress on the casual side of average, drive ordinary cars, and live in a nice home in a nice but not extraordinary neighborhood. In short, I’m the classic “Millionaire Next Door” as described in the book with the same title by Stanley and Danko.

I also live very traditional values where I believe in treating people fairly and giving more value than I take in business relationships. The result is my former business associates remain good, personal friends to this day, and my business endeavors have not left a trail of bankruptcies, lawsuits and controversy like so many other financial experts. Financial results are important, but money won’t contribute to fulfillment if your life and relationships are a mess.

The reason I choose an ordinary but comfortable lifestyle is because I prefer to build net worth instead of overhead so I can enjoy freedom instead of flash. I didn’t pursue wealth so that I could buy everything I wanted: I pursued wealth so I could do whatever I desired, and be whatever I was capable of being. I value experience over stuff.

I’ve never wanted the mansions, private jets, flashy sports cars, and other encumbrances that the get-rich-quick gurus try to sell you on. I’m too environmentally conscious to consume at such a wasteful level. Besides, that is the mistaken pursuit of material wealth as a substitute for happiness. It doesn’t work.

I find joy in life experience, intellectual pursuits, and relationships. First on the list is family and friends closely followed by reading stimulating books, enjoying outdoor recreation like running, swimming, skiing, hiking, cycling, camping, backpacking, travel, and I love personal growth. I do exactly as I please: I don’t report to a boss and nobody owns my time except me (and maybe my wife). I take three months of vacation per year and usually wake up without an alarm.

None of this costs much money but it does take time, and that is why I pursued financial freedom in my own life and support others to do the same – so that you have the time to do what gives you more joy in life without worrying about money – so that you can live true wealth by finding fulfillment and happiness.

I teach the pursuit of financial freedom as a transformational path because that’s what it was for me. I grew in ways I never imagined, and I am happier for it. The money was nice, but the inner transformation was the bigger reward.

And that is why I formed Financial Mentor – to share that journey with you. To grow a community of like minded individuals who are passionate about building wealth and financial freedom because it improves the quality of life for themselves and their families.

I enjoy working with business owners and investors who share my passion for enjoying more of what is important in life. Financial Mentor gives me a forum where I can share the lessons of my business and investment experience. I don’t stand above you on a pedestal, but instead stand as a fellow traveler on the same life path with valuable experience to share.

Combining cutting edge investment and business development strategy together with the latest personal growth technology into a transformative journey to financial freedom is my unique gift to share with the world. It is a way I can help others while helping myself.

Website & Social media links

http://financialmentor.com/
www.linkedin.com/in/toddtresidder
www.facebook.com/financialmentor
https://twitter.com/Financialmentor
http://www.amazon.com/Todd-R.-Tresidder/e/B008JI5IP2/ref=ntt_athr_dp_pel_1

Interview Questions

Why did you quit your job as investment hedge fund manager to become a financial advisor and writer?
What’s your mission and how different is your philosophy as financial advisor from others?
At 23 years you are in debit, 35 you are financially free, what does financially freedom really means and how did you do it?
What are the main different types of investments?
Which types of investments you usually recommend for people to invest in?
Capital Gain Vs. Cash Flow, which one you like more and why?
If a deal is including cash flow and capital gain then how much percentage we should put for each when we prioritize our investment decision?
How big is the inflation effect on the money that we save in the bank?
Don’t you think that the financial markets been designed to benefit the companies that goes public more than the people who invest in it as you don’t have control over the market regardless how much you learn about it?
What’s the 4% rule?
If saving is not for me or my income is small so I can’t save then what should I do to raise capital for my investments?
What’s the difference between stocks and bonds?
Define HEDGE FUND, how it works and how to invest in it?
What are some of the most common investment strategies in the Hedge fund industry?
Is mutual funds is a good idea?
What’s 401k, who should invest in it?
How to get out of debt?
How to pay the debit of 10 credit cards, 1 by one completely or pay only the minimum for all of them on monthly basis?
Explain the The Latte Factor and how to manage it?
What to do to retire as early as possible and how much is needed to achieve that?
What should we do before hiring a financial coach?
What are The Investment Frauds that we must Avoid?
Is there’s a risk percentage or formula for investing?
How’s the economy now, what’s your prediction for the economy in the next 5 years?
Why money is not the main source of happiness and how to create happiness in our life?
How do you write efficiently? Please share with us your writing habits?
Why you are focused more on Ebooks the kindle version more than paperback books?
What are the main steps that you follow to market your books?
Do you participate in masterminds, which ones and which other masterminds you recommend?
Share with us some of the tools or software that make you more efficient?
What’s your daily life and work routine looks like?
What are your other hobbies?
Who are your top 3 mentors?
The most important factors for success in 3 words?
What’s the biggest failure moment in your life and what did you learn from it?
What do you do to change your mood when you are depressed?
If you have the chance, what would you say to advice your younger self?
What are your top 3 favorite books?
Top 3 financial books and financial writers?
What makes you really happy?
How people can contact you?

Direct download: Todd_Tresidder_Audio_Only.mp3
Category:Technology -- posted at: 9:15am +04

Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive. Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost. Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv) What Are the Types and Level of Experts on Be Efficient Tv? • The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants. • Billionaires and millionaires. • Founders and CEOs for different companies and startups. • Authors/book editors/agents / publishers. • Investors, angel investors, VCs, and private equity experts. • Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts. • Efficiency and productivity experts. • Successful entrepreneurs, so we can learn from their success stories and failures. • High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments. • Top athletes, Olympians, and Paralympians. • Health and fitness experts. • Mindset and wellbeing experts. For Whom Is Be Efficient Tv? Entrepreneurs and Wantrepreneurs • People who want to improve their life and business and make them more efficient through learning. • Entrepreneurs who want to be more efficient and excel in their journey. • People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world. • Entrepreneurs who want to automate their business. • People who want to use innovative hacks to automate their life and business and make them more efficient. • Different types of businesses and startups. • Employees who want to transition from the employment life to the entrepreneurial life. • Employees who want to be entrepreneurs without creating a job with a larger time commitment. • Employees who want to have a more efficient career path. • People who want to add value to the world and leave this world with a great legacy. Ahmed Al Kiremli: Hi everyone this is Ahmed Al Kiremli and welcome to Be Efficient Tv. The mission of this web TV show is to boost the efficiency of your business and life through tips and tricks from leading experts.

Bio

Gregory Gaultier is a professional squash player from France. He has won the 2015 World Open Squash Championship, the British Open twice, in 2007 and 2014, the Qatar Classic in 2011, the US Open twice, in 2006 and 2013, the Tournament of Champions in 2009, and the PSA World Series Finals thrice, in 2008, 2009 and 2016. He reached the final of the World Open in 2006, 2007, 2011 and 2013, and the World No. 1 ranking in 2009. Gaultier is affectionately known to his friends as Rubbery Gaultier.
Gaultier was the European junior squash champion in 2000 and 2001. He also won a British Junior Open title and finished as the runner-up at the World Junior Squash Championships.

In 2003, Gaultier was a member of the French team which finished runners-up to Australia at the World Team Squash Championships. In the semi-finals against England, Gaultier won the deciding match against Lee Beachill which took France through to the final.

At the 2006 World Open, Gaultier defeated World No. 1 and defending-champion Amr Shabana in the semi-finals, before losing in five games in the final to David Palmer 11–9, 11–9, 9–11, 10–11 (4–6), 2–11. In 2007, Gaultier again reached the World Open final, losing 7–11, 4–11, 6–11 to Shabana.

At the 2007 British Open, Gaultier defeated his fellow Frenchman Thierry Lincou in the final 11–4, 10–12, 11–6, 11–3. He became the first French winner of the British Open.

At the 2009 Tournament of Champions, Gaultier defeated the world No.1 Karim Darwish in the semifinal, and beat Nick Matthew in the final with a score 11–9, (2–11), 11–8, 11–4. He is the only Frenchman to have won the title.

Gaultier moved to the top of the world ranking on November 2009, a feat achieved after losing in the final of the Hong Kong Open a month earlier.[1] In 2009 he became the second French player to become world no 1.[2]

Gaultier has since won the Qatar Classic and reached the semi-finals of the J.P. Morgan Tournament of Champions, and later won the Case Swedish Open after dispatching Karim Darwish in the finals.

In 2013 he was Gold medalist of the World Games in Cali against Simon Rosner in the final. He won the US Open against Nick Matthew 11-4, 11-5, 11-5. Two weeks later, he reached the World Championship final for the fourth time, losing again 11-9, 11-9, 11-13, 7-11, 11-2 to Nick Matthew.

In February 2014 he once again reached the top of the World Ranking, but again only for a month, as was the case in November 2009. One month later, in March, he won the Metro Squash Windy City Open, an other PSA World Series tournament in the University Club of Chicago beating the apparently injured Ramy Ashour in the final 11–7, 11–3, 11–4. In April he reached World Number 1 ranking for the third time.
In May he won the British Open for the second time beating Nick Matthew in a very quick final 11-3, 11-6, 11-2.

Interview Questions

How old were you when you first started playing Squash?
• Who introduced you to Squash at the first place?
• When you realized that Squash is going to be your passion and profession?
• How different is the Squash sport now from before a decade or two? Is it more a fitness or mind game than before or how do you see it?
• Would the current top 10 players in the world beat easily the top ten players in the world a decade ago?
• What’s your current training routine during the season and off the season?
• How many times / hours you practice a day?
• Do you take off during the week?
• What’s your routine during a tournament? If your matches in the evening then do you do some exercising routines in the morning or not? Or it depends on how difficult is the match?
• How long is usually your warm-up routine before a match?
• What’s the best tactic to start a match? Do you prefer to start with long straight shots during the first game to measure the opponent or how do you usually like to play the first match?
• Which player you enjoy playing the most during the tour and which player is your most difficult opponent and why?
• AmrShabana Vs. RamyAshour Vs. Mohamed El Shorbagy Vs.Karim Darwish if we compare them all at their peak time?
• Nick Matthew Vs. Peter Nicole Vs. James Willstrop if we compare them all at their peak time?
• What do you do to reset your mental power to get back in the game if you are down 2-0?
• What do you do after each match to get back your energy for the next day match?
• What are your eating habits during the tournaments and off the tournaments?
• Your top 3 coaches over the years and why you think they have influenced you the most?
• How often you use a coach now? Do they travel with you in the tournaments?
• What are your biggest dreams in terms or Squash?
• Which tournament is your favorite in the tour and why?
• How early you arrive before the starting of a tournament?
• Playing in a glass court versus a normal court?
• What’s the best match that you have ever played?
• How do you describe your feeling when you get to the world no.1 spot?
• How different is the gap between the world top 10 players and top 50 players? Is it mainly mental gap more than a skill gap?
• Why its difficult to sustain the world no. 1 spot for long time, what usually happens?
• Do you think the current PSA ranking system is fair, do you have suggestions to improve it or modify it or you are happy with it?
• When you think you will retire from the PSA?
• Why squash still not an Olympic game?
• How do you see the future of Squash?
• Question from StephaneYou are French, why you are not playing with tecnifibre racquet, is it because you don’t like it or Dunlop is a better sponsor?
• Question from Stephane How big was the influence of Renan Lavigne on you and the French team?
• Question from Stephane How’s your relationship with Thierry Lincou and what did you learn from him the most?
• What are your main strengths and weaknesses?
• What the PSA should do to improve the Squash Sport?
• Question from StephaneMinimum prize tournaments that you participate in?
• What’s your retirement plan? What you will do after retirement?
• Do you feel under more pressure when John Massarella is the ref for your match?
• Why you decided to have a tattoo and what’s its meaning?
• Question from Imad Ahmed, do you know the systems that will create power in your body after reaching to this level or you leave this area to be handled by your coach?
• Question from Imad Ahmed how many hours you practice per day alone or with the coach and how many tough matches you play per week if you don’t have a tournament?
• Question from Emad Ahmed do you track your Bio-rhythm daily, weekly or monthly or you just go with the flow?
• Tell us more about your other projects that you are currently working on or planning for the future?
• What’s your daily life and work routine looks like?
• What are your other hobbies?
• What’s the biggest failure moment in your life and what did you learn from it?
• What are the Top 3 apps that you use on your smart phone?
• What’s the best advice that you ever received?
• If you have the chance, what would you say to advice your younger self?
• What are the top 3 people that you are inspired by?
• Do you listen to any music when youpractice?
• Do you follow any routine to sleep?
• What makes you really happy?

Direct download: Gregory_Gaultier_Audio_Only_.mp3
Category:Technology -- posted at: 12:12pm +04

Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive.
Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost.

Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs

Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv)

What Are the Types and Level of Experts on Be Efficient Tv?

• The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants.
• Billionaires and millionaires.
• Founders and CEOs for different companies and startups.
• Authors/book editors/agents / publishers.
• Investors, angel investors, VCs, and private equity experts.
• Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts.
• Efficiency and productivity experts.
• Successful entrepreneurs, so we can learn from their success stories and failures.
• High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments.
• Top athletes, Olympians, and Paralympians.
• Health and fitness experts.
• Mindset and wellbeing experts.

For Whom Is Be Efficient Tv?

Entrepreneurs and Wantrepreneurs

• People who want to improve their life and business and make them more efficient through learning.
• Entrepreneurs who want to be more efficient and excel in their journey.
• People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world.
• Entrepreneurs who want to automate their business.
• People who want to use innovative hacks to automate their life and business and make them more efficient.
• Different types of businesses and startups.
• Employees who want to transition from the employment life to the entrepreneurial life.
• Employees who want to be entrepreneurs without creating a job with a larger time commitment.
• Employees who want to have a more efficient career path.
• People who want to add value to the world and leave this world with a great legacy.

Introduction

Lynne Klippel is A Publisher...Who Focuses on YOU, Ghost Writer and book coach who specializes in helping speakers, coaches, and business owners write books as marketing tools.

Bio

Lynne Klippel Has Had A Lifelong Love Affair With Books Since She Was A Baby, Thanks To Her Mother Who Instilled A Deep Love Of Reading, Learning, And Helping Others.

Her first ‘ real job’ at age 13 was in her local public library, shelving books, working the check out desk, and reading stories to children. With a BS in Education and a Master’ s in Occupational Therapy, years of corporate training experience, and a flair for making complex information accessible, Lynne is a popular teacher and speaker who helps people see what to do and why it will help them reach their goals. Lynne enjoyed a rewarding corporate career as a medical librarian, researcher, and directing medical library services for a large multi-hospital system before she left that world to devote herself to full-time publishing and book coaching. Oh her final day as a library administrator, she was given a corporate award for being the “Most Innovative”- a high honor she will always cherish.

The author of 9 books thus far, Lynne has experienced the disappointment of writing a book that did not sell well and the joy of achieving best-seller status twice.

As a ghostwriter, she’ s able to step into the shoes of her clients and write in their voice, even when they are very different from her everyday persona. A trained and certified coach, Lynne brings deep listening, encouragement, and results to her work with authors.

Since 2003, Lynne’ s published books, information products, audio programs, and home-study courses for satisfied clients all over the world. With her values of honesty, integrity, and empowerment, Lynne pridesherself in encouraging and inspiring authors to share their unique wisdom and bless the world.

In 2012, Lynne fulfilled a life-long dream and moved her business and her family to the Andes Mountains in southern Ecuador. She relishes having an international business and writing in such a beautiful and peaceful setting. It amazes her that she can talk on the phone with clients from the US and Canada in the morning and then go to an indigenous market to buy farm-fresh produce in the afternoon. To read about Lynne’ s Ecuadorian adventures on her personal blog go to www.MovingDown.com

Your friend in the book business. Publisher and book coach who specializes in helping speakers, coaches, and business owners write books as marketing tools.

Do you have a great book idea? I'd love to hear about it. Email me at lynne@businessbuildingbooks.com.

Since 2003, I've worked with people just like you- smart people who have discovered something in their life experiences which needs to be shared with the world in book format.

I specialize in helping professionals write and publish professional books designed to highlight their expertise, create a lasting legacy, position them a leader in their industry, and grow their revenues. My clients are executives, speakers, coaches, consultants, therapists, entrepreneurs, and healers of all sorts.

My team and I provide complete solutions for authors including editing, ghostwriting, publishing, author websites, book marketing, and strategies on how to use your book to create a solid return on investment for your business.

One word of warning... I am passionate about books and won't publish anything that makes you embarrassed or detracts from your professional image. My clients rely on me to ensure that their books are the very best than can be. My job is make sure your book is professional, accurate, and makes you proud. I worry about those details so you are free to be creative.

Check out my work at SageMountainBooks.com and Business BuildingBooks.com Specialties: Non-fiction Book development, book websites, internet marketing, internet radio shows, information marketing, self publishing, book marketing, book writing help, ghostwriting

Lynne Klippel has been an author, publisher, ghost writer, and book coach since 2004. She's taught thousands of aspiring authors who rave about her ability to remove overwhelm from the process ofwriting and publishing. Her company, BusinessBuildingBooks.com, focuses on the marriage of internet marketing and publishing so that her clients not only create great books but related products and services to extend their brand and create additional revenue streams. Lynne's worked with aspiring authors from six of the seven continents and would be thrilled to meet someone from Antarctica who longs to write a book. The books Lynne publishes are known for their quality, professionalism and outstanding design.

The host of the popular Successful Author Secrets program, Lynne's interviewed best-selling authors Michael Gerber, Marci Shimoff, Barbara DeAngelis, Michael Port and T Harv Ecker, as well as over 100 other authors, business and publishing experts. She's been featured on Lifetime Television, Working Mother magazine, and scores of radio interviews.

In 2012 Lynne fulfilled a life-long dream and moved with her family to the Andes Mountains in Ecuador where she writes and works with aspiring authors from all over the globe.

http://businessbuildingbooks.com

https://twitter.com/LynneKlippelhttps

https://www.facebook.com/lynneklippel

https://www.linkedin.com/pub/lynne-klippel/1/98/36b

http://www.amazon.com/Lynne-Klippel/e/B001JRZUZI

https://www.facebook.com/businessbuildingbooks

https://plus.google.com/u/0/106763002603977092690/posts

Interview Questions

Why Ecuador?
How did you start in the book publishing & writing industry?
Why writing a book?
How many books you wrote so far please share with us what inspired you to write each one of them?
Why writing a book?
What are the different methods to write efficiently?
Best time to write from your experience with different authors?
The research process should be done before or through writing process?
Question from Akbar Khan (what’s the best way to start a book and when is the best time to? Also how does one transition a story into a story for a movie?
How to structure a book?
How long is the average length of a non-fiction book?
How to find an agent?
Publishing vs. Self Publishing? If you have both options what to chose?
How much a developmental editing should cost vs. a copyediting?
How important to add an index to a book?
How to get noticed in the current noisy Internet world?
Writing or marketing a book is more difficult?
What to do online to market a book efficiently?
From branding perspective authors should write Book series or different book titles?
How much a book marketing campaign should cost for new authors?
Does it really matter to hit the no.1 Amazon best seller through giving my book for free?
Why your books are not available on audible?
Is it possible to sign with a major publisher and keep the rights for the online Distribution?
How to hit the New York Times best selling list?
How do you structure your share as publisher with the authors that you are working with?
How much do you charge for 1 on 1 coaching?
How much do you charge for ghost writing and editing?
How many team members are currently working with you? How many of them are outsourced?
What does spirituality & meditation have changed in your life?
Share with us some of the tools or software that makes you more efficient?
What's your daily life and work routine looks like?
Which company, product or service made you most of your money?
What’s one marketing strategy that helped you the most in developing your business?
What are your other hobbies?
Who are your top 3 mentors?
The most important factors for success in 3 words?
What’s the biggest failure moment in your life and what did you learn from it?
What are the habits that you are trying to develop to stay efficient?
What do you do to change your mood when you are depressed?
What’s the best advice that you ever received?
If you have the chance, what would you say to advice your younger self?
What are your top 3 favorite books?
What are the top 3 people that you are inspired by?
What makes you really happy?
How people can contact you?

Direct download: Lynne_Klippel.mp3
Category:Technology -- posted at: 12:35pm +04

Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive. Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost. Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv) What Are the Types and Level of Experts on Be Efficient Tv? • The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants. • Billionaires and millionaires. • Founders and CEOs for different companies and startups. • Authors/book editors/agents / publishers. • Investors, angel investors, VCs, and private equity experts. • Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts. • Efficiency and productivity experts. • Successful entrepreneurs, so we can learn from their success stories and failures. • High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments. • Top athletes, Olympians, and Paralympians. • Health and fitness experts. • Mindset and wellbeing experts. For Whom Is Be Efficient Tv? Entrepreneurs and Wantrepreneurs • People who want to improve their life and business and make them more efficient through learning. • Entrepreneurs who want to be more efficient and excel in their journey. • People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world. • Entrepreneurs who want to automate their business. • People who want to use innovative hacks to automate their life and business and make them more efficient. • Different types of businesses and startups. • Employees who want to transition from the employment life to the entrepreneurial life. • Employees who want to be entrepreneurs without creating a job with a larger time commitment. • Employees who want to have a more efficient career path. • People who want to add value to the world and leave this world with a great legacy. Ahmed Al Kiremli: Hi everyone this is Ahmed Al Kiremli and welcome to Be Efficient Tv. The mission of this web TV show is to boost the efficiency of your business and life through tips and tricks from leading experts.

 

Bio

 

Chris Hextonis the CEO and Co-Founder of Vero. Chris spends his time working with Vero's customers to send smarter emails based on what their customers do and don't do on their website.

 

Vero is the easiest way to send data-driven, triggered emails and increase conversions.

 

Vero is a behavioral email marketing software that helps online retail stores increase their customer satisfaction and sales. Living between Sydney and San Francisco, his favorite part of working on Vero is helping other businesses grow.  Chris previously founded development consultancy Semblance Systems, having formerly worked in risk management at PriceWaterhouseCoopers in Sydney.

 

http://www.getvero.com

 

https://twitter.com/chexton

 

https://twitter.com/getvero

 

http://www.chrishexton.com

 

https://www.facebook.com/chexton

 

https://www.linkedin.com/in/chexton

 

https://plus.google.com/+ChrisHexton/posts

 

http://www.slideshare.net/chexton

 

Interview Questions

 

  • Why did you decide to study accounting and finance?
  • What’s your background before Vero?
  • How did you start in the Internet marketing world?
  • Why you decided to focus on email marketing?
  • What’s Vero?
  • How Vero records the customers’ behavior and then segment them?
  • How to Send one-to-one newsletters that matter to each customer?
  • How Vero automate the emails based on behavior? How it works?
  • Is Vero or you personally providing a service to manage the email marketing campaigns for companies or individuals customers?
  • How the A/B testing works in Vero?
  • How many emails on average should be sent per month for a list without annoying them?
  • Is it wise to personalize the email by mentioning the name of each subscriber or that’s not required any more and just saying Hi, is enough?
  • What’s the average email open rate and How to increase it?
  • How the email opt-in should be designed?
  • Should we capture name and email or just the email in the opt-in box?
  • Which opt-in plugin you prefer the best for wordpress?
  • Which opt-in software or service you like the most?
  • Which auto responder service you recommend?
  • Why asking the customers for feedback after the purchasing process is powerful?
  • What’s the Best Day of the Week to Send Emails?
  • How to Integrate Social Media and Email Marketing efficiently?
  • Do you recommend any companies that you recommend to your customers to manage the email marketing campaigns through your software?
  • Don’t you think that your prices a bit expensive? Any plans to make it more affordable for wider range of customers?
  • Who are your main competitors and how different you are ?
Direct download: Chris_Hexton_Audio_.mp3
Category:Technology -- posted at: 11:47am +04

Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive. Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost. Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv) What Are the Types and Level of Experts on Be Efficient Tv? • The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants. • Billionaires and millionaires. • Founders and CEOs for different companies and startups. • Authors/book editors/agents / publishers. • Investors, angel investors, VCs, and private equity experts. • Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts. • Efficiency and productivity experts. • Successful entrepreneurs, so we can learn from their success stories and failures. • High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments. • Top athletes, Olympians, and Paralympians. • Health and fitness experts. • Mindset and wellbeing experts. For Whom Is Be Efficient Tv? Entrepreneurs and Wantrepreneurs • People who want to improve their life and business and make them more efficient through learning. • Entrepreneurs who want to be more efficient and excel in their journey. • People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world. • Entrepreneurs who want to automate their business. • People who want to use innovative hacks to automate their life and business and make them more efficient. • Different types of businesses and startups. • Employees who want to transition from the employment life to the entrepreneurial life. • Employees who want to be entrepreneurs without creating a job with a larger time commitment. • Employees who want to have a more efficient career path. • People who want to add value to the world and leave this world with a great legacy. Ahmed Al Kiremli: Hi everyone this is Ahmed Al Kiremli and welcome to Be Efficient Tv. The mission of this web TV show is to boost the efficiency of your business and life through tips and tricks from leading experts.

Introduction

Lou Adler is the CEO of The Adler Group, Best-Selling Author, and the founder of the Performance-based Hiring System

Bio

Lou Adler is the CEO and founder of The Adler Group – a training and search firm helping companies implement Performance-based Hiring℠. Adler is the author of the Amazon top-10 best-seller, Hire With Your Head (John Wiley & Sons, 3rd Edition, 2007). His most recent book has just been published, The Essential Guide for Hiring & Getting Hired (Workbench, 2013). He is also the author of the award-winning Nightingale-Conant audio program, Talent Rules! Using Performance-based Hiring to Build Great Teams (2007). Adler holds an MBA from the University of California in Los Angeles and a BS in Mechanical Engineering from Clarkson University in New York.

Lou is the CEO and founder of The Adler Group – a consulting and training firm helping companies implement the Performance-based Hiring℠ system for finding and hiring exceptional talent. More than 20,000 recruiters and hiring managers have attended his ground-breaking workshops over the past 20 years.

Lou is the author of the Amazon top-10 best-seller, Hire With Your Head (John Wiley & Sons, 3rd Edition, 2007) and The Essential Guide for Hiring & Getting Hired (Workbench Media, 2013). Lou has been featured on Fox News and his articles and posts can be found on Inc. Magazine, BusinessInsider, Bloomberg and The Wall Street Journal.

Prior to his executive search experience. Lou held senior operations and financial management positions at the Allen Group and at Rockwell International’s automotive and consumer electronics groups. He holds an MBA from UCLA and a BS Engineering from Clarkson University.

Innovative sourcing and recruitment strategy development. Lead “Raising the Talent Bar” search projects using Performance-based Hiring. Training firm using performance-based hiring to train recruiters and hiring managers to find and hire “A” level talent. Clients include Intel, LinkedIn, Kimball, McKinsey, Disney, ESPN, Ohio State University, Randstad, James Hardie, Innova Systems, General Dynamics, and Vistage and YPO companies around the world.

http://louadlergroup.com/

www.facebook.com/performancebasedhiring

https://twitter.com/LouA

linkedin.com/in/louadler

https://www.youtube.com/user/louadler/

http://www.amazon.com/Lou-Adler/e/B000APG2G6

louadler@adlerconcepts.com

Interview Questions

What’s your background before The Adler Group?
Why after finishing your undergraduate degree in Engineering you decided to do an MBA in finance and economics?
Ok, engineering, finance, and economics then why you decided to focus on HR?
What’s the greatest hiring tool in the world that you have developed for PowerHiring.com and why lost a lot of money in this venture?
How the Performance-based Hiring works?
Can you please explain in depth the 4 phases of performance-based hiring?
What are The Four Basic Work Types?
What are the Four BEST Personality Types?
How to increase job satisfaction level?
Why you should never apply through HR, and the only reason why you should?
Why 30-minute serial interviews will prevent you from ever hiring the right person.?
Why do you want to be underpaid?
How to ask and answer every important interview question?
How to Develop the Right Talent Acquisition Strategy?
How to find and hire more top people faster?
How to negotiate offers without giving away the farm?
What are the five things all top recruiters do on every search?
What are the other metrics that the employee should consider in any company besides the salary?
How to convert cold passive candidates into hot leads?
What are the main sourcing channels that work nowadays and how to use them efficiently?
What is The 8-step Performance-based Interview?
What are the two core interview questions used in your system?
How to write a clear job description efficiently?
How much percentage wise, we will know about the candidate from the interview vs. from the CV?
How to use LinkedIn efficiently and put it on Steroids?
How to Build an Indescribable Company Culture?
How to Become a Certified Performance-based Hiring Recruiter and how much it cost?
What kind of Certifications do you offer the people who participate in your program?
How much is the cost of the online and offline programs?
How much do you charge for 1 on 12 coaching?
Tell us more about your other projects that you are currently working on or planning for the future?
Share with us some of the tools or software that make you more efficient?
What’s your daily life and work routine looks like?
What’s one marketing strategy that helped you the most in developing your business?
What are your other hobbies?
Who are your top 3 mentors?
What do you do to change your mood when you are depressed?
What’s the best advice that you ever received?
If you have the chance, what would you say to advise your younger self?
What are your top 3 favorite books?
What are the top 3 people that you are inspired by?
What makes you really happy?
How can people contact you?

Direct download: Lou_Adler_Audio_Only.mp3
Category:Technology -- posted at: 8:47am +04

Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive. Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost. Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv) What Are the Types and Level of Experts on Be Efficient Tv? • The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants. • Billionaires and millionaires. • Founders and CEOs for different companies and startups. • Authors/book editors/agents / publishers. • Investors, angel investors, VCs, and private equity experts. • Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts. • Efficiency and productivity experts. • Successful entrepreneurs, so we can learn from their success stories and failures. • High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments. • Top athletes, Olympians, and Paralympians. • Health and fitness experts. • Mindset and wellbeing experts. For Whom Is Be Efficient Tv? Entrepreneurs and Wantrepreneurs • People who want to improve their life and business and make them more efficient through learning. • Entrepreneurs who want to be more efficient and excel in their journey. • People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world. • Entrepreneurs who want to automate their business. • People who want to use innovative hacks to automate their life and business and make them more efficient. • Different types of businesses and startups. • Employees who want to transition from the employment life to the entrepreneurial life. • Employees who want to be entrepreneurs without creating a job with a larger time commitment. • Employees who want to have a more efficient career path. • People who want to add value to the world and leave this world with a great legacy. Ahmed Al Kiremli: Hi everyone this is Ahmed Al Kiremli and welcome to Be Efficient Tv. The mission of this web TV show is to boost the efficiency of your business and life through tips and tricks from leading experts.

Introduction

Business Strategists and An Expert in Behavioral Design and The Psychology of Habits, Nir Eyal is the Author of the Best-Selling Book Hooked and a frequent contributor for Forbes, TechCrunch, and Psychology Today

Bio

Nir Eyal distilled years of research, consulting and practical experience to write Hooked. He has taught at the Stanford Graduate School of Business and Hasso Plattner Institute of Design. His writing appears in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.

Nir blogs at NirAndFar.com

Hi, I’m Nir.

This blog is about the intersection of psychology, technology, and business. I call it “behavioral design.” The topic encompasses user experience, behavioral economics, and a dash of neuroscience.

I write for TechCrunch, Forbes, Psychology Today, and am a frequent speaker at industry conferences and Fortune 500 companies. I’m the author of Hooked: How to Build Habit-Forming Products and I have Lectured at the Stanford Graduate School of Business and Design School and have sold two technology companies since 2003.

 

For most of my career I’ve worked in the video gaming and advertising industries where I learned, applied, and at times rejected, the techniques used to motivate and manipulate users. I write to help companies create behaviors that benefit their users, while educating people on how to build healthful habits in their own lives.

Although I received most of my education earning an advanced degree from the The School of Hard Knocks, I also received an MBA from the Stanford Graduate School of Business.

Website Social Media links

http://www.nirandfar.com/

http://www.hookmodel.com/

https://twitter.com/nireyal

http://en.wikipedia.org/wiki/Nir_Eyalwww.linkedin.com/in/nireyal

http://www.slideshare.net/nireyal

http://techcrunch.com/author/nir-eyal/

http://www.forbes.com/sites/nireyal/

https://medium.com/@nireyal

http://www.amazon.com/Nir-Eyal/e/B00HJ8021I

Interview Questions

Why you decided to be an author and what’s your background before that?
How did you come to the united states and why you felt different?
What are some of the businesses that you have built in the past and what’s currently in the pipeline?
Tell us about your startups Adnectar and Sunshine Business Development and how did you manage to sell it?
Why you decided to study habits?
HOW DO SUCCESSFUL COMPANIES CREATE PRODUCTS PEOPLE CAN’T PUT DOWN?
How the process of building habits works?
How to develop good habits?
How to quit bad habits?
What’s The Psychology Behind Why We Can’t Stop Messaging?
What are the Ways To Get People To Do Things They Don’t Want To Do?
What’s the power of No?
What’s The Number One Reason Good Habits Don’t Last and how to make them last longer?
How to Use Psychology to Regain Control over emails?
Which softwares do you use to form habits or block noise?
Where do you see the web going based on the people habits?
What are the strange habits of silicon valley?
How do you write and structure your books efficiently?
Publishing or self-publishing?
Tell us more about your other projects that you are currently working on or planning for the future?
Share with us some of the tools or software that make you more efficient?
What’s your daily life and work routine looks like?
Which company, product or service made you most of your money?
What’s one marketing strategy that helped you the most in developing your business?
What are your other hobbies?
Who are your top 3 mentors?
What’s the biggest failure moment in your life and what did you learn from it?
What are the Top 3 apps that you use on your smart phone?
What are the habits that you are trying to develop to stay efficient?
What do you do to change your mood when you are depressed?
What’s the best advice that you ever received?
If you have the chance, what would you say to advice your younger self?
What are your top 3 favorite books?
Do you listen to any music when you work?
What makes you really happy?
Is there’s any other question that I didn’t ask you and you wanted to talk about?
How people can contact you?

Direct download: Nir_Eyal.mp3
Category:Technology -- posted at: 8:47am +04

Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive.
Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost.

Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs

Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv)

What Are the Types and Level of Experts on Be Efficient Tv?

• The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants.
• Billionaires and millionaires.
• Founders and CEOs for different companies and startups.
• Authors/book editors/agents / publishers.
• Investors, angel investors, VCs, and private equity experts.
• Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts.
• Efficiency and productivity experts.
• Successful entrepreneurs, so we can learn from their success stories and failures.
• High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments.
• Top athletes, Olympians, and Paralympians.
• Health and fitness experts.
• Mindset and wellbeing experts.

For Whom Is Be Efficient Tv?

Entrepreneurs and Wantrepreneurs

• People who want to improve their life and business and make them more efficient through learning.
• Entrepreneurs who want to be more efficient and excel in their journey.
• People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world.
• Entrepreneurs who want to automate their business.
• People who want to use innovative hacks to automate their life and business and make them more efficient.
• Different types of businesses and startups.
• Employees who want to transition from the employment life to the entrepreneurial life.
• Employees who want to be entrepreneurs without creating a job with a larger time commitment.
• Employees who want to have a more efficient career path.
• People who want to add value to the world and leave this world with a great legacy.

Bio

In 1987 I was born in the middle of a January snowstorm in Missouri. I didn’t always have entrepreneurship in my blood. Growing up my dad worked for the state and my mom a pharmacist. There wasn’t much entrepreneurship in my extended family either: teachers, lawyers, doctors, insurance agents, but no entrepreneurs.

All in all I lived a pretty typical upper-middle class, midwestern childhood. I played soccer, baseball, basketball, swam and generally got exposure to all the opportunities I wanted because my parents went to great lengths to make sure I had those opportunities.

Music as Entrepreneurship

In middle school I took up playing the saxophone. I quickly fell in love. I would pull out Cannonball Adderley, Charlie Parker, John Coltrane and Ray Charles albums and try and play along.

At first I wasn’t very good, but over time I could hold my own with the local jazz musicians. In 9th grade I got asked to play my first professional gig and made $50 playing at the Missouri Governor’s Mansion for just three hours of my time.

This was the first time I ever got paid for a specialized skill that I had and not because I was a warm body that could perform menial tasks. I didn’t realize it at the time, but this was my first foray into entrepreneurship.

The Search in High School and College

Like many of my friends, in high school and college I had no idea what to do with my life. I blindly followed the rules, got good grades and made my teachers and parents happy.

I had a knack for math and science so everyone told me to I should be an engineer because that’s what engineers do. So in college I settled on majoring in industrial engineering even though I wasn’t super sure what they did at the time. I knew it had something to do with efficiency and that’s something I could get behind.

Eventually my junior year of college I decided that I needed to figure out what the heck I would do with my life so I took an internship with a major telecom provider because they paid well and it seemed like a stable gig.

Over the course of the summer I realized how much I hated corporate life. I would come into the office and work hard for a solid hour each day and surf the web the rest of the time. It was the worst.

The brutal irony is that my bosses loved what I did and praised my work every step of the way. I realized that summer that a “regular” job wasn’t for me.

Becoming an Entrepreneur

I didn’t decide on entrepreneurship immediately after that summer. All I knew was that I hated wasting away for 8 hours a day at a job I could do effectively in 1 hour a day.

That final year of school I started looking for different types of work I could do. Something a little outside the box and I found a small, local tech company that was looking for a marketing intern.

I had zero marketing experience at the time, but I picked up a Seth Godin book and talked my way into the job.

It turned out to be a pivotal turning point in becoming an entrepreneur.

Learning the Ropes

Over the next year as an intern and ffull-timeemployee at this local tech company I learned a lot about product and marketing. I had no idea what worked and what didn’t so I tried my hand at just about everything.

Essentially, I was honing my chops to become what I call a Full Stack Marketer.

After about a year I’d learned about as much as I could and started trying to build my own company. I spent my spare time selling people in the community on just about anything I could. I built WordPress sites, I whipped up email marketing templates, I built a small web app. Anything to learn problems that other business owners were having.

During the day I started working with local Columbia, Missouri entrepreneur, Brant Bukowksy, doing email marketing automation at VAMortgageCenter.com. It was there that then co-worker, Bryan Helmig, devised the initial seeds of our first startup, Zapier.

Diving In

In October of 2011, Bryan and I teamed up with our friend and local developer, Mike Knoop, to build the initial prototype of Zapier and win the first annual Columbia Startup Weekend.

After the weekend we worked nights and weekends to build the initial beta product for customers and in January of 2012 I was able to start my entrepreneurial journey full time by quitting my day job.

With the Zapier beta going well, we applied to Y Combinator’s summer 2012 batch and were accepted. In May of 2012 I moved to California with my wife and we’ve been loving it ever since.

Giving Back

I’m by no means an expert at anything, but I do have a lot of in-the-trenches experience at marketing, team building, fundraising, bootstrapping, and product. I love to help out when I can.

If you want to get a hold of me let me know if the form below. I usually dedicate one day a week to respond to these requests so it could take up to 7 days or so before I respond.

If it’s more urgent than that, then you’ll find a way to get in touch with me. 😀

Website & social media links

https://zapier.com

https://twitter.com/wadefoster

https://twitter.com/Zapier

http://wadefoster.net

https://www.youtube.com/user/ZapierApp/videos

https://www.facebook.com/ZapierApp

https://www.linkedin.com/company/zapier/

Interview Questions

What’s your background before Zapier?
You studied industrial engineering. Then you did a Master in Business Administration. How did you get into the software world? And can you code?
You worked as a teaching assistant at the University of Missouri, then started working as customer development lead at the Idea Works, then email marketing manager at Veterans United Home Longs. Why did you decide to leave the teaching job at the university?
Why did you call it Zapier & what’s really is Zapier?
How did you meet your co-founder and how important to have a co-founder in a startup?
How to soft launch a startup efficiently? What did you do at Zapier?
How did you get your first customer then scaled Zapier?
How do you currently market for Zapier?
What are the tools or apps that are mostly connected by Zapier?
How to post from buffer or facebook to Instagram? I personally struggle with that?
How Zapier manage to connect the apps without getting access to some security data? How it makes two apps talking to each others? Do you get permissions from those apps to connect with others?
For nontechi people what does APIs means?
The Below two Questions are from Alex Kei to Wade Foster
– Are your integrations API based only or do you use any other method?
– Any plans on adding Wistia zaps based on view percentage and be able to tag viewers in Ontraport according to how much they watched a video?
Ideas to use Zapier with Asana?
Ideas to use Zapier with google sheets?
Ideas to use Zapier with Mailchimp? And What’s the best email
marketing auto responder?

Ideas to use Zapier with WordPress?
Ideas to use Zapier with QuickBooks?
Ideas to use Zapier with Rescuetime?
You are the tools connector guy, which tools you are using the most in your business & life?
Zapier Vs. IFTTT
Tell us more about your other projects that you are currently working on or planning for the future?
Share with us some of the tools or software that make you more efficient?
What’s your daily life and work routine looks like?
What’s one marketing strategy that helped you the most in developing your business?
What are your other hobbies?
Who are your top 3 mentors?
If you are just starting today in your field, from where you will start and what are you going to focus on to be more successful?
The most important factors for success in 3 words?
What’s the biggest failure moment in your life and what did you learn from it?
What are the Top 3 apps that you use on your smartphone?
What are the habits that you are trying to develop to stay efficient?
What do you do to change your mood when you are depressed?
What’s the best advice that you ever received?
If you have the chance, what would you say to advise your younger self?
What are your top 3 favorite books?
What are the top 3 people that you are inspired by?
Do you listen to any music when you work?
Do you follow any routine to sleep?
What makes you really happy?
Is there’s any other question that I didn’t ask you and you wanted to talk about?
How can people contact you?

 


Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive. Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost. Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv) What Are the Types and Level of Experts on Be Efficient Tv? • The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants. • Billionaires and millionaires. • Founders and CEOs for different companies and startups. • Authors/book editors/agents / publishers. • Investors, angel investors, VCs, and private equity experts. • Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts. • Efficiency and productivity experts. • Successful entrepreneurs, so we can learn from their success stories and failures. • High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments. • Top athletes, Olympians, and Paralympians. • Health and fitness experts. • Mindset and wellbeing experts. For Whom Is Be Efficient Tv? Entrepreneurs and Wantrepreneurs • People who want to improve their life and business and make them more efficient through learning. • Entrepreneurs who want to be more efficient and excel in their journey. • People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world. • Entrepreneurs who want to automate their business. • People who want to use innovative hacks to automate their life and business and make them more efficient. • Different types of businesses and startups. • Employees who want to transition from the employment life to the entrepreneurial life. • Employees who want to be entrepreneurs without creating a job with a larger time commitment. • Employees who want to have a more efficient career path. • People who want to add value to the world and leave this world with a great legacy. Ahmed Al Kiremli: Hi everyone this is Ahmed Al Kiremli and welcome to Be Efficient Tv. The mission of this web TV show is to boost the efficiency of your business and life through tips and tricks from leading experts. Today I have with me Thai Nguyen, he is the founder of utopian life, he is a writer, traveler, international chef and athlete, welcome to the show Thai.

Thai Nguyen: Thank you so much for having me Ahmed, I really enjoy your show and I appreciate being on.

Ahmed Al Kiremli: It’s a pleasure to have you, so tell me about the adventure from chef to sports to writing to living the utopian life, why, what and how did you do that?

Thai Nguyen: I think part of it has been my personality I’ve always had a very curious tendency and I just wanted to explore life and live to my fullest potential and part of that has been to step outside of my comfort zone and explore very different areas, a creative side in food and cooking and being a chef and then also wanting to push my physical self and pursue professional fighting and then with writing, pursuing my intellectual self, the part of it was just a journey of self-discovery and trying to find out more about myself what makes me tick and how do I leverage those aspects to create a lifestyle that I find not only meaningful that allows me to live my passions also.

Ahmed Al Kiremli: Are all of them like writing and cooking and sports still going on or when they a certain period of your life and then you moved on to the next thing? Can you just tell me the history, your background how did you start in each one of these areas?

Thai Nguyen: Well I was born in Vietnam and as a six-month-old baby my parents fled the country after the war so we were both people, refugees, they made it over to Indonesia to a refugee camp there and then we got accepted into Australia where I grew up and it really went through a lot of identity issues, I’m an Asian man, an Asian child growing up in a very Caucasian Western world so there was a lot of conflict between who am I, and trying to discover that experiencing a little bit of racism a little bit of conflicts and really struggling to figure out life which I think is a journey that a lot of us go through finding out who we are and how do we fit into this world and society. As I asked those questions I explored the answers through finding different careers and so initially I moved over to Canada after I finished high school and I played rugby over there, I wanted to be a professional rugby player but then from there I transitioned into cooking, basically I wasn’t good enough to be a professional rugby player back in Australia so I focused on a career and cooking and I achieved a relative amount of success there and then from that I moved into the kickboxing the professional fighting and again I did enjoy the cooking but it didn’t ignite that passion within me and that’s when I ventured into kickboxing. Then I moved to Thailand.

Ahmed Al Kiremli: So you worked as a chef in some hotels and restaurants and then you quit the job, how are you living in that period of time?

Thai Nguyen: I worked for the Hilton hotel in Brisbane and other locations internationally and while I was doing that I thought they would just be something I would be very passionate about and initially I was I really enjoyed food I enjoyed being creative but after that it just came to a point where I just couldn’t see myself doing it for the rest of my life and I didn’t want to continue to invest in something that I wasn’t on fire about and during that time I had some friends start kickboxing and they invited me to come to the gym and training there and I did that and I had a couple of amateur fights and achieved some success and then I got invited to move to Thailand and again part of my explored of personality I jumped at this opportunity to move to a different country to live in Thailand to pursue the sport full-time so I moved to Thailand, but there for close to two years and while I was there I met some professors from school in Texas and build a relationship with one of the professors and he offered me a scholarship to move over to Texas and do my bachelors degree over there so after living in Thailand I ended up moving over to Texas, spending four years during my bachelors degree there.

Ahmed Al Kiremli: In what?

Thai Nguyen: In the humanities but it was very heavily focused on philosophy and theology so really beginning to immerse myself in that intellectual aspect and studying history, studying writing and I eventually finished that and just realized that I had a great passion for writing and that’s when I step down and began to build this brand of the utopian life.

Ahmed Al Kiremli: Will you quit writing soon or will you continue to strive because is it like quitting and changing to different things as part of the discovery or are you a moody person and you like to change all the time?

Thai Nguyen: I think it’s a little bit of both, initially I didn’t have a lot of kind of ADD tendencies rather do something for a little bit but here’s the thing Ahmed I think I’ve come to a point in my life now where I’m about to turn thirty-one and I’ve done a lot of things a lot of self-discovery activities that come to a point where I’ve realized that a lot of success comes with consistency and investment into something and while it’s been fun reinvesting myself in different ways I think I’ve come to a point where this is something that’s going to be a lifelong investment for hopefully the rest of my life, I realized that writing is something I’m very passionate about, encouraging people to step out and with their dreams is something I’m very passionate about so I would like to say that this is going to be a venture that I invest a lot of time in.

Ahmed Al Kiremli: What’s the meaning of the utopian life?

Thai Nguyen: Utopia is an idealistic place so we all have perceptions of what is ideal or what is, what does perfection look like and after times we’re told that this is unrealistic but I think the pursuit of the unrealistic ideals has some great value in it because even though we may not achieve that, getting close to that is a great goal and a worthy goal to pursue and that’s what the utopian life is about to think of what is your perfect day what is your perfect week what is your perfect lifestyle look like and to work towards that.

Ahmed Al Kiremli: And now your lifestyle for you is writing and traveling a mixture between these two areas?

Thai Nguyen: Absolutely, writing traveling and I’d love for this to turn into some full-time speaking at different events just stepping out of your comfort zone and breaking through some of those barriers that hold us back and creating the habits and the systems that will enable a person to productively move forward towards their dreams.

Ahmed Al Kiremli: What are the main highlights of your manifesto?

Thai Nguyen: One of the major highlights I’d have to say is the idea that the question is the answer and the journey is the destination so often we make very clear distinctions between either or, I have to choose between the journey and the destination and often times we focus very much on reaching a certain goal if only I get to here then I will be happy, but what I’m trying to do is close the gap between these distinctions that we make that it’s not either this or that, it’s not either I do this or I do that but it’s a balance of both so it’s embracing the journey of life and also the destinations that we go for so it’s setting goals and it’s pursuing success but how do we do that, we realize that there are many things that we are already successful in and that we can celebrate but also use that to fuel us and push us forward toward that goal so just creating a more psychologically holistic and balanced approach to how we view our lives and to keep momentum constantly going and basically realizing that a lot of what we do and a lot of value is found in the journey and not only in the destination.

Ahmed Al Kiremli: But don’t you think that sometimes the journey is painful not necessarily fun especially with the idea utopian life like let’s say your journey to writing, writing is tough sometimes don’t you think of quitting, that you think there is a conflict there somehow between the ideal life which is fun and the pain through the process of consistency? Yeah absolutely that actually reminds me of a Zen proverb that says before enlightenment chop wood carry water. After enlightenment chop wood, carry water. So it’s the idea that there are struggles in the journey there are trials and yes there is a clear distinction but at the same time there is a foundation that underlines the road through both of them that if we focus also on building a foundation that can carry both areas what we struggle through in the journey and what we celebrate in the success can still be carried in both hands and not to put so much weight on one or the other and that’s a struggle that I really went through when I was a shaft it was all about I need to become this five-star chef and achieve the top and my field so I ended up working like 12 to 14 hours a day because I wanted to pursue this level of excellence at the same time I forgot about just enjoying the journey of everything that I was learning same as professional fighting I wanted to be the champion and I trained my butt off, I got to fight in Singapore, Fiji, in Canada and fight in these great places but I didn’t get to enjoy being in the second place is because I was so focused on I need to win a championship and so it’s a… Making the distinction between the journey and the destination but at the same time having a foundation that carries both of them.

Ahmed Al Kiremli: You started a site called wantrepreneur journey and like now you stop that you focus on the utopian life why, you want to pursue writing into entrepreneurship or you quit entrepreneurship or what happened?

Thai Nguyen: That’s a good observation, I tell a lot of people now there are different approaches that people give to starting of the business, some say you need to be crystal-clear with your blueprint and your approach, what do you want, what’s your niche, who’s your audience is your demographic, be 100% clear on that and follow that and initially that’s what I did, I took that advice and I wrote down specifically whatever you want and I think that’s great advice but I think at the same time it’s not the only effective advice that’s out there and realizing for me that things can change and you can be flexible with the rules that you put in place originally the entrepreneur journey was a very entrepreneurial and business focused so all the articles, all my interviews that I was doing was very entrepreneurial focused that I realized there was a part of me that wanted to touch on other topics as well, wanted to touch on lifestyle articles on more psychological articles on more philosophical articles so I did come to this crossroad and what I wanted to rebrand to become a little broader and I’ve learned a lot from that, originally I was very clear-cut, very straight and narrow this is the path but now I’ve realized your goals can change, your goals can shift and evolve as you learn more and that’s okay, there are some people that work very well when they have a clear path to go towards but there are other people that want to be very flexible and a week by week and see were the journey takes them so I definitely see two approaches now and then leaning towards this flexible approach where I have my ideas of where I want to be but at the same time and very okay with completely changing directions but with that said I’m very happy that I’ve discovered this utopian life branding.

Ahmed Al Kiremli: And in the Internet world when you gave up the entrepreneurial niche, don’t you struggle with the general utopian life right now the utopian life you can talk about business different stuff, life but in the Internet world especially you hang out a lot with Internet experts don’t they advise you to stick with this niche that you can be famous or like be out there faster than a general term?

Thai Nguyen: That was some advice that I came to and it’s true, if you continue to hammer on the niche you are going to make progress, I think the determining factor for me was that it was still early on in the game for me I would hand out brands for maybe about five months before I made the shift and it was still early enough where my audience wasn’t going to be affected by the branding change so timing was a big part of it if I had been two years down the path with the entrepreneur journey I don’t think I would’ve changed it because I would’ve laid a much more solid foundation. So that was definitely a key factors that it was early enough in the game to be able to shift and I think in this formative years of whatever you’re doing it’s a buffer zone is a safe zone for you to explore and truly find your voice but definitely as the roots get deeper and deeper that’s when it’s more difficult to pivot and to change directions.

Ahmed Al Kiremli: How did you discover the writing path?

Thai Nguyen: Through a few other people that were doing and I connected with one gentleman named Constable is a writer but he changed directions in his life are being working in bread delivery to starting a blog and becoming a successful author and then I was listening to a few other podcasts, John Lee Dumas who interviewed in person he is an entrepreneur on fire and Lewis house has the school of greatness so they were really making it more well-known making a popular sharing their stories and other people stories of being able to create business and lifestyle online that was location independent so that’s how I came across the idea and again I was trying to figure out what can I do with my lifelong turn that can enable me to live out what I’m passionate about.

Ahmed Al Kiremli: What is the difference between writer and author?

Thai Nguyen: An author is usually tied in with a book published so a writer is more tied in with journalistic articles or pieces and an author has a published book usually.

Ahmed Al Kiremli: Are you working on a book and if you finish your book will you change your title into author? Do you think is more fancy?

Ahmed Al Kiremli: I think it’s different, I’m sure there’s a debate between whether it’s fancier not that I have been in contact with a few different literary agents and publishing houses so I’m about to submit my book proposal pretty soon I’m excited about that and definitely look forward to being able to refer to myself as an author.

Ahmed Al Kiremli: What are some of the famous publications that you wrote for can you just mentioned some examples for the audience to know?

Thai Nguyen: Sure Huffington Post would definitely be up there is quite a well-known publication that I’ve been writing for, entrepreneur.com I’ve got a large following there, a lead daily is a publication for generation Y, mind-body grin is another large one, so those are the major ones I’m actually interacting with an editor from the Atlantic so hopefully I can have some work featured on there but those are some of the major ones.

Ahmed Al Kiremli: How does it work the process to be an author like a paid author for this publications for someone who wants to become a writer for this famous publications like yourself what should he do or she do?

Thai Nguyen: That’s something I get asked a lot some people will say did you get some special access to these things but no honestly there’s a submission process on these sites I just look at their contact information for the sites, some of them will have a submission page or an email but you can directly to submit to sell Huffington Post has a link have an email where you can submit an article to and basically that’s what I did I studied what some of these sites were publishing what kind of articles the type of voice and you’ll notice with a lot of these large publications they have a certain style so if you can figure out what their style is and create an article that fits in with that voice of the site then I wrote an article that I thought would fit in well submitted it to an editor and then I just got confirmation and a response from them.

Ahmed Al Kiremli: So how does it work like they confirm and then they will set a price for it or they have fixed price what is the market price how does it work?

Thai Nguyen: It depends on the publication usually they have contributors which quote unquote they pay you exposure so for Huffington Post you only get paid if you’re a staff writer but usually there are causes and specific points with being a staff writer so sometimes you have to sign a noncompete disclosure so if I was to get paid by the Huffington Post that would limit but I’m able to write for other sites so I would have to sign and say I’m not going to publish my articles on a competing site if you’re a staff writer if your contributor then you don’t get paid but you get exposure and credibility but it doesn’t limit where you can write so that’s what you’ve got away up if you get on these sites usually if you have success as a contributor than they invite you to come on as a staff writer but depending on the publication some of them will limit where you can write so you got to think, what’s your approach, are you eventually going to want to monetize yourself through your brand alone or are you going to try to monetize through getting paid your other sites so that’s a personal decision that you have to come to.

Ahmed Al Kiremli: And if you decide to write just for them for the entrepreneur magazine or for the other famous ones what is the market like how do they pay, per word or proposed?

Thai Nguyen: I think with the staff positions the few other publications that I get paid for I get paid per article and some of them base that on per word and some of that is based on say a minimum, one that I write for is a minimum of 600 words, a travel site that I write for his twenty-five cents per word so for 800 words that works out to be $200 an article so it really varies, you can set your price as a freelance workers you can set it usually as a writer it’s per word and…

Ahmed Al Kiremli: In general for 600 to 1000 words like how much those famous publications pay?

Thai Nguyen: With Huffington Post and entrepreneur honestly I don’t know I’m a contributor for them, for the travel site I think the 200 for 800 words is mid- to high-level so I would estimate that’s some of these other sites would pay around that range probably 2 to 404 6 to 1000 word article.

Ahmed Al Kiremli: As a contributor do you make your profile on those magazines but do they make it for you.

Thai Nguyen: Typically they allow you about three link backs to any products or site that you have and you are free to write your author bio so typically that’s in most of my communications with the sites they say include three links to whatever products you want to say after the coaching program say I’ve got my book is finished I use a link to Amazon for them to purchase that.

Ahmed Al Kiremli: How did that help you with exposure and also I see sometimes you post the same articles on your site or your blog after posting them on this publications don’t you face issues with Google in that regards or is it okay?

Thai Nguyen: There has been a lot of debate about that I think a few years ago you were penalized for having repeat content on the Internet but I think those rules have been relaxed and I was actually having a conversation with someone recently is still unsure about that so we’re kind of in this experimental stage where I’m actually seeing is there is going to be any sort of penalty for doing that but honestly I haven’t, there are some sites that say specifically, we don’t want this article published anywhere, so a site like mind-body grin will say you cant publish this anywhere not even on your own blog, other sites are more flexible and say you can publish it anywhere that in terms of traffic I haven’t seen any real dilution of traffic I still see a lot of exposure on Huffington Post and it’s a different audience and I still see exposure on my own site.

Ahmed Al Kiremli: How do you see the exposure like if you were just right for your blog without guest blogging for those publications, how did that impact your brand?

Thai Nguyen: Sure, there’s one thing that comes with guest blogging and its trust, when people continue to visit a site there is an inherent level of trust that comes with it so when I first stepped out because my brand is unfamiliar people are hesitant to visit because it’s not that feeling of familiarity and trust so with these larger sites that I guest post for, people continue to go back and visit because I built this relationship and that’s key as well this whole idea of relationship building, the more people visit my site the more they feel they have a relationship with me as the writer but when I was starting off that something that so difficult to do, it’s like going back to your favorite restaurant versus going to a restaurant that just opened down the street, you aren’t sure if the food is going to be great or if the service is going to be great but to your favorite restaurant you’ve got no problems going back to that so these larger sites that have these larger platforms and larger audiences it’s been crucial for me in terms of getting extra exposure and again just building that level of trust and familiarity.

Ahmed Al Kiremli: At this current point of your life are you making more money from guest blogging or writing for these publications or from your own products?

Thai Nguyen: It’s been a balance and it’s been tricky in terms of again figuring out what is really going to benefit me in the long term and what is really going to align with what I’m passionate about so originally I was bringing in income through personal coaching and to be honest it didn’t turn out to be something I was passionate about, I was bringing in good money and that launched a writing Boot Camp a little while ago but I’ve come to realize it’s not something that sets that fire life in me and also even writing for other publications and getting paid for them, yeah it was bringing in money but again the money is meaningless if it doesn’t come with the sense of passion as well so I’ve drawn back and put all my energy into building my side my audience, and hopefully getting this book out and then getting the audience to sell it to and that’s one of the key parts in this book proposal, with the book proposal after the show I’ve got to keep track of all my articles that have been shared virally, I approve to them that I have an audience to sell this book too so I’m working on building my Facebook group, building my Twitter following, building my monthly unique views and all of that while it doesn’t bring in immediate income because a lot of it is working…

Ahmed Al Kiremli: It’s a long-term process yes.

Ahmed Al Kiremli: So do you enjoy writing more than coaching, I mean in terms of coaching to you focus on coaching people to have the utopian life for coaching people to be good writers?

Thai Nguyen: Both I’ve done both originally some of it was just about clarifying their passions and then giving them mindset strategy mindset tool psychological strategies to cut away any sort of distractions to keep them accountable and build towards these goals, some of them wants to start similar things like an online blog and had to build an audience I coach them through that, other people were just purely personal goals that they wanted to achieve and other people were about writing how do they refine their writing and get to a point where they can be featured on larger publications.

Ahmed Al Kiremli: So you take on clients that you can help them get featured and how long usually does the process of featuring on these publications take?

Thai Nguyen: I don’t do any introductions to editors it’s mostly just giving them some of the tools that have helped in my own writing, some things to think about that they haven’t thought about before that goes into writing, looking at how long some of your sentences are, the tempo of how your article reads but yeah I work with them just to get their writing refined and use the tools that I’ve used to get on to large publications but again it doesn’t come down to any secret strategy, eventually you just have to think of an article that would fit well on these publications and submitted to them.

Ahmed Al Kiremli: What are some of these major tools that you use?

Thai Nguyen: It’s definitely looking at the tempo of your writing so if you were to read your article out loud, I really liked a piece almost in a poetic structure so varying up your sentences, sometimes if you have a lot of short sentences it reads in a very staccato kind of sense and it’s difficult to get through so how do you just make your article flow and try to minimize any sort of repetition and make sure every sentence that you say contribute some sort of value to the overall article, that’s one key thing looking at the way that you craft your title the way that you use different words, those are all huge elements that go into it, the way that you use visual words including emotional words, working you insert a story into it, how are you going to back up this point, there are plenty of things.

Ahmed Al Kiremli: You didn’t have struggles when shifting from writing blog posts to writing a book? In terms of structure?

Thai Nguyen: They are similar and different in many ways also you can even look at the structure of an article as a boiled down version of the book so addressing conflict and resolution you still do that in an article as you would in a book that I think some of the major issues between an article and the book is a book isn’t necessarily a collection of articles but you still are moving through pieces that have a connection and a flow between say fifty different related articles so there are huge differences but at the same time I think when it comes down to the basics of writing you’re still utilizing the same skills for both.

Ahmed Al Kiremli: From your experience writing blog posts do you feel which one is preferred if people need to see points or paragraphs?

Thai Nguyen: It’s interesting I think people are beginning to move away from what they call lists, ten reasons for this several reasons for that because the way it seems like culture and intellectual culture works is it’s comparable even to fashion, there are these different trends and I feel like we’re moving away from these list articles more to short pieces and I’m always studying what’s trending at the moment so you have kind of this tension at the moment between list articles because they satisfy that psychological need that we have, we like to see things quickly and neatly.

Ahmed Al Kiremli: Especially over the phone but it’s not deep it’s just points.

Thai Nguyen: Exactly, if you like we may be headed more towards collaborating maybe on a single point in an article and just digging deeper into one single point rather than moving from point to point to point. So I’m interested to see what direction we are headed and as a writer also but if I had to predict what the future is looking like I feel is that we may be moving away from list articles to more in-depth focused just on one point or one topic so I’m interested in where it’s going to head.

Ahmed Al Kiremli: But don’t you feel that when, especially myself when I read the seven points or five points to something it’s more attractive to click on and sometimes when you know the style of a certain author that it’s long you don’t tend to click on it especially if you are reading from the phone and you need to really read it deeply.

Thai Nguyen: Yes absolutely and there are studies that show a lot of people will check out mentally check out or not even get through the first paragraph of an article so when people see seven or ten it already registers in their mind what to expect so people already have that sense of familiarity with the article and that typically engages them even more whereas if you just have a blank title and you don’t list the numbers unless you have a very compelling introduction to that article people aren’t sure how long this article is going to be how much of my time is it going to take to read through but if I look at something and I see this going to be seven points I know it’s going to take only a few minutes for me to read and they have that sense of expectation and knowing what’s to come in the article.

Ahmed Al Kiremli: How do you plan your writing, how do you structure it?

Thai Nguyen: I usually like to try to take a unique angle on and add and contribute to something that hasn’t been touched on or if it has been then how do I come at this differently so I look at some of the leaders in the field some of the major publications look at Huffington Post and the New York Times in the Atlantic Washington Post the New Yorker and with what you have to say that’s what I’ve realized in any work while people are interested in what you produce they are also interested in whose producing that so the personality behind what’s being said not just simply the content that being said.

Ahmed Al Kiremli: But you write your thoughts at the beginning before you do the readings or do you do the readings first and then you do the writing?

Thai Nguyen: Sometimes I change them sometimes I just write purely what I think about this and then I look for studies, I always try to bring studies into everything that I’m writing about so looking at journal articles and tried again content and sources that aren’t really touched upon so looking for academic journals is something that I do a lot, academia.com and just looking through what some professors and universities what they are producing.

Ahmed Al Kiremli: So you look at the top results in the search engine or do you try to go to certain publications and search about the subject?

Thai Nguyen: Certain publications, scientific American is one that I look at a lot, psychology today is another one that I look at a lot, I look at peer-reviewed journal articles which means other professors and other scientists and psychologists are also reading that work as well and using that.

Ahmed Al Kiremli: Do you have a goal in terms of words?

Thai Nguyen: Sure, I usually try to finish three different pieces of work and then moved away from at one stage I set myself a word limit of 3000 words a day but now I’ve moved more towards three pieces of work so I’m constantly working on three different articles and that allows me to have that sent a variety also, I write for an independent news publication and I focus on human rights and culture and I write for a couple of travel magazines so I usually have a travel article that I’m working on and then in the entrepreneurial and healthy living area I have those articles such as three pieces of work whether they are one of those I try to get at least two of them done a day and then typically pretty happy with that.

Ahmed Al Kiremli: What time do you like to write?

Thai Nguyen: I’m a morning person Ahmed so when I was living in Peru I was waking at 430 in the morning and I would go for a jog in the morning come back have a shower have coffee and then try to get most of my work done in the morning, usually when I hear six or 7 o’clock at night that’s when my brain is kind of fried out in the checkout.

Ahmed Al Kiremli: When you have an agreement with us publications different publications you have an agreement to send a weekly article or whatever you have an article you pitch them for the article based on you feel that this is going to suit the material?

Thai Nguyen: Mind-body grin, two articles a week entrepreneur I submit one a week for them and Huffington Post they don’t have any expectations but I like to do one article for them also and that for my own site I like to do two articles a week and recently I started opening it up my site up for guest contributions and guest articles as well. So I’ve had quite a few submissions to feature work there.

Ahmed Al Kiremli: When you did the structure of your book have you planned to use this material while you are writing the book as a blog post or just keep them private until you finish the book?

Thai Nguyen: I’ve Them separate there’s been a few things that have been related but because my book is quite different to a lot of the work that I am producing it’s a little bit of a memoir and its next a little bit with very practical areas so I haven’t really been able to double up on content which I think is a good thing, some others get criticized with saying a single your book is just a collection of your blog articles which I don’t think that’s a bad thing but for me the two have been very separate.

Ahmed Al Kiremli: How to become a travel writer?

Thai Nguyen: A lot of it has been for me just because I love traveling has been very easy in terms of I just put together an article as I travel but for anyone that is looking to get into it I did an interview with quite a well-known travel writer Shannon Kaiser and the way she got started was she just went and traveled and just did the work. And that’s an important thing, a lot of people will go out and will try to contact editors or talk to travel magazines and ask them how do I get involved but if you compare that and pitch that against a person that has just gone to Dubai and written up an article and taken nice photos, say you’re the editor Ahmed one person comes to you and says Ahmed I want to be a travel writer for your magazine and another person comes to you and says on that I have this article that I’ve just written I would like to become a travel writer, you’re going to go with the person who is something put together.

Ahmed Al Kiremli: So it’s about always the people who read about traveling or can it be just writers because they can afford getting paid from online publications so it doesn’t matter where they are so it’s good for their brains to refresh and travel and see different places while their writing as well.

Thai Nguyen: Yeah is your question does the person need to be an established writer to become a travel writer?

Ahmed Al Kiremli: Yeah you need to reach to a certain level that you know the industry that you know how many articles like you are writing like you are now targeting you know how much you have to write for whom how much you will get paid so you know how much you’re going to get to cover your expenses so you can travel it doesn’t matter and even it will boost your writing the traveling.

Thai Nguyen: Yeah I think part of that depends on if you want to do that full-time or if you just want to do a couple travel writing articles as a hobby I think it’s good to have the industry knowledge and to have the structure of writing to do it but it’s not absolutely necessary obviously need to have the skills of writing to do travel writing but that’s not to say that any person an amateur who enjoys writing couldn’t do it I mean if you have that passion and you for find your writing to the point where it’s publishable, nothing is going to stop a person with no experience from going out which is the great thing about the world we live in today with the Internet and technology is that someone with no experience but has the skills is still able to bring in an income from doing something they are passionate about.

Ahmed Al Kiremli: So for the amateurs out there you advise them to go look for these different publications see how much they pay and try to pitch them and start one by one or what do you advise? If you are just to start again now what would you do differently or what would you do it step by step?

Thai Nguyen: Absolutely my journey has been exactly that I had no formal journalism training I had no formal writing training I was the amateur and basically it’s important to have some sort of an online presence so I just bought a domain name or you can use WordPress there’s a lot of great free WordPress themes you can download you can set up in half an hour you can have a site featuring who you are and your work and that’s basically what I did and then I wrote an article and submitted it to a fairly large sized site and they accepted it and that’s when the exposure begin to come in so for any amateur just stepping out and doing the work, often we get paralyzed by asking a lot of questions and trying to do research which is good but research should always be going hand-in-hand with acting on it and taking some steps forward so for any amateur just right, just go ahead and put together an article that you think would fit for the publication but you want to submit to and to submit it to them.

Ahmed Al Kiremli: What are the top five publications that you recommend amateurs to start with submitting to get some money?

Thai Nguyen: Sure there’s one site that’s based in I think the UK called Korea addict.com and they initially take you on just as a contributor and then they can start paying for you afterwards that’s a good site to start off with, there’s obviously another site called addicted to success.com, they don’t pay but that’s good exposure, pro-blogger.net they have a job board, job listings where writers can find freelance work and you can also submit to them to get exposure also, obviously the other two sites are elance and freelancer.com for any writers to get started on them that’s also a good way but just to realize the balance of those two in trying to find an income for your writing or your work, realize and be comfortable with the fact that you’ve got to build your brand and you have to build exposure for your work as well and it’s like that with many different fields and many different professions, when I was wanting to become a chef I was an apprentice and even though I was getting paid I wasn’t getting paid much and also I was doing extra work for free to gain the knowledge, I was staying back longer than my shifts, when I was an amateur athlete fighter I was fighting for free, I was putting in a lot of hours. So with any dream that you pursue after to view time as a good ROI you’re going to get returns on your investment of time you’re going to gain knowledge and grow in that area.

Ahmed Al Kiremli: Do you edit your own writing or do you send it to an editor, do you edit while you’re writing or do you edit after you finish writing?

Thai Nguyen: At the moment I do edit my work, I have some readers who some loyal readers that will pick up any typos if they do get through, for sites like Huffington Post and entrepreneur they have their own editors as well but I always like to edit before I submit to them but one have that I’ve learned is once I finish an article out completely walk away for at least a couple of hours before I come back even in that short time it seems as if your eyes freshen up to the work that you’ve done and you’re able to see things in a clearer light so I try to edit as I go but I certainly also at it once I’m done and then usually take a break and then come back to it and have another read through even if I leave it overnight often also.

Ahmed Al Kiremli: How do you write efficiently, what are the top five techniques that you do to write efficiently or habits?

Thai Nguyen: There is one technique which is called the flow of consciousness writing which I would do a lot of most evenings and just set yourself alignment of one page or two pages where you put aside any critical factors or lends that you have an just basically shut off that inner dialogue that likes to critique everything that we do and you just right, just let your consciousness flow and just build that habit of writing a lot of times, writer’s block happens because we overanalyze what we’re writing so to step back from that analysis factor and just write out without any judgment without any critique that’s one thing. Creating the habit of just setting that space in your house that becomes your writing oasis or your work oasis wherever it is it might be that room in your house but familiarity always breeds and creates that environments for more conducive work so if you sit down at your desk your brain and your mind acknowledge this is my workspace and you’re able to engage in that so finding a place that you’re comfortable with makes it conducive for your work and again building those habits of writing, figuring out of your morning or evening person, finding out where these hotspots are that are most conducive for you to do work so those are the three basic ones.

Ahmed Al Kiremli: I’m going to ask you about some of the material that you are written and you are an expert on, how can people quit their miserable jobs?

Thai Nguyen: A lot of times it’s difficult for us to see the mess subjectively when we’re in the middle of things and this whole idea of being in a miserable job, a lot of people that’s not what they, nobody actively seeks to be in a miserable position but it’s kind of flowed out of things that came out of unexpected things so firstly making that distinction between is it the whole field and profession as a whole that you dissatisfied with or adjust the position that you are in sometimes it only takes a little bit of a shift in your role to be able to get out of that miserable position, for myself it was basically seeking validation in where you want to go so I’d be hesitant just to jump straight out of where you are into something else without getting the validation that you need so say I was a chef and I was miserable with that and I wanted to become a writer it would be somewhat foolish of me just to quit my job I miserable cooking job and jump into writing without the validation. I think that’s one keeping you need to seek after is validation for what you want to head into because you might be passionate about it but you might not be passionate doesn’t mean that you’re good at it. Passion doesn’t mean that you’re going to be able to create a living out of that, at that moment it doesn’t mean that it’s not impossible at all you just need to get your skills to a level that it is possible so if I was miserable as a chef and I wanted to become a writer the first thing I would do is evaluate my skill level in the field that I want to get into. So I would see where my level of writing is at and try to validate that by submitting posts and if I send out five articles and get rejected by all five obviously that tells me I’m not ready to step out from a miserable job yet, if I wanted to be a podcast or or if I wanted to start a business in a different field perhaps do some pre-consulting and see how many people are interested and just get feedback from what you want to get into so seeking validation would be the first and crucial step and then evaluating from there how far you need to go in order to build a viable business from that.

Ahmed Al Kiremli: How do you de-clutter your life and what do you advise people to declare their life?

Thai Nguyen: Start with one area and refine that, I believe that there are so many interconnected areas in life in Australia if you go to rent a house, a lot of the time the housing agents will be sneaky and they will look inside your car and see how well you maintain your vehicle because that gives you an idea of how clean and how well you maintain a house and that’s so true that so much of our lives are interconnected so if you focus on one area naturally that’s going to flow into other areas of your life for anyone that’s been in military service you know that one of the first things you do in the morning is make your bed neat and tidy and perfect because you build success in one area of life and it flows into another area there is a great quote that says, how you do anything is how you do everything so people often get overwhelmed with a question like Ottawa to clutter my life and all of a sudden I look at the overall mass of my life but realizing again it’s like that other quote how you eat an elephant, one bite of the time. You work on small areas so you begin by decluttering your living room and making sure that living room is perfects, making sure your desktop on your computer is always tidy and when you repeatedly build that habit in one area it naturally flows into other areas so for someone that wants to de-clutter look at where your immediately at and how do you clean up that immediate area that you’re in. So start with the room that you’re in and no doubt that will flow into other areas.

Ahmed Al Kiremli: How to have a beautiful and meaningful life especially after this journey of trying different careers and different areas of life traveling and different writing and other stuff?

Thai Nguyen: I think two things are key, finding inherent value in finding external value so inherently what makes you happy and what makes you excited and how do you leverage that to contribute to someone else’s life I think those are two key areas that when happiness is solely confined to who we are that seems to run out quite quickly but if you look at extending that beyond the you are then you have something not only sustainable but something that is more hole in the human experience if you look at a lot of the most successful entrepreneurs and people in the world their success always extends beyond who they are, they are building something beyond their own lives but that goes back to finding something that really excites you. So something that not only you are good at but you passionate about but also influences people outside of your own life.

Ahmed Al Kiremli: Success versus happiness versus fulfillment, which one is most important?

Thai Nguyen: You know I really think that you could almost bundle the three of them together I don’t think success even though it does happen, success shouldn’t come to the exclusion of happiness so I do believe you can be successful and very unhappy, you can become the CEO of the company and be very unhappy at the same time you can be both that and still unfulfilled, success can come with happiness, it can still come without fulfillment and if I had to tie in each one of them, success could be this one-dimensional, I’m the CEO making six figures, happiness could be that aligns with something I’m passionate about because you can be successful at something that you are passionate about all I could be successful as a chef and still be unhappy because it misses out on that passion element, so success would have to include something that you’re passionate about and then fulfillment is this idea of something that’s beyond yourself, to be fulfilled I think the key area is to contribute to the world to feel like what you’re doing matters. So for the three of them to be pulled together I think that’s crucial I don’t think we should aim at any single one of them to the exclusion of the other.

Ahmed Al Kiremli: How can people find their purpose like if they don’t know where to go, how can they find their purpose? And why is it important to have a purpose?

Thai Nguyen: I think a great way is to imagine what your perfect day would look like and take away some of these elements, think about a lot of times we try to build their lives around something that really doesn’t influence what your purposes so society has built so much around materialism and the pursuit of money which is important I’m not saying it’s not important things but they influence the decisions that we make in a way that doesn’t help us in finding out what our purposes and really your purpose basically should be what excites you what you love doing but we let the influence of how do I make a living out of this influence and decision which is a secondary issue. Purpose should come first and that comes from finding what you love doing so if I was to ask you if money wasn’t an issue at all if you knew you were going to be successful, what would you do with your life? And personally that’s been a great question in finding out what my purposes and in people that I’ve coached simply asking that question has been liberating and realizing that I shouldn’t base my purpose and my passion around weather I’m going to be rich but sadly a lot of us do that. So removing that factor is really helpful.

Ahmed Al Kiremli: What are the hidden blessings and failures and rejection and losing?

Thai Nguyen: Even with, I I read an article recently about emotions as well as, we try our best to avoid negative situations but really there’s not a person in life who is immune to negativity in life so how do we reappraise these negatives and things like losing and failure is going to realize that they come out of progress and progress is the key in almost anything as long as you’re moving forward as long as you are turning up each day trying to do something that’s progress and when you do hit obstacles it shouldn’t be viewed necessarily as a failure. If you change your lens of thinking and seeing these as carrying lessons they are all feedback and information on how you can improve and redirect and change directions so Marcus Aurelius is a really famous ancient Roman Emperor and he had this great quote that said, if you are disturbed or upset by anything external the pain isn’t due to that external thing but your perception of it. So when you change your perception of something it changes the experience of it also so I’ve learned to view any failure as a lesson and if you make that decision now in your life that any difficulty that comes your way is a blessing in disguise and you begin to look for that you’re inevitably going to find something in it so the rejected article doesn’t become my writing is terrible, the rejected article just means that I know now not what to do in my next article and just doing things in a supportive way rather than destructive way.

Ahmed Al Kiremli: Why is it important to make or have a silence in our life or having rest?

Thai Nguyen: A lot of that comes down to our internal dialogue and the noisy world we live in, we live in a world and technology is great I love how small the world is getting in terms of technology in terms of access to information but at the same time you’ve got to think solely of who you are and realizing that none of these things are part of who you are. So what silence does this ultimately it strips you down to one of the most difficult things that we have to deal with which is ourselves and our internal dialogue and a lot of people call it the imposter syndrome or the lizard brain, we have this constant feedback going through our minds and silence allows us to confront that voice and often times the negativity that instills in talks to us in that way, really confront yourself and I believe a lot of success comes down to self-mastery, if you’re able to master your emotional self your psychological self then you’re able to master a lot of the external things in life, so silence and solitude has a way of basically confronting yourself and confronting your own inner demons and inner doubts, along with that silence has been shown just to have great benefits for creativity, we go through a process one we have insights called an incubation period where our subconscious or unconscious mind is constantly being exposed to so much information and then when we take a step back it allows all of this information to settle, to marinate and from that we have clarity and insights that stem from that. So living in a noisy world, silence is just crucial for us to step back to be able to breathe to separate ourselves for a bit and to enter back into the crazy world that we live in.

Ahmed Al Kiremli: What do you do to boost your brain as a writer?

Thai Nguyen: There are these things called binaural beats I don’t know if you’ve heard of them what it does, you can find a lot of them on YouTube or you can buy some of the CDs but basically our brain emits different frequencies and they been able to measure this and neuropsychology where you have alpha waves beta waves Delta waves and gamma waves I when you experience high-level insights from that incubation period that I mentioned so what binaural beats are they sound one frequency into one ear and then another frequency into another ear and your brain balances out these two different frequencies and they put you in a mode of different concentration of alpha-beta or Delta or gamma so that’s one thing that I do sometimes obviously diet and eating I guess omega-3 rich foods are shown to improve brain efficiency so food like avocado salmon flaxseed, different nuts. Looking after your health is crucial for your brain health as well. And then different things with the binaural beats and also ginkgo and green tea have also been shown to have great benefits for your brain as well.

Ahmed Al Kiremli: What are some of the habits you’re trying to develop to stay efficient and productive?

Thai Nguyen: Daily timing is definitely a huge thing so waking up at the same time, I also use some different psychological habits also, one is exposing myself to difficulty on a daily basis and I do that physically through having a cold shower, I have a normal temperature shower warm hot but then to finish it off I turned on completely cold but while I do that I remind myself that I endure all difficulties and I overcome all obstacles and it’s a personal mantra that I say to myself just to reinforce that I turn on the cold water so it’s not only a psychological thing that I’m using these affirmations but also the physical and during of going through the cold water and it’s basically building off that I call it the psychosomatic relationship between your mind and body and there’s an author named Malcolm Gladwell who has a book called who has a book called blink and he talks about the psychosomatic relationship where they did one study where they took one group of people and got them to read words that were related with being old so they read words like bingo, Florida, shuffleboard and different words like this and they measured the speed at which they walked into the study as to when they walked out of it and simply reading a word, words are basically labels for a concept or an experience so when they read these words the brain began to register these words and it truly affected the body so the body and mind are fascinating in their relationship something as simple as a word can trigger off a neurological and physical response and that’s what I’m doing in trying to create that habit with having these cold shower but also reminding myself that difficulties and obstacles are going to be an inevitable part of this journey but I embrace them and overcome them and my body is reminded of it to the cold shower as well.

Ahmed Al Kiremli: What is your work and daily life routine look like from when you wake up in the morning until when you sleep?

Thai Nguyen: I try to get up quite early so before 5 o’clock and then go for a jog first thing just to keep healthy and fit then I come back of a coffee sit down and write for a few hours I usually work in a two hour spurt so I just try to focus and write for about forty or fifty minutes take like a ten minute break and then again forty or fifty minutes, take a longer break after two hours and then had something to eat go back to it again and I try to write in three stages, 32 hour stages and get in those three different pieces of work that I mentioned earlier and then spend the other time networking, email and people back, working on social media.

Ahmed Al Kiremli: Best tools or hacks that you use for writing and traveling?

Thai Nguyen: There’s one great at that’s been a lifesaver called self control and basically what I’m able to do one that is just write down sites that I’m blocked for those two hours so I put in all my email accounts I put in on my social media accounts under self-control and activate that for the two hours that I do work so essentially blocks up the sides, I can access them or check my email all I do is just focus on my writing and work.

Ahmed Al Kiremli: It’s on Mac?

Thai Nguyen: It’s available for both I’m pretty sure, self-control.com I think I’ll double check and just confirm with you but it’s been a brilliant up and then obviously Evernote has been very good in cataloging and keeping track of all the useful resources and research that I come across.

Ahmed Al Kiremli: What are your other hobbies?

Thai Nguyen: I’m a pretty boring guy actually, I read and I write a lot, I guess I love getting outdoors and going for hikes that’s one thing when I travel I love walking around and exploring the different cities that I’m in. I’m in Houston now previously I just got here from New Jersey and it was great just to go for a jog around New Jersey, I was in Brooklyn just to walk around Brooklyn and New York and San Francisco I was there before so I just like getting out and just exploring cities and finding nice coffee shops to sit down and check out.

Ahmed Al Kiremli: Top three writers and top three authors?

Thai Nguyen: Top three writers, Gretchen Rubin is a great writer, Ann LaMotte, Jeff Collins would be another good writer, top three authors certainly Malcolm Gladwell, Andrew Solomon is in the great writer and I really enjoy Elizabeth Gilbert’s work also.

Ahmed Al Kiremli: Top three mentors?

Thai Nguyen: I’d have to say I got personal mentor is a philosopher and a professor based here in Houston named Russell Minnick, he has his own site Russell Minnick.com. Also my friend Constable he’s another blogger and writer he’s been a good mentor to me and I’d have to say a more distant on a non-personal level is Andrew Solomon, I follow his work and we contracted through email but he’s probably a mentor in a more distant sense.

Ahmed Al Kiremli: Most important factors for success in three words?

Thai Nguyen: Keep showing up.

Ahmed Al Kiremli: What is the biggest failure moment in your life and what did you learn from it?

Thai Nguyen: I guess a recent failure is talking about something before it came to pass so originally I had a book planned that I wanted to be out in October last year and I did a few podcasts where I talked about having this book out in October but again what we talked about having a clear path of expectation and then things turn out much different from what we planned, that’s what happened I was talking about this book coming out in October 2014 and then things really took a different turn in terms of connecting with different literary agents and changing the theme and stuff for my book so I’ve learned, I felt like a bit of a loss of integrity because I was getting out publicly saying my book is going to be out in October but then all of a sudden I changed directions and it was just something that was I felt like there was an issue where I probably lost a little bit of trust with my audience and audiences of other podcasts that probably expected this book to be out at a certain time and didn’t come out so I’d say that was a small but at the same time of failure that had some effect that I’d like to avoid in the future so I’ve moved away from talking about things that I’m not completely certain about and just waiting for the product to be more concrete or even after the product is out to talk about it.

Ahmed Al Kiremli: So you pitched the publishers or literary agents first and then you write the book or you write the book finish it and then pitch them?

Thai Nguyen: First I was going to self publish it which is a lot of what writers and potential authors are doing and a lot of it depends on fiction and nonfiction, the way a lot of people with fiction books a lot of publishing houses want to see the completed work and want to see the whole product out there for whatever reason I’m not too sure but with nonfiction work which is what I’m working on usually they want to see just a proposal and 3 to 5 chapters that you completed because I guess they want more of a say in the direction of it and just more feedback involvement there so with my work it’s just been putting together the first few chapters, looking at the marketability of it so looking at your own audience and your strategy for marketing the book basically they want to know that they can invest in you can see returns on that investment so what is your audience look like what is your strategy what is your competition at the moment and how does your book stand apart from the competition?

Ahmed Al Kiremli: 2 to 3 chapters edited or just?

Thai Nguyen: Yes edited, but they still want the freedom to suggest and reedit that also.

Ahmed Al Kiremli: Publishing versus self-publishing what did you shift in which do you think, which route should the author go if you can have both?

Thai Nguyen: At the moment there is still the sense where there’s a sense of credibility that comes with a publishing house and that can change in the future because self-publishing is gaining more and more credibility because there are some very good writers and authors that self publish but the reason I guess I shifted over to wanting to publish with the publishing house is I want to leverage also if I connect with a good publishing house, connect with their PR agency and their marketing strategies and trusting that they have a solid strategy for getting the book out there and there’s still again that notion that idea that there is that credibility that comes with a traditional publisher. So that’s one reason that I went over, also some of the earliest success I had been featured with these larger publications people have encouraged me to go and seek after a traditional publisher because I have the credibility because I have the ground audience so that was another factor that work towards me changing directions.

Ahmed Al Kiremli: What is the best advice that you have ever received?

Thai Nguyen: Best advice is follow one course until success that came from John Lee Dumas who I interviewed and that has been helpful there have been times where I’ve been tempted to again step into different fields and spread myself thinner but just to draw back and focus on that one thing which is the book now at the moment until I see some success come from that.

Ahmed Al Kiremli: What would you advise your younger self if you had the chance?

Thai Nguyen: To enjoy the journey a lot more and to focus on the destination and the goal but balance that out with stopping every now and then and just reflecting on how far you have come as you continue to head toward the dream.

Ahmed Al Kiremli: It would probably have to be that Zen proverb that I mentioned earlier before enlightenment, chop wood carry water, after enlightenment, chop wood carry water. It’s just a reminder that anytime we achieve a goal or level of success, we’re still who we are there’s still work to be done there’s still things that shouldn’t change through success as well.

Ahmed Al Kiremli: Top three people that you’re inspired by?

Thai Nguyen: I’d have to say John Lee Dumas is one in stepping out and leaving his career in law and real estate to start a podcast and a very successful podcast at that. That has been something that really inspires me, someone from left field actually is Bethany Hamilton, I don’t know if you’ve heard of her. She is the major feature in the movie soul surfer, she was attacked by a shark and Gloucester entire arm in the shark attack and she was pitched to become this incredibly incredible world champion surfer and then when she had the shark attack everyone completely rather off and said she’s finished and now she’s bounced back she learned how to surf and balance with one arm and is now world champion surfer.

Ahmed Al Kiremli: Wow.

Thai Nguyen: She inspires me on a personal level, another lady her name is Diane naiad she is the first person of any gender any age to swim from Cuba to Florida and she did that at the age of sixty-four without a shark tank and on her fifth attempt so she failed four times leading up to that over I think since she was the age of twenty-eight so for something like that just shy of forty years she continued to seek after the stream and it took her close to forty years but she achieved it and she was the first person to do that so it’s just a reminder for me to take a step back and even though I can be very impatient about achieving my goals, realizing that hey this may take a lifetime but if you that passionate about this dream of yours then to keep showing up, keep doing the work and just embrace that journey and trust that you’re going to reach your destination.

Ahmed Al Kiremli: Top three books.

Thai Nguyen: I’d have to say far from the tree from Andrew Solomon and that’s much less practical than what most people may suggest but I think it’s a great book and just understanding who you are and the aspects that you can change about yourself and the aspects that you can change about yourself so he gives this illustration in the distinction between your vertical and horizontal identity and I won’t go into it in depth but it’s basically just thinking finding out who you are embracing the things you can’t change about yourself but leveraging the things that you can change about yourself that would be the first thing. I think the alchemist is a powerful book, everyone usually recommends that book and it’s just a powerful book for this journey of life that we are on. I think meditations that Marcus Aurelius is another great book, it’s been around for years and years I think he was from eighty BC but he was an ancient Roman Emperor I would recommend that.

Ahmed Al Kiremli: Last question, what makes you really happy?

Thai Nguyen: Being able to wake up every day and do something I love.

Ahmed Al Kiremli: How can people contact you?

Thai Nguyen: I’d love to connect with the audience Ahmed so theutopianlife.com is probably the most simple and best way to connect I have my Facebook group connected to that site and also twitter and if there’s anyone that’s just seeking advice on how to step out and live your dream I would be more than happy to help them out.

Ahmed Al Kiremli: Thank you so much Thai for this very very rich information to knowledge that you shared with us.

Thai Nguyen: Thank you, thank you for what you do Ahmed I think it’s great to be able to inspire others and I’m very flattered to be honored, thank you for the work that you do.

Ahmed Al Kiremli: Thank you so much, thanks everyone, be efficient and stay efficient and see you soon with another leading expert.

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Direct download: BeEfficientTV_Thai_Nguyen_720-2.mp3
Category:Technology -- posted at: 1:06pm +04

Be Efficient Tv offers tips and tricks from leading experts to help you make your life and business more efficient through an in depth interviews with different thoughtful leaders, business experts, authors, founders and millionaires. You will discover strategies that you can implement easily into your everyday life to help you save time and make the most of the time that you have. Experts from a variety of backgrounds and industries are interviewed regularly to reveal their personal secrets for being more productive.
Whether you are interested in learning more about what it takes to start your own business or you simply want to be more productive in your daily affairs, the experts interviewed on Be Efficient Tv can help you to be more effective, well-organized, and efficient to boost your daily life and business experience and achieve bigger outcome and results with less time, effort, and cost.

Be Efficient Tv is a perfect fit for Entrepreneurs and Wantrepreneurs

Be Efficient Tv is hosted by Ahmed Al Kiremli a Serial Entrepreneur, Business Advisor, Learning Junky and Efficiency Expert. He has founded many different Offline & Online Businesses, such as (IRAQI TOUCH) the first Iraqi food franchise in the world, (GAMES CORNER) an inventive gaming brand leveraging “dead space” within malls and subsequently franchised the concept, (CLIMB AND SLIDE) a kids playground franchise concept, (BEST MOVIE RATINGS) the world’s best movie ratings app, (AhmedAlKiremli.com) a consultancy business & blog, and (BeEfficient.Tv)

What Are the Types and Level of Experts on Be Efficient Tv?

• The world’s top visionaries, thoughtful leaders, mentors, thinkers, business experts, advisors, and consultants.
• Billionaires and millionaires.
• Founders and CEOs for different companies and startups.
• Authors/book editors/agents / publishers.
• Investors, angel investors, VCs, and private equity experts.
• Marketing strategists, technology evangelists, bloggers, developers, and Internet marketing experts.
• Efficiency and productivity experts.
• Successful entrepreneurs, so we can learn from their success stories and failures.
• High-level executives in big companies, so we can learn from their career paths and experiences in their sectors or departments.
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For Whom Is Be Efficient Tv?

Entrepreneurs and Wantrepreneurs

• People who want to improve their life and business and make them more efficient through learning.
• Entrepreneurs who want to be more efficient and excel in their journey.
• People who want to be happy and fulfilled by finding their real purpose and acting on it to achieve their vision and add value to the world.
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• People who want to add value to the world and leave this world with a great legacy.

 

 

Ahmed Al Kiremli:  Hi everyone this is Ahmed Al Kiremli and welcome to Be Efficient Tv. The mission of this web TV show is to boost the efficiency of your business and life through tips and tricks from leading experts. Today I have with me Jessica Kaye she is the founder of big happy family and audiobook a distribution company, former president of the audio publishers Association and the Grammy award-winning audiobook producer with more than 500 audio titles to her credit. She is also a lawyer specialized in entertainment law, welcome to the show Jessica.

Jessica Kaye: Thank you, thanks for having me.

Ahmed Al Kiremli:  So what’s your background and how did you start in the audio world? After practicing law?

Jessica Kaye: I came after it in two different ways first when I was young I always wanted to be in the record business, I love music from the time I was a child and so when I moved to Los Angeles I took a class at UCLA extension which is part of the UCLA but this and for credit you aren’t working on the degree and the class was in record production and the record producer who taught the class a wonderful guy named Nick Benet who sadly is no longer with us was really excited about spoken word and he kept telling the class you gotta get on this, this is the big thing it’s coming around the corner guys you gotta pay attention which is interesting because he was a successful music producer so one of the other girls in the class and I started trying to put together a spoken word project, there was I think she was… I was going to say a local celebrity but I think she was a national spokesperson at the time for this MSG thing called accent. And we wanted to do a cookbook with her on audio. She had a big personality and would’ve been fun but we never got past the contract stages as sometimes happens so I did not earn experience and actually producing and audiobook at that time but I did learn a little bit about negotiating for one and then a few years later as us to become house counsel Vice President of business affairs for a local small entertainment company that made TV movies and occasionally feature film and they also publish audiobooks and it was a very small company I think maybe there were six of us working there may be eight once in a while, so I learned everything, it was very hands-on. After a few years there I started my own audiobook publishing company I should add that along with my love of music I’ve also always loved books and literature and audiobooks are the perfect marriage of those two things you get to work with the recorded arts… So that was pretty fortunate.

Ahmed Al Kiremli:  Since when do you think the audiobook era started?

Jessica Kaye: Long before I was associated with it there were I think maybe I could be totally wrong there was a company called Caedmon that started I want to say in the 50s and they had recordings of famous authors reading their own works I think like T.S. Eliot I don’t have more examples to offer sorry I can’t recall but around the mid-80s maybe it became a commercially more visible part of the publishing community so most of the major publishers had added audiobook departments at that time and a few small they weren’t small a few independent publishers and also popped up and I would say from the mid-to-late 80s onward is when it starts steamrolling into major growth.

Ahmed Al Kiremli:  You are a member of audio publishers Association can you tell us more about it?

Jessica Kaye: The audio publishers Association was formed I believe sometime in the mid-to-late 80s as a way for those in the industry to gather together to use their forces, their resources to heighten awareness about audiobooks back then if you worked in audiobooks by times out of ten maybe ninety-nine times out of 100 if you said to somebody at work with audiobooks they would say, first they would say what is that and then when you explained what it was they would say oh you mean for the blind? So even though there was already a commercial market for it many people have still never heard of it so that was probably part of the impetus for the audio publishers Association and it remains today a much bigger organization today than it was back then when I had six or eight or a dozen members and it still is out there promoting audiobooks as a genre and an industry.

Ahmed Al Kiremli:  What is your current focus?

Jessica Kaye: What do you mean?

Ahmed Al Kiremli:  In terms of happy big family and the other companies, Kaye Mills.com that you have what are the services that you provide?

Jessica Kaye: I see thank you so Kaye and Mills is a law firm I worked with a partner Kevin Mills and he does primarily entertainment law he works as production counsel quite a bit on feature films mostly independent feature films so the budgets are alone over the place with teeny tiny films to multimillion dollar significantly bigger films. So we both also do business transactional work if somebody wants to form a company we can help them with that if they have contracts we can negotiate or interpret depending on what area of law the contracts are in and then I also have focus in publishing since I spent so much time in audio publishing and also the company that I mentioned the entertainment company that I work with also did some book publishing and I’ve done some and I represented and still represent a number of authors and occasionally a publishing company or small distribution company for that sort of thing so I do quite a bit most of my focus I would say is publishing in business. But all contracts, neither of us do litigation we don’t like going to court so we don’t do it.

Ahmed Al Kiremli:  What’s the publishing Mills and why did you sell it?

Jessica Kaye: That was a company I founded in 1990 it was an audiobook company although over the years we ended up doing one paperback and we did about 200 audiobooks, I founded it I guess to have some autonomy in order to publish what I wanted to publish and also in order to have the freedom to come and go as I wished I had small children very small then so I don’t know I guess I just have the entrepreneurial bug I had gone back to school after law school, I got an MBA from USC the University of Southern California and I think it was the very last semester I was there I took the seminar and entrepreneurship and until I took that seminar I had thought you know the great will be great would be to work for a big company like American Express be a cog in the wheel that’s what I want to be I want to be a cog and then I took a seminar and entrepreneurship and it was absolutely the opposite of anything I had ever considered doing and yet that is what I ended up doing ever since.

Ahmed Al Kiremli:  So now do you pitch authors to publishers do you help them to pitch their material what exactly is the big happy family?

Jessica Kaye: It’s two different things so with big happy family it’s a distributor of audiobooks for digital distribution only so if somebody has CDs or any other hard copy format of an audiobook we don’t work with that we get audiobooks onto websites where they can be downloaded or streamed so for instance audible or overdrive that will distribute into libraries places like that that’s what we do at big happy family and at Kaye and Mills that’s where I will represent an author and in that capacity I will take their material to publishers and try to find a good fit for the particular book and author.

Ahmed Al Kiremli:  So nontraditional books only audiobooks or digital e-books as well or just audio?

Jessica Kaye: Yes and no with the law firm we will work with traditional books but we are not publishing them or distributing them we’re just trying to find a publisher for our clients in that capacity.

Ahmed Al Kiremli:  So like an agent you’re acting.

Jessica Kaye: Kind of like an agent. In that capacity I call myself a literary attorney and for big happy family we actually did take on and we did publish an e-book about a year ago and I help to do more of that I think we will be doing more of that. Along with the audiobooks.

Ahmed Al Kiremli:  What is the overdrive that you said the company that distributes to bookshops like how do they do that like CDs how does it work?

Jessica Kaye: Overdrive distributes to libraries I think they do also have other markets now but as far as I’m aware they just to digital downloads so for instance once in a while I will go online to my local library and I buy a lot of books but I also take books out of the library and sometimes I will download an e-book from the library and that’s been supplied to the library by overdrive or a company like overdrive similarly you can take out an audiobook either by going to the library getting the hardcopy or you can download it to your computer without leaving your home and it’s overdrive and companies along with them there are others that do it as well that’s applied as audiobooks to libraries.

Ahmed Al Kiremli:  So you downloaded to free or is it a membership through the library or how does it work?

Jessica Kaye: I think it depends on the library, my library there is no charge to belong to it this is the Los Angeles County library but I understand that some library systems do have a small charge perhaps to download an e-book or an audiobook.

Ahmed Al Kiremli:  Can you brief us about the entertainment law?

Jessica Kaye: Well it’s a pretty broad category so we have a pretty broad spectrum of clients there are the producers as I mentioned that we represent the ones who are trying to put together a project for television or film or even a web TV series anything you can think of direct to DVD all kinds of projects like that we work with musicians sometimes we work as I mentioned a lot with writers and that is a big part of entertainment often on my end it’s the book writers but we also work with screenwriter sometimes, we don’t like to submit we aren’t the kind of attorneys who take a project around to different studios to see if anyone wants it but if we have a client it comes to us and says I have an offer and the need a lawyer to make sure my contract is right that is where we step in with writers on screenplays.

Ahmed Al Kiremli:  What is the difference between copyright and trademarks and intellectual property?

Jessica Kaye: Intellectual property is essentially I was going to say is property you can touch but of course you can pick up a book or a DVD but it’s the content between those covers or on that disc that is the intellectual property it is the expression of somebody’s work it is their writing or their film or their music as it’s been recorded or as it’s been written down or otherwise created, copyright protects what’s called the expression so let’s see I often have a client this happened just last week actually, the clients that I have an idea but I don’t want to tell anybody about it till I have a copyright on the idea and I had to tell her you cannot copyright and ideas you can only copyright what’s called the expression of the idea so she were to write a book or if she were to record an album whether it’s spoken word music otherwise that can be protected and in fact a copyright in the United States is protected you have a copyright in your material as soon as you create it.

Ahmed Al Kiremli:  She cannot patent the idea?

Jessica Kaye: Patina something else altogether. A patent there’s actually a whole separate bar a whole separate you have to be admitted to the patent bar in order to be a patent attorney because most patent attorneys are engineers, in order to obtain a patent it’s often quite complicated and somebody such as myself would not necessarily understand what say I had pages and pages of code that someone want to protect with a patent or some sort of engineering idea it wouldn’t be something that I could comprehend and so somebody who has an engineering background most often I think you’ll find patent attorneys have engineering backgrounds. So that’s more along the line of protecting inventions that sort of creation but copyright protects your creative expression your books your CDs your music your film that sort of thing however having said that having said that it immediately has copyright in creation in order to have access to statutory protection with the United States copyright accords you have to register that copyright so you have your copyright but in order to, say somebody infringes it if you want to bring an action and obtain damages you need that registration.

Ahmed Al Kiremli:  But usually people just put the sign of copyright and that’s it means that it’s copyrighted, how can people register their copyright and how much does it cost how long does it take?

Jessica Kaye: Right that’s kind of a mess, putting that doesn’t do anything really just to put a C on your unregistered copywritten material, it’s copyrighted from the moment you created so you don’t ever have to worry do I have a copyright in my short story in my film, yes you do but in order to have United States government at your back so you can see somebody you need to register it with the United States copyright office and the fees for that very it depends on what you are registering it depends on whether you are doing it online or mailing it in your vision provide a copy of what you are registering and how long it takes that’s a good question too I just had this conversation with some lawyers on a listserv that I’m on because I had filed a registration for a client for his music recently and we got back the registration form very quickly and I just recently filed within the last month or so registration for a novel for a client and it’s not showing up yet as registered it’s not in the website we haven’t gotten anything so I asked these other lawyers what are you finding how long does it take to get copyright registration for literary work and the answers were all over the map and one attorney said that on the copyright website it should only take eight months. Somebody else said they been waiting to hear so who knows.

Ahmed Al Kiremli:  So in simple English what is the difference between copyright intellectual property?

Jessica Kaye: Copyright is just to secure your ownership interest in a sense to say that you are the one who has the right to do with the material as you wish it’s not for somebody else to do, intellectual property is what you want that copyright to protect, intellectual property is the creation itself and the copyright is the protection of your rights in that creation. And you have to are trademarks to… Trademark is to protect a term and name something that has come to represent the brand essentially in short so that is something also we sometimes get people saying they want a trademark in their book now you don’t get a trademark in your book you get a copyright. If you get a serious you can perhaps trademark the name of the series so Star Wars for example but not if there was one movie called Star Wars it would be difficult although once there were toys and all kinds of other derivative works then you can establish there’s a brand and get your trademark so that is essentially to protect your overall umbrella… What’s the word I’m looking for?

Ahmed Al Kiremli:  Of content?

Jessica Kaye: Not the content itself but the identification of the content. The name or whatever is identified with it.

Ahmed Al Kiremli:  The brand. So what was your involvement in the project that got the Grammys I wanted to ask you about that?

Jessica Kaye: Okay well when I had my own company the publishing mills we had to Grammy nominated titles the first one actually won and that was for I don’t know if they call it best colony recording and that was sort of an interesting situation there was for a comedian called Jonathan Winters, he was very famous here I don’t know about where you are but he had been around for decades and had never won a Grammy award and he and I had a friend in common and his friend came to me with some recordings and said Jonathan has left voicemail messages on his answering machine a lot of them and they were in character different characters and he had gotten written permission from Jonathan Winters to release them as an album so this gentleman had quite a bit of material we went through it we tried to make it better sound quality than what you would normally have from answering machine this is before voicemail this is still an answering machine we edited it to take out some of the segments we didn’t think were very entertaining or to clean up the noise as we did what we could and released it as a comedy album because essentially that’s what it was they were little comedy skits that year left on his friends voicemail machine and that’s what the comedy Grammy was award for and subsequently we did an audiobook that was the authorized biography of the chieftains they are an Irish music group. They have a loyal following the world over and they been around for decades to they are very charming and so I just had a feeling that because they were so loved in the music world but that would be a candidate for Grammy award and it turned out that it was, we didn’t win that one now I forget who one that.

Ahmed Al Kiremli:  Why is it hard for authors to publish directly to iTunes inaudible that’s only have all these publishing company specialized in audiobooks?

Jessica Kaye: That’s hard to answer because I don’t work for iTunes or audible but I can just tell you from my perspective what audible has done to make it easier I don’t know how many of your people who watch the snow about something called ACX and I know my understanding is is not available worldwide but I think they are trying to broaden I think it’s perhaps just become opened up to the UK but don’t quote that on me, the idea is that if you are the owner of the intellectual property if you have the rights to a particular book that is on Amazon you can essentially claim it by going to a CX and putting in the name of the book and having the Amazon page come up and say this is my property and I want to make an audiobook of it and then you can go ahead and either hire a narrator by paying them or sometimes narrators will work for a share of the earnings and in that way you can directly as an author get your material onto audible and audible in turn will put that audiobook on to iTunes and Amazon.com as well as audible.com so that’s one way. Other than that it is hard I think if you don’t have a book that’s on Amazon.com then I don’t know if ACX is available to you maybe it is?

Ahmed Al Kiremli:  It’s not, they are complicating it they need like a transcript copy or like a copy on Amazon in order to take it to capital ACX and as he said it is not available worldwide.

Jessica Kaye: Yes so I imagine that will change as quickly as they are able again I have no insight into the internal workings of capital ACX or Amazon or audible other than to know that they like to grow so it’s my suspicion that they will grow into other countries as they can. I haven’t looked at the site in a while so I wasn’t sure if there was a way to put a block on their that was also not on Amazon, so if ACX is not available to an author then what you can do is find the distribution company such as mine if you already have the audiobook produced and if you don’t have the audiobook produced then you need to find I highly recommend you find a producer with experience in audiobook production rather than try to do it yourself because I hear an awful lot of very badly produced audiobooks and sometimes this is even the case when an author writes to me and says I’ve used a very experienced producer so I know this sounds great and I hear it and I think no it doesn’t which is really too bad because there is a standard, people who are buying audiobooks have listened to quite a few of them they know what an audiobook should sound like and if they hear something that doesn’t sound good then they may give a negative review which means you won’t have many future sales so it’s important to know that in a sense your audiobook any authors audiobook is competing with every other audiobook out there and it should sound as much, as close to state-of-the-art as possible, well edited sound wise, but only to get into detail about it but you shouldn’t be able to hear pages turning our people swallowing or retakes there is a standard and whether by going to audio pub.org and looking at members of the audio publishers Association or just doing a little research you can find producers of audiobooks and work with people the world over.

Ahmed Al Kiremli:  Through our communication you always say you’re in the studio so you help in the production sometimes some audiobooks? What you do in the studio?

Jessica Kaye: I do help I am an attorney and I do have big happy family as well but I still also do produce and direct audiobook myself so I am often in the studio, in fact that’s what I was doing when we were first speaking about a month ago by email I was in the middle of an audiobook project then so I am quite often in the studio I still love it.

Ahmed Al Kiremli:  So you direct the narrator?

Jessica Kaye: I don’t narrate, I direct the narrator yes. The very good ones barely need the director but it is nice to have somebody there who knows how to pronounce the words or the inflection or the sentence should have this emphasis not that or whatever.

Ahmed Al Kiremli:  Now in the distribution you just focus on the digital side or also the CDs you help in that?

Jessica Kaye: I don’t help in that it’s not something that we do, the thing about CDs my feeling is unless you are a public speaker unless you’re doing what we call back of the room sales meeting you’ve given the speech and now this room full of people wants to buy your audiobook that’s great then you should have CDs but for most people they are not doing that people who want to listen to their audiobooks are going to the online sites to buy them so there are fewer and fewer places to sell CDs so we just don’t distribute them we don’t work with them at all.

Ahmed Al Kiremli:  Is your focus fiction nonfiction or both?

Jessica Kaye: Both, whatever, my criteria are pretty straightforward it has to sound good, the person who brings it to us has to aver that they have the rights to it and other than that there’s not too much that the comment on usually when I make comments to someone who sent us something is usually about the sound quality, the content the thing is when big happy family was small I would listen to every audio program that was submitted to us from start to finish but now we’re distributing hundreds of titles and I can’t do that anymore so I just listened to a small sample so I can’t actually gauge the content, there are, there is a clause in our content that says it’s not disparaging of anybody it’s not libelous it’s not this it’s not bad, typical kind of you are giving us something that’s going to get us in trouble kind of class.

Ahmed Al Kiremli:  What are the main platforms that you distribute to in terms of audiobooks?

Jessica Kaye: Well the main one as of the date of this interview is still audible they have a large customer base and on top of that they are owned by Amazon.com and have been for some years and in addition they have a distribution deal with iTunes so simply by getting your material into audible sister vision network you are also going to be finding your audiobook on Amazon and then iTunes so those are the big entities and as I mentioned overdrive which is very useful for libraries we work with the company called audiobooks.com similar to audible a similar concept, there is company called find a way which is grown tremendously they used to make I think they still make individual recorders that have one program on them so you buy this if you’re in an airport and you want to listen to let’s just say war and peace so you buy war and peace in the bookstore in the airport and you have the sole contain thing you have the headphone and the books already on it, the audiobook. But more than that they become a distributor as well so they also get things into different kinds of stores and maybe at the libraries I’m not sure and they also distribute now to scribbed, that’s a website as well that’s growing so we’ll see, we’ll see I’m open to all kinds of distribution outlets as long as they seem to be grounded in some kind of fact and not fiction.

Ahmed Al Kiremli:  How about Spotify is it selling audiobooks or is it only specialized in music?

Jessica Kaye: We have not worked with Spotify so I actually can’t attest to that I have seen anecdotal emails about music on Spotify people talking about how little they burned not just from Spotify but from Pandora as well the revenue is microscopic but I don’t know from personal experience I guess we’ll see.

Ahmed Al Kiremli:  How long does it take usually to list these content or audiobooks into these platforms?

Jessica Kaye: That varies depending on the place so and also depending on the urgency of the authors needs so suppose somebody came to me and said I have this audiobook we just finished recording but I need to get it on to audible within the next three weeks because there’s a major film coming out and for some reason we were lucky enough to get the rights then I would tell my liaison at audible that we have this audiobook that we need up right away and audible is pretty good about making sure that they get stuff up quickly if we needed that we try not to abuse that most of the time we ask our authors or publishers keep an eye inaudible check in from time to time see if your program is up at the start up within the month that the tell me and then I’ll go back to them and say to audible we’ve been waiting and can you tell me when to expect this normally it’s up within that time.

Ahmed Al Kiremli:  Are the authors, the licensors can they track the books can attract the sales is there a platform through you or how does it work the listed for them and then you as a publisher or distributor have access audible to see the sales and then you pay the author or licensor after six months or three months how does it work?

Jessica Kaye: Right we pay quarterly because we get reports quarterly so this is actually a really interesting thing to me and the frustrating thing for clients which is that through ACX I have been told that publishers who work through ACX can see the sales, they can see up-to-the-minute sales but if you work with audible not through ACX which is how we work with audible you do not have that option you cannot see real-time sales we have to wait we are totally dependent on our quarterly reports this is something I hope will change I’m not sure why one is able to do that but the other side isn’t but that’s how it is for now so we get quarterly reports supposed to be within sixty days of the end of the quarter sometimes it’s on time sometimes innocent and until we have that we cannot interned report to our clients so our contract says we will report within X number of weeks or days after we receive the reports because otherwise we would be responsible for something that reports that we don’t even have yet so once we get that… It’s not only audible but usually they arrived last we get pretty quickly emails from most of the other sites we work with overdrive actually we can go in and see anytime. I think that’s the one exception.

Ahmed Al Kiremli:  Which one does better, nonfiction or fiction in terms of sales is audiobooks and why?

Jessica Kaye: I’m not sure there’s a simple answer to that although there probably is a statistical answer but as far as big happy family goes it depends entirely on what the program is so for example we have a client that has a recording of she does all self-help audios how to quit smoking how to sleep things like that they do very well people are really interested in that sort of program and yet if we have somebody who has done a memoir that might be very moving and very important if people aren’t searching for that particular thing they may not find it and it may not do as well. So even within a genre with infection or with a nonfiction you have ones that do very well and ones that don’t same thing for fiction.

Ahmed Al Kiremli:  Do you optimize like when you post the audiobooks on audible do you write the description for the author do you suggest some things in terms of optimization or is it provided by the author in general?

Jessica Kaye: We don’t we have a form that they are sent that they fell in the relevant information the categories of the lungs and all that sort of info I did have a publisher just a couple weeks ago send me an email to say she was very frustrated because when she searched by a particular keyword her title was not coming up and so I wrote to my liaison at audible and I said exactly that and she wrote back and she said we don’t usually use keywords we do my requests only so we put in the request and they used it and so now that will happen when somebody searches by that topic her audiobook will pop up but I didn’t even know that I didn’t realize that this was something that we had to request I hadn’t thought about it at all nobody had ever asked me.

Ahmed Al Kiremli:  How does the fee structure work like with authors is a distributor?

Jessica Kaye: Big happy family only has one model of 50-50 revenue share we don’t have charges we don’t ask for any money upfront to put you in our listings or to take your materials in some them out but once the revenue starts being earned then we share it exactly evenly and sometimes that’s a good thing and sometimes it’s not all the way around sometimes for us it’s not so good sometimes for the publisher they wish they had a bigger share sometimes we wish we had a bigger share, there are literally audiobooks that earn pennies so it’s the great even are we just have that one model and it may change over time but for the time being that’s what it is. I should add one thing even I said we don’t have any charges there is one charge and that is when we pay publishers who are not with the United States usually a surcharge we have to pay in order to send that payment and that charge we do pass on to the client.

Ahmed Al Kiremli:  How many audiobooks is it bad or good or very good in terms of sales if you can give us numbers from your experience like how many book should be sold within the first month or the first year and is it like getting still selling because people searching for these keywords on audible are usually just when you post it for the first year or two and then it will die out?

Jessica Kaye: I don’t really have an answer to that either I think the odds are that if you have a book that is in the news or tied into some major event you will sell more one that is happening but aside from that than your sales will dwindle unless it’s something that’s constantly in the news or if you have a bestseller that sells every year something like the great Gatsby where people want to read it every year and probably there was a blip when the film came out of probably did a little bit better but most audiobooks I don’t have a rule of thumb.

Ahmed Al Kiremli:  How do the exclusive rights work when you take a book and distributed can the author still distribute it to other platforms if you don’t have it or how does it work? And for how long does your contract?

Jessica Kaye: Our standard contract is five years, we do ask for exclusive download rights except for if the author or publisher is selling from their own site we always grant that right of course and if we have somebody who comes to us and says I want to put this on such and such a site and you aren’t selling there may I then usually we say yes unless we are in the process of setting up with that venue so we’re pretty easy-going this first distribution goes without like to stomp on anybody’s rights we want our publishers to sell as many copies as they can.

Ahmed Al Kiremli:  What are the struggles that you see authors who want to start or transform a copy of traditional book that they have and to audiobook but they go through?

Jessica Kaye: I think it would be what I was alluding to earlier which is not knowing who to hire to make that transition and maybe part of that is also thinking that they should be the narrator some of authors should not be the narrator there are some authors who are amazingly good at narrating like Neil Gaiman immediately comes to mind he’s so incredible at reading his own work and also I think for nonfiction if you’re an expert in your field then that’s a good idea to narrator on audiobook because for one thing, the narrator might mingle all the words that are specific to your area of expertise but also because you bring a certain gravitas to it you’re the expert you know you’re talking about but most of those can read bedtime story to their candor something but that doesn’t mean they’re going to hold the interest of the listener and that’s really what you’re trying to accomplish it’s not because you are nice enough for your voice is in good enough it’s just the ability to tell a story about section are nonfiction in a way that will keep people listening and hopefully recommending her audiobook.

Ahmed Al Kiremli:  If I have a series of content let’s say interviews are different things usually do I take the rights for one by one or all the series?

Jessica Kaye: Our contract is not specific like that are contract is essentially for whatever it is that you have that you want us to distribute as long as it means the criteria that we talked about as long as it has good sound quality and you have the rights to it and it doesn’t infringe on anybody’s rights we usually don’t require that you give us all of your materials but you are welcome to.

Ahmed Al Kiremli:  What are the other projects that you are currently working on for the future?

Jessica Kaye: Well let’s see I’m starting I start directing an audiobook tomorrow called house of echoes by Brendan Duffy and it’s a creepy kind of thriller I don’t think you would mind my saying that. I hope not. So that should be kind of fun and when I just recently directed an audiobook recording of a classic, Thomas Hardy’s far from the madding crowd. And that I believe is being rerecorded because there is a film coming out so that is back to what we were talking about how you make something relevant again how you tie into the potential for sales and that by the way can I segue into a marketing moment here if you have the thing about audiobooks is the budget is usually nonexistent a tiny so to try to market is a big challenge it’s a little easier nowadays because of the Internet and all the list serves the talk about different genres of books and that sort of things but if you have an event or something in the media that you can tie into them that’s great that’s what we call piggybacking so if you can piggyback into the publicity for something else when you have a shot of increasing the sales of your book.

Ahmed Al Kiremli:  What is the most famous title that you have distributed?

Jessica Kaye: We are distributing a recording of the great Gatsby, we are distributing a recording of several recordings of the Bible and that is something that sells perennially so do well-known children’s stories public domain children’s stories those do pretty well, Mark Twain’s stories are not all for children but on the classic fairytales that sort of thing they do pretty well those there’s always a new audience children ready to hear imagine if you’ve never heard hands-on Gretel.

Ahmed Al Kiremli:  When you publish or distribute audible do you need a code for the book or how does it work?

Jessica Kaye: You don’t need one, no you don’t, they I think will assign one I don’t know if they still do that in the beginning when we first started working with them some years ago they talked about doing that but if you’re talking about a book identification code and ISBN code than the publisher if the publisher wants a code for the book they should secure their own code because it does allow you to move your book from the distributor to do the distributor otherwise if it’s identified with the distributor’s code than once you move to another distributor that code will work for you anymore.

Ahmed Al Kiremli:  So you can you suggest like the author makes their own code and then gives it to the distributor to use it for the audiobooks or not?

Jessica Kaye: Yes and no usually we don’t even tell our clients that they need to even bother to get one because for audiobooks for digital audiobooks it’s less important than it is for hard copy for CDs and the like but if somebody does wish to do that if they do is to get their own code than yes we tell them they should do it themselves instead of relying… It’s expensive that’s why publishers don’t like to do it can be expensive I should say but if you buy enough of them at a time it’s less expensive and if you are planning to do more than one then you have all these extra codes for when you’re ready to use them.

Ahmed Al Kiremli:  You mentioned that your contract is for five years with the author wanted to cancel?

Jessica Kaye: With never said no.

Ahmed Al Kiremli:  How long does it take you to remove the content and what usually happens?

Jessica Kaye: When I get an email from an author or publisher wants to cancel then we usually say yes even if the five years or not up it’s like dating someone who doesn’t want to be with you why would you do that? And then we give notice to the sites that we work with us that we are no longer working with this publisher: take us down and when it’s out of our hands we don’t have the ability to go in and remove it ourselves so we just have to rely on them usually they are pretty good about it but once in a while we get an email from the publisher saying this is still up but once in a while I’ll get an accounting statement and see a title on their that we are being paid for the we don’t distribute any more so than I know that they didn’t take it down and then I have to go back to whoever it is and say please this is an hours anymore.

Ahmed Al Kiremli:  How many people are working with you now online or off-line?

Jessica Kaye: Personal there’s me this George Hoskins, I’m the person who does the contracts it’s my company I started it in 2006 and then George came along and he is the publisher liaison so that whenever there is anything technical I call him a tech guy I don’t know if he knows I call him my tech guy so all of the electronic media goes to George the metadata takes care of it for me he speaks metadata I don’t whenever there’s a glitch with the website either he tells me about it and I go to the site and say were having problems with this can you fix it or he will fix it if it’s something we can fix ourselves. Then we have somebody who helps us do our accounting statements because it’s a time-consuming and it’s essentially a manual compilation of all the seven reports we get so it was taking me too long so now we work with somebody who helps us to do that.

Ahmed Al Kiremli:  What is your daily life and work routine?

Jessica Kaye: If I’m in the studio I usually have to buy daily routine as I get up I do an hour of exercise usually and then I take my dog for a walk and then I go off to the studio if it’s a studio day than usually when I come home I have some emails to take care of or legal work contracts or otherwise contact with my clients and then of course I also have to check my big happy family emails and get in touch with people who have inquiries or questions and then if I’m not in the studio usually I will work at home for the first few hours of the day and then I go into my office and then I can talk to my law partner and we can work on things together or separately it depends on what projects we have going at any given time.

Ahmed Al Kiremli:  How much do you charge for if you take over the production of the audiobook per hour or how does it work?

Jessica Kaye: To produce it the answer to that is that it depends it depends on the project but typically nowadays most I think most people are looking at a cost per hour so what I usually ask is how many words are in the project and by word count we can come up with an estimate of what we think the finished our will be and then we give a quote but my quote isn’t the same for everybody because sometimes I have an editor working with me that costs less or costs more for a particular project and it depends on the studio if we are working at my studio and it’s less expensive than if we have to use a fancier studio elsewhere.

Ahmed Al Kiremli:  So each 10,000 words is about one hour?

Jessica Kaye: 9000.

Ahmed Al Kiremli:  Right, what’s your other hobbies?

Jessica Kaye: Well I guess you won’t be surprised to know I read a lot.

Ahmed Al Kiremli:  You read or you listen?

Jessica Kaye: I read and I listen, I live in Los Angeles I’m in my car a lot. I do listen. But I read constantly constantly reading. My other hobbies I travel I love to travel and I spend a lot of time with my family and my friends.

Ahmed Al Kiremli:  What are the must have or must use software is that you must use that make you more efficient?

Jessica Kaye: That’s a good question the first one is a word because I work with contract so much so I have to have word and of course I have to have the Internet but other than that for recording I have ProTools and I’m just making a peek at my phone to see what else I have…

Ahmed Al Kiremli:  What are your top three apps on your smartphone?

Jessica Kaye: My number one app is actually my mail but my number two app is probably Viber so I can talk to people in other countries as long as I have Wi-Fi at hand and my third is probably map so I can find places and on how to get to.

Ahmed Al Kiremli:  Top three mentors?

Jessica Kaye: First and foremost my father who was really smart really eloquent but he was a very kind person and he loved people he was like the Uber dad everybody was his get as far as he was concerned if he could do something to help somebody he would do something to help somebody and he loved mankind and he also loved the law so everything I think I learned about respect for other people started with him. And then my mother my parents I grew up outside of New York City which is important because my parents took us to see Broadway shows a lot when I was a kid and that instilled in me a love of theater which by the way I left that out that is also one of my hobbies I go to a lot of theater and even on the board of a local theater, theater and music and literature are all intertwined and so I would have to say those are my top two mentors and my third mentor… That’s harder but I think maybe I’m going to give this one to Nick Benet who is the producer I told you about who said keep your eyes open kids because here comes spoken word and he was so right.

Ahmed Al Kiremli:  What are the most important factors for success in three words?

Jessica Kaye: Determination, education and bouncing back. By education by the way I don’t necessarily mean going to school I mean you have to immerse yourself in whatever genre or endeavor you are undertaking and then you have to be able to… You are going to get hit you are going to fall down unity a backup, perseverance there’s the third one.

Ahmed Al Kiremli:  What is the biggest failure moment in your life and what did you learn from it?

Jessica Kaye: I thought about this when yes okay from a professional standpoint I should’ve sold the publishing mills much earlier than I did and what I learned from it is there’s a saying I don’t know if I invented it but I use from time to time which is we’ve all heard the saying opportunity knocks so when opportunity knocks open the door and opportunity knocked a lot while I had my company and I didn’t open the door I thought that opportunity would knock louder and I also think I was a little shortsighted in that I was so wrapped up in my sense of identity with being the publisher but company that I couldn’t…

Ahmed Al Kiremli:  So what is the difference between that one and a The family?

Jessica Kaye: That was a publishing company we actually would license rights to make audiobooks I would license rights and cast them and direct them I had a deal with distributors to get them into the marketplace, big happy family is only a distributor we don’t manufacture we don’t produce I do produce audiobooks but not a big happy family.

Ahmed Al Kiremli:  And what is the bigger opportunities that knocked that you think is bigger than that company?

Jessica Kaye: Well the opportunities that knocked were several times during the course of owning the company I received offers to sell it and I did not take those offers and then when I did get rid of the company it was because I wanted to move on and it wasn’t the optimum time to say the least so I think I held onto it for too long thinking there will be a better deal I want a better deal and that is not what happened and I wasn’t thinking about, I was thinking that that was have you heard the expression reaching for the brass ring?

Ahmed Al Kiremli:  Nope.

Jessica Kaye: Basically that means you want to have something it’s like when you ship comes in something wonderful is going to happen and then you are set but by selling the company that was the size of my publishing company I still would’ve had to go on to do something else and I hadn’t really contemplated but something else would be I was so wrapped up in that one business and I think that the important thing for business people to learn today unless they are in a business that they want to be in forever is to realize that there will be life after this initial business you are going to have another business or you aren’t but life is not going to start and end because you are but this one company so that was I think the biggest lesson that everything is temporary and take opportunities when they come.

Ahmed Al Kiremli:  What are the habits that you are trying to develop to stay efficient?

Jessica Kaye: This is interesting too because I’ve been talking to people about this very issue recently it turns out there are a lot of people like me who have a list of things whether it’s a realist or an email list but just in your head of things you need to do people are depending on you to do them. Want to get them off your desk and yet even though you know that you need to do them and people wanted to do them you aren’t doing and why? I don’t know the answer to that. I haven’t had anybody tell me why is this list of things we all procrastinate to do and yet we would be so much happier if we just did them and got them off our to do list so I’ve been working on just doing the things that I don’t want to have on my to do list anymore it’s time it’s past time so I would like to just learn to take things as they come just do them when they come in just do things on time get rid of them.

Ahmed Al Kiremli:  How do you change your mood when you’re depressed what you do?

Jessica Kaye: I’m happy to say that I don’t get depressed very often but I did the other day I was feeling blue and stressed and of all things I decided to eat a banana there’s a lot of potassium and bananas and they are really good for you and can be me changing and actually helped me a lot my stress was lifted so it’s a first and foremost make sure that your diet is balanced and that you are getting all the potassium and magnesium and nutrients that you need I think that is actually applicable to a lot of people. I think also by getting rid of those things on my list I was what I was stressed about.

Ahmed Al Kiremli:  Were walking the dog.

Jessica Kaye: Yes that helps as well.

Ahmed Al Kiremli:  What is the best advice that you ever received?

Jessica Kaye: Right when I got out of law school I was in the Los Angeles County law library and this happened to me twice I was doing some research for a friend and two different older men came up to me at two different times and said oh you are new, whatever you do you should specialize. That was really interesting advice that I ignored because I thought that the most fun thing to do is a lawyer would be to be a general practitioner so you are doing the same thing everyday because it would be more interesting to have lots of different things come your way but in fact as I get older I found that those gentlemen were both right for me anyway the focus that comes with specializing allows you to understand the nuance the detail of a particular area whether it’s in law or any other business I think that makes a lot of sense, specialize.

Ahmed Al Kiremli:  If you had the chance to advise your younger self what would you advise your younger self?

Jessica Kaye: Besides sell the company? I think I would have to tell myself to learn how to relax more and it’s not the same as taking time off it’s actually learning how to deal with stress because my young working life was very stressful so if I could go back and teach myself that I think that would’ve been…

Ahmed Al Kiremli:  That’s very interesting, 90% of the people when I asked him this question the answer this question which is slow down relax because we are always in a rush when we are young and then we realize it isn’t worth it.

Jessica Kaye: Exactly everything that seems a big, there are some things that are big but by and large the things we’re focused on in any moment turn out to just be little blips in time. Even when it comes to raising kids all the things that are so upsetting Johnny got a D on this paper I don’t have a kid named Johnny by the way I’m just making that up but sure help your kids but it’s not worth tearing your hair out unless this is a chronic problem to know what I mean like of his little bumps in the road they are just little bumps in the road.

Ahmed Al Kiremli:  What is your favorite quote?

Jessica Kaye: My favorite quote? I don’t know if I have one when I was in high school we had the opportunity to put a quote under our senior picture and I put ignorance is bliss. I think a lot of people think that ignorance is not bliss but I think after all this time I still think in some context it is.

Ahmed Al Kiremli:  Top three favorite books?

Jessica Kaye: My very favorite book and has been since high school is the heart is a lonely Hunter by Carson McCullers, incredible novel about relationships in a small town I read it again recently and it holds up she was I think twenty-three years old when she wrote it it’s incredible. I’m not sure if I have two other favorite books. I’m sorry I love so many books.

Ahmed Al Kiremli:  You don’t read any nonfiction just novels?

Jessica Kaye: I do actually I do want to mention one other one this one is fiction and I love it so much that I’ve now been reading everything that this gentleman writes it’s a book called the shadow of the wind by Carlos Ruiz and I guess it was a huge bestseller but I didn’t hear about it until a couple months ago when a friend told me about it and it’s just enchanting and really well-written and captivating so I really recommend that. Nonfiction what’s my favorite nonfiction book? I’ve read so many that are so important, I guess just as a genre the ones I like our work people actually have the ability to focus on the subject and then expose it to us so that we can appreciate what other people have experienced or are still experiencing and usually those are sad books but sometimes there are lessons we can learn.

Ahmed Al Kiremli:  Top three people that you’re inspired by?

Jessica Kaye: Was that on my list? Top three people I’m inspired by… Well I know this is redundant but I will go back to my parents because not only did they said an amazing example for all of us and I come from a big family but they remained good people doing it and taught us more or less how to have a compass the points true North, some of us it stays there are some of us it wobbles a little but there were big lessons there for everybody and then I guess because it’s 2015 and there is still so much animosity among people this is a hard one but I guess I could say Barack Obama but I’m sort of leaning towards Martin Luther King because if you put yourself at risk to say things people don’t want to hear you say but there are things people need to hear it’s pretty incredible. I could’ve said Winston Churchill too.

Ahmed Al Kiremli:  What makes you really happy?

Jessica Kaye: Family and friends, good books I love coffee I love good coffee beautiful days travel, helping people I like that I’m able to help people with my law firm and also with big happy family but more so I think at the law firm, my dog I love him.

Ahmed Al Kiremli:  Last question how can people contact you?

Jessica Kaye: My email address is Jessicakaye@bighappyfamilyaudio.com or actually the email I check the most often is my aol address with is jessikaye@aol.com.

Ahmed Al Kiremli:  Thank you so much Jessica for your time and this valuable information I really appreciate it.

Jessica Kaye: Thank you it was a pleasure to talk to you.

Ahmed Al Kiremli:  Thanks everyone be efficient and stay efficient and see you soon with another leading expert.

 

Word count: 10094

 

أحمد القرملي : مرحباً جميعاً معكم أحمد القرملي ومرحباً بكم في البرنامج التلفزيوني “كن كفوءاً ” إن الهدف من هذا العرض التلفزيوني هو رفع كفاءتكم على الصعيد العملي والشخصي من خلال نصائح وإرشادات من كبار الخبراء وضيفتي اليوم جيسيكا كاي مؤسسة الأسرة الكبيرة السعيدة والكتب الصوتية لشركة التوزيع، والرئيسة السابقة لجمعية الناشرين الصوتية والحائزة على جائزة جرامي عن إنتاجها للكتب الصوتية مع أكثر من 500 كتاب صوتي مسجل لإئتماناتها وهي أيضاً محامية متخصصة في القانون الترفيهي مرحباً بك في برنامجنا جيسيكا

 

أحمد القرمل : شكراً لك, شكراً على استضافتي

 

أحمد القرملي : إذاًَ ما هي ثقافتك وكيف بدأت بالعمل بالصوتيات؟ هل بدأت بها قبل أن تمارسي المحاماة؟

 

أحمد القرمل : لقد وصلت إلى هنا من طريقين مختلفين في البداية عندما كنت صغيرة كنت دائماً أرغب بأن أعمل بالتسجيلات التجارية فلقد كنت أحب الموسيقى منذ أن كنت طفلة وعندما انتقلت إلى لوس انجلوس حضرت صف في ملحق جامعة كاليفورنيا وهو جزء من جامعة كاليفورنيا لكن من أجل بطاقة الائتمان أنت لا تعمل على الدبلوم الجامعي والصف كان عن الإنتاج القياسي وسجل المنتج والذي كان يدرس هذا الصف كان رجل رائع يدعى نيك بينيت ولكنه للأسف لم يعد موجود معنا وكان الصف حول الكلمة المتكلمة ولا يزال يدرسنا الصف هذا أكبر شيء وهذا يتعلق برجال الزاوية ويجذب الانتباه وهذا أمر مثير للاهتمام لأنه منتج موسيقي ناجح جداً فواحدة من الفتيات الأخريات في ذلك الصف ولقد بدأت أحاول وضعهم مع بعض كمشروع للكلمة المتحدثة فأعتقد أنها.. فسأقول أنهم مشاهير محليين لكن أعتقد أنها كانت المتحدثة الرسمية في ذلك الوقت لشركة جي أس التي تدعى اللهجة ولقد أردنا أن نؤلف كتاب صوتي عن الطبخ معها ولقد كانت شخصية لها مكانة كبيرة ولقد كانت ممتعة للغاية  لكننا لم نتعاقد معها في الماضي كما يحدث في بعض الأحيان فلم أكتسب أي خبرة في إنتاج الكتب الصوتية في ذلك الوقت لكنني تعلمت القليل حول التفاوض ثم بعد بضعة سنين أصبحت نائبة لرئيس مستشار البيت للشؤون التجارية لشركة المشاريع الترفيهية الصغيرة المحلية لإنتاج الأفلام التلفزيونية وأحياناً الأفلام الروائية الطويلة ولقد كانت أيضاً تنشر الكتب الصوتية ولقد كانت شركة صغيرة جداً أعتقد أننا كنا ستة موظفين نعمل في تلك الشركة وربما كنا في فترة ما ثمانية أشخاص فلقد تعلمت كل شيء ولقد كانت مساعدة لي بشكل كبير وبعد بضعة سنين بدأت بإنشاء شركتي الخاصة لنشر الكتب الصوتية ولقد كنت أضيف إلى ذلك حبي للموسيقى ولقد أحببت أيضاً الكتب والمؤلفات والكتب الصوتية فالزواج المثالي يكون بين هذين الشيئين أن تعمل مع الفنون المسجلة…فلقد كنت محظوظة جداً

 

أحمد القرملي : منذ متى تعتقدين أن عصر الكتب الصوتية قد بدأ؟

 

أحمد القرمل : منذ زمن طويل فلقد كنت أرافقها على الدوام لقد كانت هناك على ما أعتقد ربما قد أكون مخظئة فهناك شركة تدعى كادمون كانت قد بدأت على ما أعتقد بالخمسينات ولقد كانوا يسجلون الأعمال الخاصة للمؤلفين المشهورين أعتقد مثل التي أس إيليوت ليس لدي أي مثال آخر أعتذر لا أذكر أي شيء آخر لكن حوالي في منتصف الثمانينيات أصبح الأمر تجاري وأصبح هذا القسم أكثر بروزاً في مجتمع النشر فلقد أضاف الكثير من كبار الناشرين أقسام للكتب الصوتية في ذلك الوقت والقليل منهم لم يكونوا قليلين ولكن ناشرين مستقلين وبرزت بشكل كبير أيضاً وأود أن أقول أنه في المنتصف الأخير من الثمانينيات وما بعدها لقد بأت بالتداول والنمو بشكل كبير

 

أحمد القرملي : إنك عضوة في جمعية الناشرين الصوتيين هل يمكنك أن تحدثينا اكثر عنها؟

 

أحمد القرمل : جمعية الناشرين الصوتيين قد شكلت أعتقد في وقت ما من النصف الأخير من الثمانينيات لتكون وسلة لجمع هذه الصناعات مع بعضها لاستخدام قوتهم ومصادرهم لزيادة الوعي حول الكتب الصوتية مرة أخرى ثم إذا كنت قد عملت في الكتب الصوتية من قبل كم مرة من أصل عشرة وربما تسعة وتسعين مرة من أصل مئة إذا قلت لشخص ما يعمل في الكتب الصوتية فإنهم سيقولون قبل كل شيء سيقولون ماهذا ثم عندما تقوم بشرح ما هو سيقولون أه أنت تعني أنها من أجل العميان؟ فحتى إن كان هناك بالفعل سوق تجاري من أجل هذا فلا يزال هناك العديد من الناس لم يسمعوا عنها بعد وربما هذا هو جزء من الدافع لإنشاء جمعية الناشرين الصوتيين وأصبحت بالوقت الحالي منظمة أكبر بكثير مما كانت عليه من قبل عندما كنا ستة أو ثمانية أو عشرة أعضاء كنا لا نزال نشجع الكتب الصوتية بأعتبارها صناعة

 

أحمد القرملي : ما هو تركيزك الحالي؟

 

أحمد القرمل : ما الذي تقصده؟

 

أحمد القرملي : من حيث الأسرة الكبيرة السعيدة والشركات الأخرى وموقع Kaye Mills.com  الذي تعملين عليه ما هي الخدمات التي تقدمينها؟

 

أحمد القرمل : دعني أرى شكراً لك كاي وميلز هي شركة قانونية أعمل بها مع شريكي كيفن ميلز لقد تخصص بالمقام الأول بالقانون الترفيهي ولقد عمل كمستشار إنتاجي لمدة قصيرة على الأفلام الروائية ومعظمها كانت أفلام روائية مستقلة فميزانيتها هي وحدها تعتمد على المكان مع أفلام صغيرة جداً بميزانية ملايين الدولارات للأفلام الأكبر فكلنا كنا نعمل على معاملات الأعمال التجارية فإذا أراد شخص ما أن يؤسس شركة فيمكننا أن نساعده على ذلك وإذا كانوا قد شكلوا عقود فيمكننا أن نفاوضهم أو نفسرها لهم بالاعتماد على المجال القانوني للعقود ثم علي أيضاً أن أركز على النشر فلقد كنت أقضي الكثير من الوقت على المنشورات الصوتية وأيضاً الشركة التي قد ذكرتها لكم الشركة الترفيهية التي كنت أعمل بها كانت تقوم أيضاً بنشر بعض الكتب وكنت أقوم ببعضها وكنت أمثلها ولا أزال أمثل عدداً من المؤلفين وأحياناً شركات نشر أو شركات توزيع صغيرة بهذا المجال فمعظم تركيزي يمكنني أن أقول أنه على أعمال النشر لكن جميع العقود وأي منا كنا نقوم بهذا وتنقاضى عليه فإننا لا نذهب إلى المحكمة فلا نقوم بهذا

 

أحمد القرملي : ما هي منشورات ميلز  ولماذا قمت ببيعها؟

 

أحمد القرمل : إنها شركة قد أسستها في عام 1990 وهي شركة للكتب الصوتية ولكن مع مرور عدة سنين لقد انتهي بنا الأمر مع غلاف عادي واحد وكنا قد نشرنا حوالي 200 كتاب صوتي لقد أسستها على ما أعتقد ليكون لدي بعض الاستقلالية لنشر ما أريد أن أنشره وأيضاً لتكون لدي الحرية في المجيء والذهاب ولأذهب متى ما أردت فأنا لدي أطفال صغار, صغار جداً فلا أعلم أعتقد أنه كان لدي خطأ أثناء تنظيم المشروع فلقد عدت إلى الجامعة بعد تخرجي من جامعة الحقوق وحصلت على ماجستير في إدارة الأعمال من جامعة جنوب كاليفورنيا وأعتقد أنه في آخر الفصل الدراسي لقد كنت هناك وحضرت ندوة عن تنظيم المشاريع وبعد حضور هذه الندوة لقد فكرت كم سيكون أمراً عظيماً العمل على تأسيس شركة كبيرة مثل شركة أمريكان إكسبريس ولعب دور مهم بعجلة الزمن فلقد أردت أن يكون لي دور مهم فبعد أن حضرت هذه الندوة عن تنظيم المشاريع ولقد كانت حقاً عكس أي شيء قد تطرقت إليه من قبل وانتهى بي المطاف للقيام بذلك منذ ذلك الحين

 

أحمد القرملي : إذاً أنت تدفعين المؤلفين للناشرين بالوقت الحالي هل تساعدينهم على إطلاق موادهم ما هي بالضبط الأسرة الكبيرة السعيدة؟

 

أحمد القرمل : إنها شيئان مختلفان فالأسرة الكبيرة السعيدة تقوم بتوزيع الكتب الصوتية فقط بتوزيعها رقمياً فإذا كان لدى أحدهم أقراص ليزرية أو أي نسخة مطبوعة بأي شكل آخر للكتاب الصوتي فنحن لا نعمل على هذا لكننا نطرح الكتاب الصوتي على شبكة الانترنت حيث يمكنهم تحميله أو بثها فعلى سبيل المثال المسموعيات ستوزع على أماكن مكتبات مثل هذه هذا ما نقوم به بالاسرة الكبيرة السعيدة في كاي وميلز هو المكان الذي أمثل به المؤلفين وبصفتي هذه يمكنني أن أدفع موادهم إلى الناشرين وأحاول أن أجد شيء يناسب حقاً هذا الكتب والمؤلف على وجه الخصوص

 

أحمد القرملي : فالكتب الغير تقليدية هي فقط كتب صوتية أو الكتب الرقمية الإلكترونية أيضاً أو فقط المسجلة؟

 

أحمد القرمل : نعم ولا ففي شركتنا القانونية نعمل على الكتب التقليدية لكننا لا ننشرهم أو نوزعهم لكننا فقط نحاول أن نجد ناشر مناسب لزبائنا بتلك الصفة

 

أحمد القرملي : إذاً أنت تتصرفين كوكيل؟

 

أحمد القرمل : نوع من الوكالة وبتلك الصفة يمكنني أن أدعو نفسي المحامي الأدبي للأسرة الكبيرة السعيدة وبالواقع إننا نقوم بنشر الكتب الإلكترونية منذ حوالي سنة مضت ونساعد أكثر بالقيام بهذا ولكن أعتقد أننا نعمل أكثر مع الكتب الصوتية

 

أحمد القرملي : ما هي ابعاد ذلك لقد قلت أن الشركة توزع الكتب الصوتية على المكتبات كيف تقوم بهذا على شكل أقراص ليزرية كيف يتم هذا؟

 

أحمد القرمل : أبعاد توزيعها على المكتبات وأعتقد أنهم لديهم أيضاً أسواق أخرى بالوقت الحالي ولكن بقدر علمي أنها فقط تنزيلات رقمية فعلى سبيل المثال عندما أدخل لشبكة الانترنت لمكتبتي المحلية وأشتري الكثير من الكتب لكنني ايضاً أخذ بعض الكتب من المكتبة وفي بعض الأحيان إنني أحمل بعض الكتب الإلكترونية من المكتبة التي قد زودت بها المكتبة بشكل متسارع أو شركة مشابهة للأبعاد فيمكنك أن تحصل على الكتاب الصوتي إما هن طريق الذهاب إلى المكتبة والحصول على نسخة مطبوعة أو يمكنك تحميلها على حاسوبك من دون أن تغادر منزلك وبشكل سريع والشركات التي تتعامل معهم وهناك شركات أخرى تقوم بهذا أيضاً وتطبق الكتب الصوتية في المكتبات

 

أحمد القرملي : إذاً أنت تقومين بتحميلها مجاناً أو إنها عضوية من خلال المكتبة أو كيف يعمل ذلك؟

 

أحمد القرمل : أعتقد أن هذا يعتمد على المكتبة, ففي مكتبتي ليس هناك أية رسوم للانتساب إليها وهي مكتبة في مقاطعة لوس أنجلوس لكنني أتفهم أن هناك بعض أنظمة المكتبات تفرض رسوم بسيطة ربما من أجل تنزيل الكتب الإلكترونية أو الكتب الصوتية

 

أحمد القرملي : هل يمكنك أن تحدثينا عن القانون الترفيهي؟

 

أحمد القرمل : حسناً إنها فئة واسعة جداً فلدينا مجموعة واسعة جداً من العملاء هناك المنتجين كما قد ذكرت لك الأشخاص الذين نمثلهم الذين يحاولون أن يضعوا المشاريع مع بعضها من أجل التلفاز أو الأفلام أو حتى على الشبكات كمسلسل تلفزيوني أي شيء قد يخطر على بالك أو مباشرة على أقراص دي في دي كل أنواع المشاريع مثل هذه ونعمل مع الموسيقيين في بعض الأحيان ونعمل كما قد ذكرت كثيراً مع الكتاب وهذا أكبر جزء من عالم الترفيه على أغلب الأحيان الذي أنهي به إنه كاتب الكتاب لكننا أيضاً نعمل في بعض الأحيان مع كاتب السيناريو فنحن لا نحب التقديم فنحن لسنا من نوع المحامين الذين يأخذون المشروع إلى أستديوهات مختلفة ليعرفوا إن كان هناك أي أحد يريده لكن إذا جاء إلينا زبون وقال أنه لديه عرض ويحتاج إلى محامي ليتأكد من أن عقده صحيح ومن هنا نتدخل مع الكتاب في سيناريو

 

أحمد القرملي : ما هو الفرق بين حقوق النشر والعلامات التجارية والملكية الفكرية؟

 

أحمد القرمل : الملكية الفكرية هي في الأساس يمكنني أن أقول أنه شيء خاص يمكنك أن تلمسه لكن بالطبع إنه شيء يمكنك ألتقاطه ككتاب أو دي في دي لكن المحتوى الذي بين هذه الأغلفة أو على هذا القرص هو ما يسمى الملكية الفكرية هو تعبير عن عمل شخصاً ما الذي هو كتاباتهم أو أفلامهم أو موسيقاهم الذي قد تم تسجيله أو كتابته أو إنشائه وحقوق الطبع والنشر تحمي هو تعبير لما يسمى دعنا نرى في أغلب الأحيان يكون لدي زبون وهذا عادة يحدث آخر الأسبوع الزبائن تأتي إلي ولديها فكرة ولكن لا تريد أن تقولها لأحد وحتى إن أمتلكت حقوق الطبع والنشر على هذه الفكرة فيجب أن أخبرها أنها لا تمتلك حقوق النشر والأفكار يمكنك فقط أن تمتلكي عليها حقوق النشر  وما نسميه التعبير عن الفكرة فعليها أن تكتب كتاب أو تقوم بتسجل ألبوم أو حتى كلمات موسيقية وبخلاف هذا يمكن أن تكون محمية وفي الحقيقة حقوق النشر في الولايات المتحدة هي محمية فتحصل على حقوق النشر على موادك حالما تقوم بإنشائها

 

أحمد القرملي : إذاً هي لا تستطيع تسجيل براءة الأختراع على فكرتها؟

 

أحمد القرمل : براءة الأختراع هي شيء آخر تماماً فبراءة الأختراع هي شريط منفصل بكامله منفصل بشكل كامل فيجب أن يتم قبولك في براءة الإختراع لتكون وكيل لبراءات الإختراع لأن معظم وكلاء براءات الإختراع هم من مهندسين فالحصول على براءة اختراع إنه أمر معقد جداً في أغلب اﻷحيان وشخص مثلي لن يفهم بالضرورة ما أقوله أنه لدي صفحات وصفحات من التعليمات البرمجية التي يريدها البعض لحماية براءة أختراعهم أو بعض أفكارهم الهندسية وهي لا تكون في بعض الأحيان شيء يمكن أستيعابه فأي شخص لديه خلفية هندسية هو في أغلب الأحيان أعتقد أنك ستجد أن معظم وكلاء براءة الإختراع لديهم خلفية بالهندسة فهذا يحمي الاختراعات بشكل أكبر وهذا النوع من الإنشاءات ولكن حقوق النشر تحمي تعابيرك الإبداعية كتبك وأقراصك المضغوطة موسيقاك وأفلامك وهذا النوع من الأشياء ولكن علي القول أن أمتلاك حقوق النشر على الفور على إنشاءاتك يسمح لك بالحصول على الحماية القانونية في الولايات المتحدة حقوق النشر الممنوحة عليك أن تسجل تلك الحقوق للنشر فتحصل على حقوقك للنشر لكن بشكل نظامي لنقول أن شخص ما قد خالف ذلك فإذا كنت تريد يمكنك رفع دعوى وتحصل على تعويضات التي تحتاجها لذلك التسجيل ولكن عادة الناس فقط تضع علامة على حقوق النشر وهذا يعني أنه لديها حقوق للطبع والنشر فكيف يمكن للناس تسجيل حقوقهم للنشر

 

أحمد القرملي : وكم يكلف وكم المدة التي يستغرقها؟

 

أحمد القرمل : حسناً هذا نوع من الفوضى وضع هذا عدم القيام بأي شيء حقيقي فقط وضع علامة سي على النسخة الخطية لموادك دون تسجيلها إنها حقوقك للنشر من لحظة إنشائها فليس عليك أن تقلق على الإطلاق ما إذا كان لدي حقوق للنشر على قصتي القصيرة أو على فيلمي نعم لديك في نظام حكومة الولايات المتحدة فيمكنك أن ترى شخص ما يعود لك فأنت بحاجة إلى تسجيله في مكتب حقوق النشر في الولايات المتحدة والرسوم على هذا تعتمد على ما الذي تقوم بتسجيله تعتمد على ما تقوم به على الانترنت أو ترسلها بالبريد في رؤيتك وتقدم نسخة على ما الذي تقوم بتسجيله وكم الفترة  التي تحتاجه هذا سؤال جيد أيضاً لقد أجريت هذا الحوار مع بعض المحامين على مشغل للقوائم الإلكترونية لأنني قد قمت بتسجيل موسيقى لأحد الزبائن في الأونة الأخيرة ولقد قمنا بهذا التسجيل بسرعة كبيرة ولقد قمت بهذا التسجيل في آخر  شهر أو تسجيل رواية لزبون إنها لم تظهر أي شيء إلى اﻷىن كتسجيل إنه لم يسجل على الانترنت ولم نحصل على أي شيء فسألت هذا للمحامين الأخرين ما الذي قد وجدتوه كم المدة التي تستغرقه لتسجيل حقوق النشر لعمل مكتبة و الأجوبة في جميع أنحاء الخريطة وأحد الوكلاء قال أن التسجيل لحقوق النشر على الانترنت يجب أن تستغرق فقط ثمانية أشهر وشخص آخر قال يجب أن تنتظر لتسمع الإجابة فمن يعرف

 

أحمد القرملي : إذاً بكلمات إنجليزية بسيطة ما هو الفرق بين حقوق النشر والملكية الفكرية؟

 

أحمد القرمل : حقوق النشر هو فقط لتأمين مصلحة ملكيتك وبمعنى آخر نقول أنك شخص لديك حق للفعل بموادك ما الذي تريده وليست من حق أي شخص آخر الملكية الفكرية هي ما الذي تريد حمايته بموجب حقوق النشر فالملكية الفكرية هو موجود بحد ذاته وحقوق النشر هي حقوقك المحمية لذلك الإنشاء ويكون لديك أيضاً علامةتجارية…فالعلامة التجارية هو لحماية مصطلح واسم لشيء ما جاء ليمثل علامتك التجارية بشكل أساسي وباختصار إنه شيء ما إضافي فإننا في بعض الأحيان نحرض الناس على الحصول على علامة تجارية على كتبهم  ففي هذا الوقت أنت لا تحصل على علامة تجارية على كتابك ولكن تحصل على حقوق للنشر ولكن إذا كتبت سلسلة من الكتب ربما يصبح بإمكانك الحصول على علامة تجارية كاسم لسلسة الكتب مثل ستار ورز على سبيل المثال لكن هذا لا ينطبق على أحد الأفلام التي بعنوان ستار ورز وهذا سيكون بالأمر الصعب على الرغم من أنه كان هناك ألعاب وجميع الأنواع الأخرى المشابهة التي تعمل ثم كان بإمكانك أن تنشأ علامة تجارية وبذلك تكون قد حصلت على علامتك التجارية الخاصة وهي في الأساس لحماية مظلتك بشكل شامل, ما هي الكلمة التي أبحث عنها؟

 

أحمد القرملي : المحتوى؟

 

أحمد القرمل : ليس المحتوى بحد ذاته لكن تحديد هوية المحتوى الاسم أياً كان يمكن التعرف عليه

 

أحمد القرملي : من ذلك العلامة التجارية, إذاً ما كانت مشاركتك في المشروع لإنشاء غرامي لقد أردت أن أسألك عن هذا؟

 

أحمد القرمل : حسناً عندما كان لدي شركتي الخاصة منشورات ميلز لقد قمنا بترشيح عنوان غرامي قبل كل شيء ولقد فاز حقاً وكان هذا فقط لأنني لم أكن أعرف حقاً إذا كانوا سيسمونه أفضل مستعمرة  مسجلة وكانت هذه من أحد الحالات المثيرة للاهتمام كان هناك شخص كوميدي يدعى جوناثان وينترز كان مشهور جداً هنا لا أعرف من أين أنت ولكنه متواجد هنا منذ عقود  ولكنه لم يفز ولا مرة بجائزة غرامي وكان لنا صديق مشترك، ومرة جاء إلي  صديقه مع بعض التسجيلات وقال أن جوناثان قد ترك رسالة صوتية على آلة الرد على المكالمات في منزله ترك الكثير من الرسائل ولقد كانت بحروف مختلفة ولقد ترك تصريح مكتوب من جوناثان وينترز من أجل إطلاقهم كألبوم فكان هذا الرجل لديه عدد قليل من المواد وبدأنا القيام بذلك حاولنا أن نجعل نوعية الصوت أفضل من تلك التي تحصل عليها بالعادة على آلة الرد على المكالمات وكانت هذه الرسائل الصوتية لا تزال على جهاز الرد على المكالمات فقمنا بتحريرها لإخراج بعض الأقسام ولم نكن نعتقد أن الأمر سيكون مسلياً جدا أو لتنظيف الضوضاء كما فعلنا فالذي أستطعنا إخراجه كان عبارة  عن ألبوم كوميدي لأنها كانت بشكل أساسي عبارة عن تمثيليات كوميدية صغيرة قد تركت في ذلك العام على جهازه للرد على مكالمات أصدقائه وهذا ما كانت لأجله جائزة غرامي للكوميديا وبعد ذلك قمنا ببعض الكتب الصوتية إنها سيرة مصرح بها للزعماء وهم جماعة موسيقيين ايرلنديين فلقد كان لديهم متابعين مخلصين في جميع أنحاء العالم ولقد كانوا متواجدين هنا لعقود لقد كانوا ساحرين للغاية ولقد أنتابني إحساسي أنه لأنهم كانوا محبوبين جداً في عالم الموسيقى فيمكنني ترشيحهم للفوز بجائزة غرامي واتضح بعد ذلك فنحن لم نفوز بتلك الجائزة لقد نسيت الآن من الذي فاز بها

 

أحمد القرملي : لماذا من الصعب على المؤلف أن ينشر مباشرةعلى موقع لايتون أو موقع أودبيل وهذا من حق فقط كل هذه الشركات المتخصصة بنشر الكتب الصوتية؟

 

أحمد القرمل : من الصعب أن أجيب على هذا السؤال لأنني لا أعمل في موقع لايتون أو في موقع أودبيل لكن يمكنني أن أجيبك من وجهة نظري ما الذي قد قام به أودبيل ليجعل الأمر أسهل لا أعرف كم عدد الأشخاص الذين يشاهدون الثلج حول شيء ما يدعى أسي أكس وأعلم أنني أتفهم أنها غير متوفرة في جميع أخاء العالم لكنني أعتقد أنهم يحاولون التوسع أعتقد أنها ربما أصبحت موجودة في الولايات المتحدة لكنني لم أقتبس ذلك من أجلي فالفكرة من هذا أنه إذا كنت صاحب الملكية الفكرية وإذا كان لديك حقوق لكتاب معين وكان موجود على موقع الأمازون فيمكنك بشكل أساسي المطالبة بذلك عن طريق الذهاب إلى سي أكس وتكتب اسم ذلك الكتاب فتظهر لك صفحة الأمازون فتقول إن هذا من ممتلكاتي وأريد أن أسجل هذا الكتاب صوتياً ثم يصبج بإمكانك القيام بهذا ثم إما أنك توظف راوي وتدفع له أو أنه في بعض الأحيان الرواة يعملون مقابل نسبة من الأرباح وبتلك الطريقة ويصبح بإمكانك أن تذهب مباشرة كمؤلف وتحصل على موادك على موقع أودبيل والأودبيل بدوره سوف يضع الكتاب الصوتي على موقع إلتون وعلى موقع أمازون أيضاً وعلى موقع أودبيل وهذه هي أحدى الطرق والطريقة أﻷثانية أعتقد أنها طريقة صعبة إن لم يكون لديك كتاب على موقع الأمازون فلا أعرف إن كان أسي أكس متوفر بالنسبة لك ربما هو متوفر؟

 

أحمد القرملي : لا أعتقد فالأمر معقد فهم بحاجة إلى نسخة عن النص أو نسخة على موقع الأمازون من أجل وضعه على أسي أكس الأساسي وكما قد قالت إنه غير متوفر في جميع أنحاء العالم

 

أحمد القرمل : نعم فأتخيل أنهم سيغيرون هذا بالسرعة التي يمكنهم القيام بذلك ومرة أخرى ليس لدي أية فكرة عن الأعمال الداخلية التي ضمن أسي أكس الأساسي أو الأمازون أو أودبيل وأخرين لأعرف مدى نموهم لكنها مجرد شكوك لدي أنهم سوف يتوسعون في البلدان الأخرى حالما يستطيعون لم أطلع على الموقع منذ فترة فلست متأكدة إذا كان هناك أي طريقة لوضع حجز هناك للكتاب الغير متواجد على موقع الأمازون فإذا كانت أسي أكس غير متوفرة لمؤلف فما يمكنه القيام به هو إيجاد شركة توزيع مثل شركتي إذا كان جاهز لأنتاج كتاب صوتي وإذا لم يكن لديه كتاب صوتي فهو بحاجة إلى توصية كبيرة فعليك العثور على منتج لديه خبرة كبيرة في إنتاج  الكتب الصوتية عوضاً عن القيام بذلك بنفسك لأنني قد أستمعت إلى عدد كبير من الكتب الصوتية السيئة وفي بعض الأحيان هذا هو السبب أنه عندما يكتب إلي مؤلف يخبرني بأنه قد أستخدم منتج لديه خبرة عالية فأعلم أن الصوت سيكون ممتاز وأسمعه وأقول أنه ليس سيء إلى هذه الدرجة لأن هناك أمور قياسية فيه والأشخاص الذين يشترون الكتب الصوتية قد أستمعوا إلى عدد لا بأس به من الكتب الوتية ويعلمون ما هو الكتاب الصوتي وكيف يجب أن يكون وإذا سمعوا أي شيء لا يبدو جيد فإنهم سوف يعطون رؤية سلبية وهذا يعني أنك لن تبيع أعداد كبيرة في المستقبل فمن المهم أن تعلم في معنى آخر أن كتابك الصوتي والكتاب الصوتي لأي مؤلف يتنافس مع جميع الكتب الصوتية المطروحة في السوق فيجب أن يبدو بأحسن أحواله وقريب من الفنون الحديثة قدر الإمكان, وأيضاً تعديل الصوت بحكمة لكن فقط من أجل الخوض في التفاصيل لكن ليس عليك أن تكون قادر على الاستماع إلى صفحات فقط لتحول الأشخاص إلى مستوعبين فهناك معايير قياسية ويمكنك الذهاب إلى موقع audiopub وتطلع على أعضاء جمعية الناشرين الصوتيين أو يمكنك فقط القيام ببعض الأبحاث لتجد منتجين للكتب الصوتية وتعمل مع أشخاص في جميع أنحاء العالم

 

أحمد القرملي : من خلال اتصالاتنا كنت دائماً تقولين أنك في الأستديو  فهل تساعدين في بعض الأحيان على إنتاج بعض الكتب الصوتية؟ ما الذي تقومين به داخل الاستديو ؟

 

أحمد القرمل : إنني أقوم بمساعدتهم فأنا محامية ولدي الأسرة السعيدة الكبيرة أيضاً لكنني لا أزال أقوم ببعض الإنتاج أيضاً والكتب الصوتية المباشرة لنفسي فأنا في أغلب الأحيان أتواجد بالاستديو في الحقيقة هذا هو عملي عندما كنا نتكلم من قبل في الشهر الماضي عن طريق البريد الإلكتروني كنت في منتصف مشروعي لكتاب صوتي ثم إنني في أغلب الأوقات في الأستديو فلا أزال أحبه

 

أحمد القرملي : إذاً أنت مديرة رواة؟

 

أحمد القرمل : لست راوية بل مديرة للرواة نعم الرواة الجيدون ليسوا بحاجة إلى مدير لكن من الجيد أن يكون لديك شخص ما يعرف كيفية نطق الكلمات أو نبرة الصوت أو كم يجب التشديد على الجمل ليس هذا أو أيا كان

 

أحمد القرملي : في الوقت الحالي في مجال التوزيع هل تركزين فقط على الجانب الرقمي أو تركزين أيضاً على الأقراص الليزرية وتساعد فيها؟

 

أحمد القرمل : إنني لا أساعد بهكذا أمور فهو ليس من ضمن أعمالنا فشعوري مع  الأقراص الليزرية إذا لم تكن خطيباً عاماً وإذا لم تقم بما ندعوه العودة إلى غرفة اجتماعات المبيعات تؤدي بها خطابك وستمتلأ الغرفة على الفور بالأشخاص الذين يريدون شراء كتابك الصوتي وهذا شيء عظيم ثم يجب أن يكون لديك أقراص ليزرية لكن معظم الناس لا يقومون بهذا فالأشخاص الذين يريدون الاستماع إلى كتبهم الصوتية سوف يتجهون إلى مواقع الانترنت لشرائهم فأصبحت أماكن بيع الأقراص الليزرية أقل وأقل فنحن لا نقوم بتوزيعهم ولا نتعامل معهم على الإطلاق

 

أحمد القرملي : هل تركزين على الخيالي أو على الروائي أو على كلاهما؟

 

أحمد القرمل : كلاهما, مهما كان, فمعاييري واضحة جداً وهو الصوت الجيد فالشخص الذي يحضر ذلك لنا نجزم بأن من حقه القيام بذلك وغير ذلك ليس هناك الكثير من التعليقات فعادة عندما أقوم بالتعليق على شخص ما قد أرسل لنا شيء ما يمتاز بجودة عالية للصوت فمحتوى هذا الشيء عندما كانت الاسرة السعيدة الكبيرة صغيرة كنت أستمع إلى كل برنامج صوتي يقدم لنا من البداية إلى النهاية لكننا الآن نقوم بتوزيع المئات من العناوين ولا يمكنني القيام بهذا بعد الآن فاستمع فقط إلى عينة صغيرة فلا يمكنني تقييم المحتوى بناء على ذلك فهناك شرط على محتوياتنا يقول أن علينا ألا نستخف بأي شخص فقط لأنه غير مشهور فهذا لا يعني أنه سيء فعادة عندما تقدم لنا شيء ما فإنه يوقعنا في ورطة لدرجة ما

 

أحمد القرملي : ما هي البرامج الرئيسية التي تقومين بتوزيعها من حيث الكتب الصوتية؟

 

أحمد القرمل : حسناً البرنامج الأساسي إلى موعد هذه المقابلة هو برنامج الأودبيل فلديه عدد كبير من الزبائن وأفضلهم هم مالكي موقع الأمازون ولقد قاموا من بضعة سنين ببعض الإضافات فلقد وقعوا اتفاقات توزيع مع ألتون فببساطة عندما تضع موادك على موقع أودبيل شبكة الرؤية الشقيقة فإنك ستجد كتابك الصوتي أيضاً على موقع الأمازون ثم على موقع ألتون فهذه هي الكيانات الأساسية التي قد ذكرتها وأوفردريف هو موقع مفيد جداً للمكتبات وإننا نتعامل مع شركة تدعى أوديو بوكس  وهي مشابهة للأودبيل نفس المفهوم وهناك شركة تدعى جد طريقك ولقد نمت بشكل كبير فلقد أعتادوا على إنشاء وأعتقد أنهم لا يزالون ينشؤون تسجيلات فردية موجودة على برنامج واحد تابع لهم فتشتري هذا البرنامج وإذا كنت في المطار وتريد أن تستمع إلى دعنا نقول كتاب الحرب والسلام فتشتري كتاب الحرب والسلام من متجر الكتب الذي في المطار وسيكون لديك شيء مسجل عليه محتوى وحيد ولديك سماعات ويكون الكتاب مسجل عليها بالفعل, كتاب صوتي لكن أكثر من ذلك أنهم يصبحون موزعين أيضاً فهم أيضاً يحصلون على أشياء مختلفة من المتاجر وربما من المكتبات لست متأكدة وهم أيضاً موزعين بالوقت الحالي لسكريبيد وهو موقع أيضاً ينمو كذلك فكلنا نرى فكلنا نرى أنني مستعد لفتح جميع أنواع منافذ التوزيع طالما ترتكز على بعض الأنواع الحقيقية وليست خيالية

 

أحمد القرملي : وماذا عن سبوتيفي هل هو موقع لبيع الكتب الصوتية أو أنه متخصص فقط في بيع الموسيقى؟

 

أحمد القرمل : لم نتعامل مع موقع سبوتيفي فلا يمكنني بالواقع أن أقيمه فلقد رأينا رسائل إلكترونية قصصية عن الموسيقى على موقع سبوتيفي والناس يتحدثون عن كيفية إحراقها ليس على سبوتيفي فقط لكن من باندورا أيضاً فالعائدات مجهرية لكنني لا أعلم من تجربتي الشخصية أعتقد أننا كلنا نعلم

 

أحمد القرملي : كم تستعرق هذه العملية عادة لإدراج هذه المحتويات والكتب الصوتية على هذه البرامج؟

 

أحمد القرمل : هذا يختلف تبعاً للمكان وأيضاً بالاعتماد على الحاجة الملحة للمؤلفين واحتياجاتهم فبعض الأشخاص يأتون إلي ويقولون لدينا هذا الكتاب الصوتي ولقد أنهينا للتو تسجيله لكننا نريد أن نضعه على موقع أودبيل خلال الأسابيع الثلاثة القادمة لأن هناك فيلم أساسي سنقوم بطرحه ولبعض الأسباب الأخرى ونحن محظوظون بما فيه الكفاية لنحصل على هذا الحق فسأقوم بالاتصال بموقع أودبيل وأقول لهم أنه لدينا هذا الكتاب الصوتي ونحتاج وضعه على الفور وأودبيل هي جيدة بما فيه الكفاية ليتأكدوا بأن يقوموا بالاعمال بسرعة إذا أحتجنا ذلك ومعظم الوقت لا نتعرض للاستغلال ومعظم الأحيان نطلب من مؤلفينا وناشرينا أن يبقوا أعينهم مفتوحة على المرئيات ويتفحصوها من وقت لآخر ليعرفوا إذا انطلق برنامجهم خلال ذلك الشهر ويخبروني لأعود إليهم وأقول لموقع أودبيل أننا لا نزال ننتظر ونسألهم هل يمكنهم أن يخبروني متى يتوقعون إصداره عادة وهذا الأمر متروك للوقت

 

أحمد القرملي : هل المؤلفين والمرخصين يمكنهم تتبع كتبهم ويمكنهم تتبع مبيعاتهم على ذلك البرنامج الذي وضعوه عليه أو كيف تتم هذه العملية الأعمال المدرجة عليهم ثم أنك كناشر أو موزع عليك أن تدخل إلى موقع أودبيل ليعرفوا مبيعاتهم ثم تدفع للمؤلف أو للمرخص بعد ستة أشهر أو بعد ثلاثة أشهر كيف تتم هذه العملية؟

 

أحمد القرمل : صحيح إننا ندفع كل ثلاثة أشهر لأننا نحصل على تقاريرنا كل ثلاثة أشهر وهذا شيء مثير للغاية بالنسبة لي وشيء محبط للزبائن الذين يتعاملون مع موقع أسي أكس وإنني أخبر الناشرين الذين يعملون على موقع أسي أكس أنه بإمكانهم رؤية مبيعاتهم ويمكنهم معرفة لحظة ذروة مبيعاتهم لكن إذا كنا نتعامل مع موقع أودبيل وليس مع موقع أسي أكس ونحن نتعامل مع موقع أودبيل فأنت لا تحظى بهذا الاختيار فلا يمكنك أن تعرف الوقت الحقيقي لمبيعاتك فعلينا الانتظار فكلنا نعتمد أعتماد كلي على تقاريرنا الفصلية وإنني آمل أن يتغير هذا الشيء ولكنني لست متأكد لماذا موقع يمكنه القيام بهذا بينما الموقع الآخر لا يمكنه ولكن هذا هو الوضع الحالي فنحن نحصل على تقارير فصلية ومن المفترض أن تأتينا خلال ستين يوم في نهاية هذا الفصل وفي بعض الأحيان ليس هناك وقت محدد وإلى أن تصلنا هذه التقارير لا يمكننا تقديم أي تقرير إلى زبائننا فعقودنا تقول أننا نقدم تقاريرنا خلال عدد غير محدد من الأسابيع أو الأيام بعد أن نتلقى هذه التقارير وإلا فإننا سنكون مسؤولين عن هذه التقارير التي ليست بمتناول أيدينا إلى الآن فعندما نحصل عليها …ليس على موقع أودبيل فقط لكن عادة إنها تصل متأخرة ونحصل على رسائل إلكترونية مستعجلة جداً من العديد من المواقع الأخرى التي نتعامل معها وفي أوفردرايف بالواقع يمكننا أن ندخل إليه بأي وقت ونعرف ذلك وأعتقد أنه الأستثناء الوحيد

 

أحمد القرملي : أيهما الأفضل الروائي أو الخيالي من حيث مبيعات الكتب الصوتية ولماذا؟

 

أحمد القرمل : لست متأكدة لكن هناك جواب بسيط على هذا السؤال على الرغم من وجود مجموعة إحصائية عن هذه الأجوبة لكن بقدر ما أن الأسرة الكبيرة السعيدة تعتمد اعتماداً كلياً على ماهية البرنامج فعلى سبيل المثال كان لدينا زبونة قد سجلت جميع الصوتيات بنفسها تتحدث عن كيفية الإقلاع عن التدخين وعن كيفية النوم وأشياء من هذا القبيل لقد قاموا بكل شيء بشكل جيد للغاية وكان الناس مهتمون حقاً في هذا النوع من البرامج وحتى الآن إذا جاء إلينا شخص قد كتب مذكراته بشكل مؤثر للغاية وكانت مهمة جداً وإذا الناس لم يبحثوا عن ذلك الشيء المعين فإنهم قد لا يجدونه وقد لا يقوموا بالبحث أيضاً فسواء في الكتب الخيالية أو الكتب القصصية سيكون هناك أشخاص يقومون بعملهم بشكل جيد جداً ولا يقدمون نفس الجودة في الكتب الخيالية

 

أحمد القرملي : هل تقومين بالتوصية مثلاً عندما تنشرين كتاب صوتي على موقع أودبيل هل تكتب وصف للمؤلف وهل تقترحين بعض الأشياء لتجعليه مثالي أو أن هذا يوضع من قبل المؤلف بشكل عام؟

 

أحمد القرمل : لا نقوم بهذا فلدينا نموذج حيث يرسلوه لنا وقد ملأوه بالمعلومات المترابطة فئات من الرئتين وكل هذه الأنواع من المعلومات وأنا أقوم بنشرها وفقط قبل بضعة أسابيع مضت أرسلت إلي رسالة إلكترونية تقول لي فيها أنها تشعر بالإحباط لأنها عندما قامت بالبحثبواسطة كلمة رئيسية معينة لكن عنوان كتابها لم يظهر فاتصلت مع الأودبيل وقلت لهم ذلك بالضبط فردت علي قائلة نحن عادة لا نستخدم الكلمات الرئيسية فأرسلت لهم بطلبي فأستلموا طلبي وأستخدموه وإلى الآن يقومون بهذا فعندما يقوم شخص ما بالبحث بواسطة موضوع كتابه الصوتي فإنه سيظهر له لكنني حتى لم أكن أعرف ولم أكن أدرك أن هذا شيء كان علينا أن نطلبه ولم أفكر به من قبل على الإطلاق فلم يطلبه منا أي شخص

 

أحمد القرملي : كم هي رسوم تنظيم عمل لتوزيع أعمال المؤلفين؟

 

أحمد القرمل : في العائلة الكبيرة السعيدة لدينا نموذج واحد هو 50-50 فقط لمشاركة العائدات وليس لدينا أية رسوم فلا نطلب من أحد أي مال مقدم ليكون واحد من مستمعينا أو من أجل طرح بعض موادك لكن عندما تبدأ بكسب عائداتك فإننا نتشاركها معهم بالتساوي بالضبط وفي بعض الأحيان يكون هذا شيء جيد وفي أحيان أخرى لا يكون كذلك فكل الطرق تدور حولنا في بعض الأحيان ولا تكون جيدة بما فيه الكفاية للناشر فهم يأملون في بعض الأحيان أن يحصلوا على نصيب أكبر ونحن نأمل بالحصول على النصيب الأكبر فأجور الكتب الصوتية ضئيل جداً فهذا شيء عظيم حتى إن كان لدينا فقط نموذج واحد وهذا قد يتغير مع الوقت لكن في الوقت الحالي هذا ما يحدث وعلي أن أضيف شيء واحد مع أني قد قلت أننا لا نتلقى أية رسوم لكن هناك رسوم واحدة وهي عندما تدفع إلى الناشرين الذين لا يتواجدون في الولايات المتحدة فعادة نتكلف رسوم إضافية فيجب علينا أن ندفع لإرسال تلك الدفعة وهذه الرسوم بالعادة نمررها إلى الزبون

 

أحمد القرملي : كم عدد الكتب الصوتية الجيدة أوالسيئة أو الجيدة جداً من ناحية المبيعات إذا كان بإمكانك أن تعطينا أرقام من خبرتك مثلاً كم نسخة من الكتاب يجب أن تباع خلال الشهر الأول أو خلال السنة الأولى وهل تدوم المبيعات لأن الناس عادة يبحثون عن هذه الكلمات الرئيسية على الأودبيل فقط عندما تنشرها بالسنة الأولى أو في أول سنتين ثم فإنها تموت؟

 

أحمد القرمل : حقيقة ليس لدي أي جواب على هذا السؤال حتى عندما أفكر باحتمالات ذلك إذا كان لدينا كتاب قد تم نشره على الأخبار أو في بعض الأحداث الأساسية فإنه سيباع أعداد أكبر مما يحدث عادة لكن ما عدا ذلك مبيعاتك سوف تتضاءل إلا إذا كان شيء يوضع بشكل مستمر على الأخبار أو إذا كان من الكتب الأكثر مبيعاً فهو يباع كل سنة شيء مثل غاتسبي العظيم فالناس يريدون أن يقرأوه كل سنة وربما هناك لقطة على الشاشة عندما يظهر الفيلم وربما يكون أفضل بقليل لكن معظم الكتب الصوتية ليس لديها أية قاعدة عامة

 

أحمد القرملي : ما مدى حقوق العمل الحصرية عندما تأخذ كتاب من مؤلف وتقوم بتوزيعه هل يمكن للمؤلف أن يوزعه على البرامج الأخرى إذا لم تقم بهذا أو كيف تتم هذه العملية؟ وكم تكون فترة عقدك معه بالعادة؟

 

أحمد القرمل : عقودنا القياسية تكون لمدة خمس سنوات ونطلب منهم حقوق التنزيل الحصرية إلا إذا كان المؤلف أو الناشر يبيعه  من موقعه الخاص فنحن بطبيعة الحال نمنحه دائماً هذا الحق وإذا جاء إلينا شخص ما وقال لنا إنني أريد أن أضع كتابي على هذا الموقع وذلك الموقع وأنت لم تقومي ببيعه هناك فعادة نوافق معه ما لم نكن نقوم بالإعداد لهذه العملية لوضعه على ذلك الموقع فنحن متساهلين جداً في ذلك والتوزيع الأول لا يتضمن موقع مثل ستومب فليست من حقوق أي شخص فنحن نريد من ناشرينا أن يبيعوا عدد كبير من النسخ على قدر ما أستطاعوا

 

أحمد القرملي : ما هي النضالات التي ترين أن المؤلفين الذين يريدون أن يبدأوا أو يريدون الانتقال من النسخة التقليدية للكتاب التي يقومون بها وينتقلون للكتب الصوتية فما النضالات التي يخوضونها؟

 

أحمد القرمل : أعتقد أنني قد وضحت هذا سابقاً والتي هي عدم معرفة الشخص المناسب ليوظفوه ليقوم بهذا التحويل وأيضاً جزء من هذه النضالات تكمن في أنهم يعتقدون أنه يجب أن يكونوا الرواة فبعض المؤلفين لا يجب أن يكونوا رواة وهناك بعض المؤلفين الجيدين بشكل مثير للدهشة في الرواية مثل نيل غيمان الذي يتبادر إلى الذهن مباشرة فهو يقرأ أعماله الخاصة بشكل رائع للغاية وأيضاً أعتقد في المجال الروائي إذا كنت خبير في مجالك فستكون فكرة جيدة برواية كتابك بشكل صوتي لسبب واحد أن الراوي قد يخلط جميع الكلمات الموجودة ضمن مجال خبرتك لكن أيضاً بسبب أن ستضيف إليها بعض الوقار فأنت خبير بها وتعلم ما الذي تتحدث عنه لكن معظم هذه الكتب يمكن أن تكون قصة قبل النوم شيء ما بريء لكن هذا لا يعني أنك ستتعاقد من أجل مصلحة المستمع فهذا ما الذي تحاول إنجازه بالفعل فليس لأنك جميل بما فيه الكفاية وصوتك جيد بما فيه الكفاية فهذا يعني أنك قادر على إخبار القصص في القسم الروائي لكن في الطريقة التي تبقي الناس فيها يستمعون إليك وتأمل بأن يوصوا بالاستماع إلى كتابها الصوتي

 

أحمد القرملي : إذا كان لدي سلسلة من المحتويات دعينا نقول من المقابلات هل الأمر يختلف فعلي الحصول على حقوقي لكل مقابلة على حدة أو يمكنني الحصول على حقوقي على جميع السلسلة؟

 

أحمد القرمل : عقودنا ليست محددة على هذا النحو فالعقد في جوهره يتضمن كل شيء لديك وكل ما تريد منا توزيعه طالما المعايير التي قد تكلمنا عنها طالما كان الصوت نوعيته جيدة ولديك حقوقك لذلك ولا تتعدى على حقوق اي شخص آخر فنحن عادة لا نطلب منك أن تعطينا جميع موادك لكن أنت مرحب بك أيضاً

 

أحمد القرملي : ما هي مشاريعك الأخرى التي تعملين عليها حالياً من أجل المستقبل؟

 

أحمد القرمل : حسناً دعني أرى لقد بدأت سأبدأ غداً مباشرة كتاب صوتي لكتاب بعنوان بيت الصدى لكاتبه بريندان دافي وهو كتاب مخيف عن فيلم من أفلام الرعب أعتقد أنك لن تعارض على قولي هذا فهو يجب أن يكون ممتع وعندما كنت بالأونة الأخيرة أدير تسجيلات الكتب الصوتية الكلاسيكية ابتعد توماس هاردي عن هذا الصخب وأعتقد أنه أعاد تسجيلهم ﻷنه كان هناك فيلم قد طرح مؤخراً وهذا يعيدنا إلى ما كنا نتحدث عنه عن كيفية وصل الأشياء مرة أخرى كيف يمكن ربط إمكانيات البيع ومن تلك الطريقة يمكنني أن أطرحه في تلك السوق في هذه اللحظة فإذا كان لديك كتاب صوتي بميزانية هي بالعادة صغيرة جداً فمحاولة التسويق هو تحدي كبير وأصبح أسهل بقليل في أيامنا الحالية بسبب وجود الانترنت وجميع قوائم الخدمات تتحدث عن أنواع مختلفة من الكتب وهذا النوع من الأشياء لكن إذا كان لديك مناسبة أو شيء ما في وسائل الإعلام بحيث يمكنك ربطها معهم فسيكون أمر عظيم وهذا ما ندعوه بالإضافات فإذا كان بإمكانك إضافته إلى شيء آخر

 

أحمد القرملي : إذا كنت تهدفين إلى زيادة مبيعاتك من الكتاب ما هو أشهر عنوان كتاب قمت بتوزيعه؟

 

أحمد القرمل : إننا نقوم بتوزيع تسجيلات غاتسبي العظيمة ونوزع تسجيلات عديدة للكتاب المقدس وهذا شيء نبيعه بشكل دائم ونوزع قصص الأطفال المعروفة وقصص الأطفال العامة وهي تباع بشكل جيد وقصص مارك توين ليست كلها للأطفال ولكن هناك أيضاً القصص الخيالية الكلاسيكية وهذا النوع من القصص وهي تباع بشكل جيد جداً أيضاً فهناك دائماً جمهور جديد من الأطفال جاهزون دائماً لسماع الخيال إذا كنت قد سمعت عن التدريب العملي على جريتل

 

أحمد القرملي : عندما تقومين بالنشر أو التوزيع على أودبيل هل تحتاجين إلى رمز على كتابك أو كيف تتم هذه العملية؟

 

أحمد القرمل : لست بحاجة إلى واحد لا لست بحاجة له أعتقد أنهم سيعينون واحد لا أعرف إذا كانوا لا يزالون يقومون بهذا في البداية عندما نبدأ بالعمل معهم للتو منذ بضعة سنين مضت لقد تحدثوا عن القيام بهذا لكن إذا كنت تتحدث عن رمز لتحديد هوية الكتاب أو رمز الترقيم الدولي للناشر إذا كان الناشر يريد رمز لكتابه فعليهم أن يؤمنوا له رمزهم الخاص لأن هذا يسمح لك بنقل كتابك من موزع إلى موزع آخر  إلا إذا تم تحديد رمز الموزع فعند الانتقال إلى موزع آخر فإن ذلك الرمز لن يعمل معك بعدها

 

أحمد القرملي : إذاً أنت تقترحين على المؤلفين وضع رموزهم الخاصة وإعطائها إلى الموزعين ليستخدموها في الكتب الصوتية أليس كذلك؟

 

أحمد القرمل : نعم ولا فعادة نحن لا نطلب من زبائننا ذلك وحتى لا نهتم بالحصول عليه لأن ذلك أقل أهمية بالنسبة للكتب الصوتية والكتب الرقمية منه في النسخة الصلبة في الأقراص الليزرية وأمور كهذه لكن إذا أراد شخص ما الحصول عليه إذا أرادوا الحصول على رموزهم الخاصة فنعم فنخبرهم أنه عليهم الحصول عليه بأنفسهم عوضاً عن الاعتماد علينا بذلك لأنه مكلف للغاية ولهذا السبب لا يرغب به معظم الناشرين فهو مكلف للغاية يجب أن أقول هذا لكن إذا أشتريت منهم عدد كافي في نفس الوقت فهذا قد يقلل من كلفتهم فإذا كنت تخطط للحصول على أكثر من واحد فعليك الحصول عليهم جميعاً عندما تكون مستعد لأستخدامهم

 

أحمد القرملي : لقد ذكرت أن عقودك مدتها خمس سنوات وإذا أراد مؤلف أن يلغيه؟

 

أحمد القرمل : لا نقول له لا على الإطلاق

 

أحمد القرملي : ما هي الفترة التي يستغرقها لحذف المحتوى وما الذي يحدث عادة؟

 

أحمد القرمل : عندما أتلقى رسالة إلكترونية من مؤلف أو ناشر يريد أن يلغي العقد فعادة نقول له نعم حتى إن كانت قد مرت الخمس سنوات أو لا فهو شخص لا يريد أن يكون معك بعد الآن فلماذا تتمسك به؟ ثم نضع ملاحظاتنا على المواقع التي نعمل معها أننا لن نتعامل مع هذا الناشر بعد الآن فلقد لغينا عقودنا وعندها يصبح الأمر خارج عن سيطرتنا  وليس لدينا القدرة على الدخول وحذفه بأنفسنا فنعتمد عليهم للقيام بذلك وهم جيدين جداً بهذه أمور لكن أحياناً نتلقى رسالة إلكترونية من الناشر يقول بأن محتوياته لا تزال موجودة هناك وأحيانا أتلقى تصريح حسابي وأرى ذلك العنوان هناك وعلينا الدفع من أجله ونحن لم نعد نوزعه بعد الآن فعندها أعلم أنهم لم يقوموا بإزالته فإنني أرسل لهم مرة أخرى أقول لهم أرجوكم هذه ساعات إضافية

 

أحمد القرملي : كم عدد الاشخاص الذين يعملون معك بالوقت الحالي على الانترنت أو على أرض الواقع؟

 

أحمد القرمل : شخصياً هناك أنا وجورج هوسكينز، فأنا الشخص الذي يوقع العقود إنها شركتي فلقد أسستها في عام 2006 ومن ثم انضم إلي  جورج وهو ناشر مناسب فهو يقوم بجميع الأعمال الفنية في الشركة فأنا أدعوه الؤجل الفني لا أعلم إن كان على علم بأنني أدعوه الرجل الفني فكل وسائل الإعلام الإلكترونية تذهب إلى جورج ويعتني ببيانات التعريف من أجلي فهو خبير ببيانات التعريف ولا أعلم إن كان هناك أي خلل في موقعي إلا إذا أخبرني هو بهذا فأدخل إلى الموقع وأسأله أين توجد هذه المشكلة هل بإمكانك أن تحضر إحد لإصلاحه أو أنه يقوم بإصلاحه إن كان شيء يمكننا أن نصلحه بأنفسنا ثم لدينا شخص يساعدنا ببياناتنا الحسابية لأنها تستغرق وقتاً طويلاً فهي بشكل أساسي تعتمد على التجميع اليدوي لكافة التقارير السبعة وإذا قمت بها بنفسي فإنها ستستغرق مني وقتاً طويلاً ولدينا الآن شخص يعمل معنا ويساعدنا في القيام بذلك

 

أحمد القرملي : كيف يبدو عليه روتينك اليومي وروتين عملك؟

 

أحمد القرمل : إذا كنت في الأستديو فعادة يكون يومي روتيني فعادة عندما استيقظ أمارس التمارين لمدة ساعة ثم أخذ كلبي للتجول ثم أعود إلى الأستديو إذا كنت في ذلك اليوم في الاستديو بينما إذا كنت في المنزل فعادة أتفحص رسائلي الإلكترونية أو أعمل على العقود المحلية بخلاف العقود التي تكون مع زبائننا ثم بالطبع يكون علي أيضاً أن أتفحص البريد الإلكتروني للأسرة السعيدة الكبيرة ثم أتواصل مع الأشخاص الذين لديهم أستفسارات أو أسئلة ثم إذا لم أكن في الأستديو فإنني عادة أعمل في المنزل في الساعات الأولى القليلة من يومي ثم أذهب إلى مكتبي ثم يمكنني التحدث إلى شريكي القانوني ونعمل على الأمور مع بعضنا البعض أو بشكل منفصل هذا يعتمد على المشروع الذي نعمل عليه بذلك الوقت

 

أحمد القرملي : كم هي الرسوم للقيام بذلك وإذا قمت بإنتاج كتب صوتية هل تكون الرسوم حسب كل ساعة أو على أي أساس تقدرون ذلك؟

 

أحمد القرمل : على الإنتاج والجواب على هذا أنه يعتمد على المشروع لكن عادة في أيامنا الحالية أعتقد أن معظم الناس تنظر إلى التكاليف لكل ساعة فما أسأله بالعادة أنه كم كلمة هناك في ذلك المشروع وعلى حسب عدد الكلمات يمكننا تقدير التكاليف وأعتقد أنه عند الأنتهاء من المشروع نعطيهم عرض بأسعارنا لكن عروض أسعارنا ليست نفسها بالنسبة للجميع لأنه في بعض الأحيان يكون لدي محرر يعمل معي بتكاليف أقل أو بتكاليف أكثر عن المشروع الأعتيادي وهذا يعتمد على الأستديو فإذا كنا نعمل في الأستديو خاصتي فهذا أقل كلفة عما إذا أستخدمنا أستديو فانسير أو أي مكان آخر

 

أحمد القرملي : إذاً من أجل كل 10,000 كلمة بالساعة كم يكلف؟

 

أحمد القرمل : 9000

 

أحمد القرملي : حسناً, وما هي هواياتك الأخرى؟

 

أحمد القرمل : حسناً أعتقد أنك لن تفاجأ عندما تعلم أنني أقرأ بشكل كبير

 

أحمد القرملي : تقرأين أو تستمعين؟

 

أحمد القرمل : أقرأ وأستمع فأنا أعيش في لوس أنجلوس واتنقل في سيارتي بشكل كبير فأستمع إلى الكتب لكنني أقرأ واستمر واستمر بالقراءة وهواياتي الأخرى السفر فأنا أحب السفر بشكل كبير وأقضي معظم أوقاتي مع عائلتي ومع أصدقائي

 

أحمد القرملي : ما هي البرامج التي تستخدمينها بكثرة التي تساعدك لتكوني أكثر كفاءة وفعالية؟

 

أحمد القرمل : هذا سؤال جيد البرنامج الأول هو برنامج الورد فأنا أعمل على العقود بشكل كبير فيجب أن يكون لدي برنامج الورد وبالطبع لدي برنامج الانترنت لكن بخلاف كل هذا لدي برنامج البرو تولز إنني ألقي نظرة خاطفة على هاتفي لأرى ما لدي أيضاً

 

أحمد القرملي : ما هي افضل ثلاثة تطبيقات تستخدمينها على هاتفك الذكي؟

 

أحمد القرمل : التطبيق الأول بالنسبة لي هو بالتأكيد البريد الإلكتروني والتطبيق الثاني ربما هو الفايبر الذي يمكنني من التحدث مع الأشخاص في البلدان الأخرى طالما لدي واي فاي ليساعدني بذلك وربما التطبيق الثالث هو الخريطة لأستطيع إيجاد الأماكن التي أريدها وكيفية الوصول إليها

 

أحمد القرملي : من هم أفضل ثلاثة معلمين بالنسبة لك؟

 

أحمد القرمل : أول وأفضل معلم بالنسبة لي هو والدي فهو شخص ذكي للغاية جداً ويتمتع بالفصاحة وهو شخص لطيف ومحب لجميع الناس فيمكنك أن تعتبره أب للجميع وعلى هذا القدر يشعر بالقلق إذا كان باستطاعته القيام بأي شيء لمساعدة شخصاً ما فإنه سيسارع للقيام بهذا الشيء ليساعده فهو يتمتع بحس إنساني كبير وهو شخص يحب القانون فأعتقد أن كل شيء قد تعلمته حول تمثيل الأشخاص الأخرين قد بدأ منه والشخص الثاني هي أمي فلقد ترعرعت خارج مدينة نيو يورك وكان لهذا أهمية كبيرة لأن والداي كانا يأخذونا لمشاهدة عروض برودواي كثيراً عندما كنت طفلاً وهذا قد غرس في حب المسرح الذي أصبح مع الوقت عندما قد غادرت تلك المدينة واحدة من هواياتي فأصبحت أذهب إلى المسرح بشكل كبير وحتى إلى المسرح المحلي, فالمسرح والموسيقى والادب كلها أمور مترابطة مع بعضها فيمكنني أن أقول أنهما الموجهين الأساسيين بالنسبة لي معلمي الثالث…هذا أمر صعب لكنني أعتقد أنني ربما يجب أن أعطي هذا الحق لنيك بينت إنه منتج ولقد أخبرتك عن الشخص الذي كان يقول أبقي عينيك مفتوحتين للأطفال لأنه من هنا تأتي الكلمات ولقد كان على حق

 

أحمد القرملي : ما هي أهم عوامل للنجاح بثلاث كلمات؟

 

أحمد القرمل : التصميم والتعليم والارتداد بالمناسبة بالتعليم أنا لا أعني بالضرورة الذهاب إلى المدرسة والجامعة بل أعني أن عليك أن تزج نفسك في أي شيء وتسعى للقيام به ثم عليك أن تكون قادر على القيام به وسوف تصل إلى هدفك وسوف تضع نسخة أحتياطية لكل شيء والمثابرة هو العامل الثالث

 

أحمد القرملي : ما هي أكبر لحظة فشل كانت في حياتك وما الذي قد تعلمتيه منها؟

 

أحمد القرمل : عندما أفكر بهذا عندما نعم من وجهة نظري المهنية أعتقد أنه كان علي أن أبيع منشورات ميلز بوقت أبكر من اوقت الذي قمت به بذلك والذي قد تعلمته من ذلك أن هناك قول مأثور لا أعرف إن كنت قد اخترعت ذلك لكنني أستخدمه من وقت لأخر الذي قد سمعنا عنه كلنا والذي يقول الفرصة تطرق بابك مرة واحدة فعندما تطرق بابك افتح الباب والفرصة قد طرقت بابي كثيراً عندما كانت لدي الشركة ولكنني لم أفتح الباب فلقد أعتقدت أن هذه الفرصة سوف تطرق بابي بصوت عالي وأعتقدت أيضاً أنني كنت قصيرة النظر بهذه الأمور فلقد كنت مختبئة وراء أحاسيسي لأنني كنت ناشرة لكن تلك الشركة لم أستطع

 

أحمد القرملي : إذاً ما الفرق بينها وبين العائلة الكبيرة السعيدة؟

 

أحمد القرمل : إنها بالواقع شركة للنشر ففي الواقع لقد حصلنا على حقوق الترخيص لإنشاء الكتب الصوتية ولقد حصلت على حقوق الترخيص وأطلقتهم ووجهتهم فلقد تعاقدت مع موزعين لطرحهم  في السوق, الأسرة السعيدة الكبيرة ليست سوى شركة توزيع ولا نقوم  بالتصنيع فيها أو بالانتاج إنني أنتج الكتب الصوتية لكن ليس في الأسرة السعيدة الكبيرة

 

أحمد القرملي : وما هي أكبر فرصة قد طرقت بابك وتعتقدين أنها أكبر من فرصة إنشاء تلك الشركة؟

 

أحمد القرمل : حسناً هناك العديد من الفرص التي قد طرقت بابي أثناء امتلاكي للشركة لقد تلقيت الكثير من العروض لبيعها ولكني لم أقبل بهذه العروض ثم عندما قررت التخلص من هذه الشركة كان ذلك بسبب أنني أردت الانتقال ولم يكن الوقت الأمثل على أقل تقدير فأعتقد أنني قد تمسكت بها لوقت طويل جداً لأنني قد أعتقدت أنني سأحصل على اتفاق أفضل فلقد أردت القيام بالاتفاق الأفضل ولكن ليس هذا ما حدث وليس هذا ما فكرت به فلقد فكرت أنه هل علي ان أستمع إلى عبارة البحث عن الخاتم النحاسي؟

 

أحمد القرملي : كلا

 

أحمد القرمل : بشكل أساسي هذا يعني أنك تريد أن تمتلك شيء ما هذا مثل عندما تأتي سفينتك ويحدث شيء رائع لك ثم تميل إليه لكن ببيع الشركة التي كانت بحجم شركتي للنشر وكان لا يزال علي المضي للقيام بشيء آخر لكنني لم أفكر حقاً بذلك لكنني لم أقم بأي شيء آخر فلقد كنت مولعة بهذا النوع من الأعمال وأعتقد أنه من المهم بالنسبة لرجال الأعمال أن يتعلموا في هذه الأيام على الأقل أنهم في مجال الأعمال الذي قد أختاروا أن يعلموا فيه إلى الأبد عليهم أن يدركوا أنه سيكون هناك حياة بعد هذا العمل الأولي وسيكون لديك عمل آخر أو لن يكون لديك لكن الحياة لن تبدأ ولن تنتهي بسبب هذا لكن هذه شركة واحدة وهنا أعتقدت أن أكبر درس هو أن كل شيء له وقته وأغتنم الفرص عندما تأتيك

 

أحمد القرملي : ما هي العادات التي تحاولين تطويرها لتحافظي على كفاءتك وفعاليتك؟

 

أحمد القرمل : هذا سؤال مثير أيضاً لأنني قد تحدث إلى الناس حول هذا الموضوع فهذه قضية يتم تداولها بكثرة في الأونة الأخيرة فهناك الكثير من الناس مثلي الذين لديهم قائمة بالأشياء مهما كانت قائمة حقيقية أو قائمة البريد الإلكتروني لكن فقط في رأسك الأشياء التي تريد أن تفعلها مع الناس تعتمد على طريقة قيامك بها, تريد أن تضعها على مكتبك دائماً وحتى إن كنت تعلم أنك تحتاج للقيام بها والناس يريدون القيام بها فأنت لا تقوم بها ولماذا؟ لا أعرف ما هو الجواب على ذلك لم أقابل أي شخص ليخبرني لماذا هذه القائمة من الأشياء نحن جميعاً نماطل بالقيام بها وعندما نقوم بها نصبح أكثر سعادة إذا فقط قمنا بهم وإذا أزلناها من قائمتنا فعلي العمل فقط على هذه الأشياء التي لا أريدها أن تبقى على قائمتي بعد الآن إنه الوقت المناسب إنه أفضل وقت فأريد أن أتعلم فقط أن أخذ الأشياء كما تأتي إلي وأن أقوم بهم عندما يأتي وقتها والقيام بالأشياء في الوقت المناسب للتخلص منهم

 

أحمد القرملي : كيف تقومين بتغيير مزاجك, ما الذي تقومين به عندما تصابين بالاكتئاب ؟

 

أحمد القرمل : إنني سعيدة بقولي أنني لا أصاب بالاكتئاب في أغلب الأحيان لكن إذا ما شعرت في بعض الأيام أنني مضغوطة فكل ما في الأمر أنني أقرر أن أتناول موزة فهناك الكثير من البوتاسيوم في الموز وهو طعام جيد جداً بالنسبة لك ويمكنه أن يغير من مزاجي ويساعدني كثيراً في إزاحة الضغط هذا أول شيء وفي أغلب الأحيان أتأكد من أن نظامي الغذائي متوازن وفيه الكثير من عنصر البوتاسيوم والمغنيزيوم والمواد الغذائية التي أحتاجها وأعتقد أنه بالواقع يمكن تطبيق هذا على الكثير من الأشخاص وأعتقد أيضاً بالتخلص من هذه الأشياء التي على قائمتي الأشياء التي تصيبني بالإرهاق

 

أحمد القرملي : والتجول بصحبة كلبك؟

 

أحمد القرمل : نعم هذا يساعدني أيضاً

 

أحمد القرملي : ما هي افضل نصيحة تلقيتيها على الإطلاق؟

 

أحمد القرمل : حسناً عندما تخرجت من كلية الحقوق كنت مكتبة المحاماة في مقاطعة لوس انجلوس وهذا قد حدث لي مرتين لقد كنت أقوم ببعض الأبحاث من أجل صديق لي ثم جاء إلي شخصين كبيرين بالعمر في مرتين مختلفتين وقالوا لي أوه هل أنت جديدة هنا فمهما كان الذي تقومين به عليك أن تتخصصي بشيء واحد ولقد كانت هذه نصيحة مهمة جداً لكنني تجاهلتهم لأنني أعتقدت أن أكثر شيء ممتع تقوم به في مجال المحاماة هو أن تكون ممارس عام فأنت تقوم بالشيء نفسه كل يوم لأن هذا سيكون أكثر إثارة أكثر من أن يكون لديك الكثير من الأشياء المختلفة التي تصادفك بطريقك لكن في الحقيقة أنني كلما كبرت بالعمر وجدت أن هذان الرجلين كانا على حق بالنسبة لي على أية حال التركيز الذي تقوم به في تخصصك يسمح لك باستيعاب الفارق البسيط بين التفاصيل في منطقة معينة سواء كان ذلك في مجال القانون أو في مجال الأعمال الأخرى وأعتقد أن هذا يضفي لك الكثير من المعنى, التخصص

 

أحمد القرملي : إذا كان لديك الفرصة لتنصحي نفسك عندما كنت أصغر ما الذي تنصحين به نفسك؟

 

أحمد القرمل : إلى جانب بيع الشركة؟ أعتقد أنني سأنصحها أن تتعلم كيف تسترخي بشكل أكبر وهذا لا يشبع عندما تأخذ إجازة إنه بالواقع أن تتعلم كيف تتفق مع ضغوطاتها لأنه في شبابي كان عملي مليء بالضغوطات فإذا أستطعت أن أرجع بالزمن فسأعلم نفسي القيام بذلك وأعتقد أن هذا سيكون

 

أحمد القرملي : إنه أمر مثير للغاية, 90% من الناس عندما أسئلهم هذا السؤال فإن جوابهم على هذا السؤال يكون التقليل من الاسترخاء فعندما نكون أصغر نكون دائماً على عجلة من أمرنا  ثم ندرك أنه لا يستحق كل ذلك

 

أحمد القرمل : بالضبط فكل شيء يبدو كبير, هناك بعض الأشياء الكبيرة لكن على العموم الأشياء التي نركز عليها في أية لحظة لا تلبث أن تتحول إلى مجرد تغيرات صغيرة حتى عندما يتعلق الأمر بتربية الأطفال كل الأشياء التي تزعج جوني يوضع على هذه الورقة بالمناسبة ليس لدي أي طفل أسمه جوني ولكنني أسهل اﻷمر لكن بالتأكيد عليك مساعدة أطفالك لكن هذا لا يستحق أن تمزق شعرك إلا إذا كانت مشكلة مزمنة لتعرف ما الذي أعنيه الأمر يشبه عندما تصادف مطب صغير  على طريقك فإنه لا يزال مطب صغير على الطريق

 

أحمد القرملي : ما هو اقتباسك المفضل؟

 

أحمد القرمل : اقتباسي المفضل؟ لا أعرف إن كنت امتلك أي اقتباس فعندما كنت بالجامعة كان لدينا الفرصة لنضع اقتباسنا تحت صورنا ولقد وضعت اقتباس الجهل هو نعيم فلقد أعتقدت أن الكثير من الناس تعتقد أن الجهل ليس بنعيم لكنني أعتقدت وبعد مضي كل هذا الوقت لا أزال أعتقد أن هذا صحيح بطريقة ما

 

أحمد القرملي : ما هي أفضل ثلاثة كتب بالنسبة لك؟

 

أحمد القرمل : كتابي المفضل والذي أصبح يدرس بالجامعات هو بعنوان “القلب هو الصياد الوحيد” لكاتبه كارسون ماك كولرز إنها رواية لا تصدق حول العلاقات في بلدة صغيرة لقد قرأته مرة أخرى مؤخراً لقد كانت بعمر الثلاثة والعشرين عندما كتبت هذه الرواية وهذا أمر لا يصدق لست متأكد إذا كان هناك كتابين آخرين مفضلين بالنسبة لي أعتذر ولكنني أحب الكثير من الكتب

 

أحمد القرملي : ألم تقرأي أية كتب روائية فقط روايات؟

 

أحمد القرمل : بالواقع لقد قرأت وأريد أن أذكر لك كتاب آخر إنه كتاب خيالي ولقد أحببته كثيراً  بالفعل وأصبحت أقرأ كل شيء يكتبه هذا الكاتب وهذا الكتاب كان بعنوان ظل الرياح لكاتبه كارلوس رويز وأعتقد أنه من الكتب الأكثر مبيعاً لكنني لم  أسمع عنه إلا من بضعة أشهر مضت عن طريق صديق لي أخبرني عنه إنه كتاب ساحر ومكتوب بشكل جيد حقاً وجذاب فأوصيكم حقاً بقراءته, القصصي ما هو كتابي الروائي المفضل؟ لقد قرأت الكثير من الكتب المهمة حقاً أعتقد أن نوعي المفضل هي الكتب التي تتحدث عن أعمال الناس فلديها القدرة على التركيز على موضوع معين ثم تعرضه لنا حتى نتمكن من تقدير ما الذي يشهده الأشخاص الأخرين أو ما الذي لا يزالون يعانون منه وبالواقع هذه الكتب تكون على الأغلب كتب حزينة لكن في بعض الأحيان تحمل بين طياتها دروس يمكننا التعلم منها

 

أحمد القرملي : من هم أكثر ثلاثة أشخاص تستلهمين منهم؟

 

أحمد القرمل : هل هم على قائمتي؟ أكثر ثلاثة أشخاص أستلهم منهم…حسناً أعلم أنهم كثر لكنني أود أن أذكر بالمقام الأول والدي لأنهم وحدهم هم المثال المذهل بالنسبة لنا جميعاً ولقد ترعرت في عائلة كبيرة لقد كانوا على الدوام أشخاص طيبين ولقد علمونا الكثير والقليل عن كيفية امتلاك بوصلة ترشدنا إلى الشمال الحقيقي البعض منا بقي هناك والبعض منا تزعزع قليلاً لكن كان هناك دروس كبيرة من هذا للجميع  ثم إنني أعتقد لأننا في عام 2015 ولا زال هناك الكثير من العداوة بين الناس فهذا سؤال صعب لكنني أعتقد يمكنني أن أقول باراك أوباما ولكنني اميل أكثر إلى الملك مارتن لوثر لأنك إذا وضعت نفسك في خطر فإنك تقول للناس أشياء لا يريدون سماعها تقولها لكن يكون هناك بالمقابل أشياء يريد الناس أن يسمعوها وهذا لا يصدق على الإطلاق ويمكنني أن أقول ونستون تشرشل أيضاً

 

أحمد القرملي : ما الذي يجعلك سعيدة حقاً؟

 

أحمد القرمل : العائلة والاصدقاء والكتب الجيدة كما أنني أحب القهوة فأنا أعشق القهوة الجيدة وأيام السفر الجميلة كما إنني أحب مساعدة الناس فأنا قادرة على مساعدة الناس عن طريق مكتب المحاماة وأيضاً عن طريق الأسرة الكبيرة السعيدة ولكن أكثر عن طريق مكتب المحاماة وأحب كلبي

 

أحمد القرملي : آخر سؤال كيف يمكن للناس الاتصال بك؟

 

أحمد القرمل : على عنواني على البريد الإلكتروني Jessicakaye@bighappyfamilyaudio.com فأنا أتفحص بريدي الإلكتروني في أغلب الأحيان على عنواني على موقع أول وعنواني هناك  jessikaye@aol.com

 

أحمد القرملي : شكراً جزيلاً لك جيسيكا على وقتك وعلى هذه المعلومات القيمة أنا أقدر لك هذا حقاً

 

أحمد القرمل : شكراً لك إنه من دواعي سروري أن أتحدث إليك

 

أحمد القرملي : شكراً للجميع كونوا كفوءين وأبقوا فعالين إلى أن أراكم قريباً مع خبير استرتيجي آخر

 

Direct download: Jessica_Kaye_Audio_Only.mp3
Category:Technology -- posted at: 12:55pm +04